CategoryBusiness Blogging
All You Need to Know About Using Exclusivity for Better Product Launches
21st of March 2014 Shayne 19

All You Need to Know About Using Exclusivity for Better Product Launches

This is a contribution by our very own Shayne Tilley. Launching products and campaigning can be fast-moving and complex beasts. There are so many layers, and even the best-laid plans can be scrapped in an instant as it all goes amazing well, or horrifically wrong… Two promotional tactics we use ...more
Advertising
4 Ways to Sell More Products Online
12th of February 2014 Guest Blogger 24

4 Ways to Sell More Products Online

This is a guest contribution from Rosie Scott of The New Craft Society. As we discussed recently in this post, making money via blogging is far more than fanciful thinking; for an increasing number of dedicated bloggers, it’s a rewarding reality. But there’s a difference between, “Hey mom! I made ...more
Business Blogging
5 Reasons Why Blogging is Not Working for Your Business
16th of November 2013 Guest Blogger 45

5 Reasons Why Blogging is Not Working for Your Business

This is a guest contribution from freelance writer, Jawad. Over the last few years, the significance of high value content, in generating qualified sales leads, has increased tremendously for businesses. More than ever before, businesses are now focusing on generating regular content for their target markets to keep a steady ...more
Business Blogging
Bloggers To Watch: Jen Bishop talks about how to become a full-time blogger
29th of August 2013 Jade Craven 34

Bloggers To Watch: Jen Bishop talks about how to become a full-time blogger

Jen Bishop is the creative force behind Interiors Addict, the leading Australian blog dedicated to interiors and home wares. She was made redundant a year into starting her blog and was accidentally thrust into the world of full-time blogging. I’ve loved watching her journey. She started off with a hobby ...more
Business Blogging
12 Lessons from 4 Inspiring Local Business Blogs
3rd of November 2012 Darren Rowse 33

12 Lessons from 4 Inspiring Local Business Blogs

Earlier this week I explained why every business needs a blog. Today I want to show you just how much potential there is for businesses to connect with their customers through a blog. The blogs I’ve chosen here are all for small businesses I know of. I’ve tried to look ...more
Business Blogging
6 Reasons Why Your Business Needs a Blog
31st of October 2012 Darren Rowse 38

6 Reasons Why Your Business Needs a Blog

Last week’s Blogging in Brief post looked at a really surprising business blog post. In fact, this was a post from a government body, the Centres for Disease Control and Prevention—not the kind of place you might expect to have a raging sense of humor. Business blogging doesn’t have to ...more
Business Blogging
Blogging for Startups: 10 Essential Tips to Make it Work
5th of September 2012 Guest Blogger 39

Blogging for Startups: 10 Essential Tips to Make it Work

This guest post is by Gregory Ciotti of Help Scout. Getting the word out about your startup is tough. Blogs serve as a great way to increase organic traffic and establish the all-important relationship of “know, like, trust” through the provision of free content. In addition, few other marketing channels ...more
Business Blogging
How to Blog to Build Your Product Sales Business
1st of August 2012 Guest Blogger 17

How to Blog to Build Your Product Sales Business

This guest post is by Amy Harrison of Harrisonamy.com. This article is the final part of a three-part series on how your blog can feed different types of business models. In the previous two articles we looked at how blogging can attract customers who want to hire you to do your ...more
Business Blogging
How to Blog to Build Your Coaching Business
31st of July 2012 Guest Blogger 10

How to Blog to Build Your Coaching Business

This guest post is by Amy Harrison of Harrisonamy.com. This article is part of a three-part series on how your blog can feed different types of business models. In the previous article we looked at how blogging can attract the attention of clients who want to hire you directly, for the ...more
Business Blogging