Get Virtual Access to ProBlogger Training Event 2016

Buy Now

ProBlogger Event Virtual Ticket


Give me 31 Days and I’ll Give You a Better Blog… Guaranteed

Check out 31 Days to Build a Better Blog

Give me 31 Days and I’ll Give You a Better Blog

Check it out

A Practical Podcast… to Help You Build a Better Blog

The ProBlogger Podcast

A Practical Podcast…

FREE Problogging tips delivered to your inbox  

Why Google is a Tactic not a Strategy

Posted By Darren Rowse 17th of April 2005 Search Engine Optimization 1

There is an interesting article over at SEO Chat titled – Why Google is a Tactic not a Strategy – which has some worthwhile advice in it.

‘The long and short of it, folks, is to plan your online marketing strategy so that no one tactic is responsible for supporting your business. The irony of the Web is that a lot of the tactics that don’t revolve around SEO actually help you with search engine positioning. Link placement, press release writing, content syndication and even offline marketing can all contribute to better placement in search engines.’

Wise words – don’t put all your eggs in the one basket – if if that basket has the potential to bring you a lot of goodness.

About Darren Rowse
Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.
  1. This is very true. We have been advising our clients not to be single minded about their Web activities and we also provide many of the supporting services such as professional copywriting, press release submission, e-mail marketing, etc. Counting on SEO and Google as the only source of qualified traffic is definitely not a very good long term plan!

Comments are closed for this post.