‘It doesn’t matter how inane your fashion dilemma, or how little you know about fashion. She Knows Best can help. And don’t worry about guys laughing at you. The reality is that not only does someone, somewhere, know even less, but it’s almost a certainty that other She Knows Best readers are facing the same dilemma as you are.’
William was the first guinea pig volunteer and asked Arieanna about whether, as a red head, he should wear pink. The results are amusing but helpful.
I think this is a cool idea that will grow traffic and hook readers into the site more. I always find that these types of memes are well worth the effort. The beauty of what Arieanna’s doing here is that she’s not only creating fun content that involves a reader – she’s using affiliate links in the process as her examples.