CategoryCase Studies

Weblogs Inc Introduces Luxist
5th of December 2004 Darren Rowse 0 Comments

Weblogs Inc Introduces Luxist

Weblogs Inc have just announce their latest blog Luxist – a blog that promotes itself as obsessively covering luxury products. They write about everthing from clothes, to gadgets, to jewelry through to cars. Their income stream will be much the same as other Weblogs Inc blogs and includes Adsense and ...more
Case Studies
American Roulette
1st of December 2004 Darren Rowse 0 Comments

American Roulette

American Roulette is an interesting case study of a blogger using the medium to make a few dollars. Its written by a ‘professional casino cheater’ who gives thoughts on casinos and gambling. The site isn’t highly monetized at this point – Income streams so far seem limited to Amazon affiliateship ...more
Case Studies
9rules Blog Network
19th of November 2004 Darren Rowse 0 Comments

9rules Blog Network

A friend recently suggested I take a look at the 9rules Network of blogs run by Paul Scrivens. Paul, like many bloggers, didn’t set out to create a blog network, but rather found himself creating more and more site, out of which a network emerged. He bases his blogging on ...more
Case Studies
8 Year Old ProBlogger blogs for a Horse
4th of November 2004 Darren Rowse 0 Comments

8 Year Old ProBlogger blogs for a Horse

8 year old Delaney is a ProBlogger. Her new blog – Horseshues.com is an attempt to buy her a horse (and teach her a few lessons in web design, business and creativity along the way). The concept is simple – she takes old horseshoes and she decorates them and sells ...more
Case Studies
Sharp Money – Making Money Online
2nd of November 2004 Darren Rowse 0 Comments

Sharp Money – Making Money Online

Sharp Money is a blog about making money online which itself is an attempt at blogging for money. ‘With this blog, we will explore opportunities for making money on the web (without resorting to spam, spyware or other predatory practices). Of special interest, of course, will be generating money from ...more
Case Studies
Spy Journal ProBlogs
31st of October 2004 Darren Rowse 0 Comments

Spy Journal ProBlogs

Tim has emailed this week while I was taking a bit of a holiday in New Zealand to let me know of a mini problogging network that he’s started reading the tips here on Problogger. You can check his new blogs at: Blog Tips Tech Tips Excel Tips Personal Blog ...more
Case Studies
The Stylephile
30th of October 2004 Darren Rowse 0 Comments

The Stylephile

The Stylephile is a new commercial blog from the Variety stable of blogs that is focussing upon Shopping. They’re posting on sales, openings and products/picks of the day. At this stage their income stream is not overly evident – although the topic of the blog will definitely lend itself to ...more
Case Studies
Street Talk
14th of October 2004 Darren Rowse 0 Comments

Street Talk

Street Talk is another blog with an income stream that uses the Adsense program. It is a little different to other blogs that we’ve featured here in that instead of focusing upon products it focuses upon a popular New Zealand Television show – Shortland Street. The site is currently in ...more
Case Studies
Nick Denton Profile
13th of October 2004 Darren Rowse 0 Comments

Nick Denton Profile

Fortune Magazine has a profile piece on Nick Denton and his growing blogging ventures: ‘With nine sites launched in two years and 24% month-over-month aggregate traffic growth, the business outlook for Gawker’s mini-media empire seems promising. Denton won’t talk about the company’s financials, and he points out that even at ...more
Case Studies