Bloggers Sell Advertising Space on Ebay

The Mobile Technology Weblog is another blog that is using Ebay to help them earn an income from their blog by selling advertising space on it. They are currently up to $41 for a 120 x 90 banner (for a month) after a couple of days of the auction. I’m sure others have done this (I’ve definitely seen non blog type sites do it) but its a good idea and worth a try.

‘TJ and I came up with a pretty cool idea recently, which I think is unique – but I’m sure we’ll find someone who’ll claim it’s been done before :-)

Why not auction off advertising space on blogs on eBay? So I placed an ad this morning to sell off the ad space you can see on the top right of the blog for a month. You can see it – and bid on it! – here.

It’s a bit of a punt, but if it works, it could be a great way to connect advertisers with bloggers, which is what eBay does so well. And if it enables bloggers to be rewarded for their work, I’d be delighted.

If you’re a blogger reading this, I’d really appreciate a link to this post – the more people see it, the more likely it is to work and the more likely it is that it’ll start something big for all of us.’

I was actually pondering the other day whether an auction type version of BlogAds might be a viable method of selling ads. For example if instead of bloggers setting their prices (guessing at market value) and hoping that an advertiser comes and pays that much – if Blogads added the option to have an auction for your ad space. This way advertisers would have a little more say in the setting of the price as we as the blogger would find the true market value of our sites. Just an idea – one that I hope who ever uses it will give me 10% of the earnings from!

A Professional Bloggers Workflow

Tris has a great post over at Qumana Blog about Qumana and professional blogging. Ok its a bit of a sales pitch for Qumana (which I’ve heard some great things about – just wish they’d release a Mac version) but its an interesting glimpse into the workflow of a Professional Blogger who is actively writing on 10 or so blogs on a variety of topics.

I have an extremely similar workflow – I tend to use Ecto and Bloglines which I suspect works pretty similarly to the system Tris has up and running. I’d love to see a more integrated approach though in the future – imagine a tool like Ecto or Qumana that also tracked RSS! I know Bloglines has a blog feature but its pretty basic. I’m sure we’ll see developments in this direction one day.

After reading what Tris has to say you can come back here and read about my workflow in my A Day in the Life of a Problogger.

Staying Motivated with your Blogging – Work with Others

Susannah at Buzz Marketing has a great post on Staying Motivated with your blogging which is well worth the read. Regular posting is an essential part of blogging for profit – I know I can go a week or so without noticing too big a drop in earnings – but if you’re trying to build your readership and income regular and interesting posting is absolutely essential. Of course this takes discipline and motivation. Susannah has a good list to help you get motivated for the year of blogging ahead.

I do most of what she suggests in her list but another thing I’ve done a bit of lately is work with others on posts and projects.

I find that blogging can be a lonely process at times – for starters most of my friends think I’m crazy and give me the strangest look when I answer the ‘what do you do?’ question with ‘I’m a blogger’ – but I also find that blogging can be quite an isolating process – staring at your computer all day, researching, writing, reflecting etc. Whilst as an introvert I do enjoy time alone I also find that too much of it leaves me feeling rather lifeless and unmotivated.

Recently I’ve started initiating relationships with a number of others with the view to entering into some common partnerships. I find that when I do this it can be quite inspiring and energizing.

So find yourself a blogging partner – it might be another blogger, or it might just be one of those people that gives you one of ‘those’ looks when you mention the word ‘blogging’. You see someone who is new to the medium comes at it with a fresh approach, their own passions and interests and might just help you discover something new about blogging.

By the way – I’m seeking collaborators at the moment for blogging ideas and projects. I hope to have a bit more time this year to work with some of you – so if you have a project that you think might be mutually beneficial to us both let me know and we’ll see where our conversation leads us to.

Adam Curry to Launch Podcasting Network

Fortune reports that Adam Curry of MTV fame is planning to start up a podcasting network in the months ahead:

‘Later this winter Curry and partners plan to launch a podcasting network, offering an edited selection of the web’s best dispatches and tools for neophytes to create their own casts. Just as blogs have challenged mainstream media, Curry predicts that podcasts will take on radio and satellite. “With podcasting, people can tune out the world and listen to whatever they choose,” says Curry. “In a way we’re really looking at the dismantling of the monoculture,” he says. Guess it’s a good thing he’s not at MTV anymore.’

Read more at Technology – Podcasting: From MTV to MP3 – FORTUNE – Now you can wear your favorite blogs.

I just stumbled on another way you can make a few dollars from your blog – this time directly from your readers – its by starting your own clothing label! Ok – maybe not your own label but you can have your own T-Shirts. Check out which lets bloggers sell T-shirts without the hassle of having to make or send them and simply by letting others do all the hard work of inventory etc. I know there are other places you can do this online but this is one of the first I’ve see that is targeting bloggers! Its a service run by Dan Sherman.

‘Are you a blog reader? Show your fondness for the blogosphere by wearing your favorite blog on a t-shirt.

By wearing a blogTshirt, you not only show the world your awareness regarding the future of news delivery, but you also support your favorite bloggers. Each blog owner receives $10 per t-shirt purchased with their blog on it…..

Everybody wins. You get a cool t-shirt, bloggers earn money to support their nasty blogging habit and we here at can make enough money to retire to the Bahamas. (Don’t worry, we’ll keep blogging and making t-shirts.)’

So the question I have is this (and its not deep) what should the slogan be for ProBlogger’s T-shirt?!? I’ll take nominations below. If I use your nomination I’ll buy you a free T-Shirt.

I’m not sure how many of you my wonderful readers are going to rush out and buy a ProBlogger blog but I’m sure there are plenty of other blogs that this would work better with. At earning $10 per sale its worth a go if you have a lot of avid/obsessive fans reading your blog.

The 2005 Business Blogging Awards – Voting Time

Looks like voting is open in the The 2005 Business Blogging Awards and I’m surprised to find ProBlogger in the Best overall Blog category. i wasn’t sure what their definition of a ‘Business Blog’ was but perhaps I’m one after all. Anyway you can go here to vote and to surf through some excellent examples of business blogging a wide variety of topics. If you’re looking for the category we’re nominated in start scrolling and don’t stop til you stop. The best ‘overall’ blog is ‘underall’ the others….sorry – I couldn’t resist.

Update: Voting has been suspended due to some irregularities with the system – seems that votes were accumulating very quickly (ie one vote sometimes came up as multiple votes). Thanks for the 11,000 people who voted for me (joking). System should be back up again shortly.

The Business Blogging Field Guide – Types of Business Bloggers

The Social Customer Manifesto has a great series going at the moment titled The Business Blogging Field Guide which goes beyond the usual ‘what is a business blog?’ question and describes six different types of business bloggers – giving examples of each:

The Tour Guide

The Recommender

The Maven

The Customer Advocate

The The Do-er

The CEO Blogger

How Personal do you Get on your Business Blog?

There is an interesting dialogue going about how personal you should get on your business blog over at CorporateBlogging.Info and public (MIND). Hans wants to know more about Fredrik – Fredrik doesn’t want his blog to go there.

‘As Hans Henrik says, I try to keep this site focused on blogging and related communication discussions. I’m not doing it primarily to be read, even if that’s fun and stimulating. I’m doing it to learn. I work that way. If I read stuff I forget it. If I read stuff and write about it, I’m able to transform it from information to knowledge. And with a journalistic background no other writing than that in public really counts.

Writing more about my background, my family, views and opinions on other matters — that wouldn’t fill any purpose from that perspective. In my corporate blog (Swedish only) it’s somewhat different, because there I have other purposes.

That’s one part of the answer, the individual part of it. In more general terms I think – as a blog reader – that it’s not very interesting to get too much personal stuff. If I read a blog to, say, find news and discussions about web design I couldn’t care less who the blogger had dinner with the night before. I don’t want to know that.’

He also wonders if it might be a cultural thing that highlights the difference between how Europeans differ from Americans in their business blogs.

It could also be a personality thing I guess. I personally have some boundaries about what I will and won’t blog about on my different blogs – however would probably be a little more open to revealing a little about myself on most of my blogs. I am someone who is drawn to real people and not just information.

I like blogs that have a photo somewhere on them of the person and that give some indication of who they are, where they are, what they do with their time etc. I also like humor in blogs and enjoy a good story every now and again. I guess it is a personal choice – but I wonder what you think? How much do you reveal about yourself on your blog? Do you have boundaries about what you will and won’t post about?

Visualization of Blogs

Anjo is doing some very interesting work on Visually representing blogs. The picture to the left (click to enlarge) is a partial visualization of Scobleizer over a year. Anjo describes what you’re looking at by writing:

• Size of a blob is determined by the number of words in the post. Bigger blob, more words (in fact: every pixel represents one word).

• Colour of the blob is determined by whether there are links to others (grey), links from others (green) or no links (red). All with respect to a community of KM bloggers determined by Lilia and

It is an interesting first implementation of this visualization system – well worth checking out. Read the rest here. I’ll be interested to see what else emerges.

RSS Advertising More Superior Than Email – RSS Spam to Follow?

Marketing Rampage with Blogs has an interesting post that argues RSS Advertising outperforms Email advertising.

‘Pheedo ran the campaign for 6 weeks and from their results, RSS feeds outperformed the best click through rate in email by over 26% as compared to the industry average of 8.7%.’

It is an article that both excites me (as someone just beginning to test the theory) but also scares me a little. You see email advertising became the bane of my existence for many years with the advent of Spammed Emails – I’m just wondering how long before we see the same vast quantity of Spam RSS feeds bouncing through our news aggregators.

I already regularly see what I consider to be RSS spam in my bloglines aggregator – junk posts that appear again and again day after day on the search terms that I follow. I wonder how much longer before this practice becomes so wide spread that I give up using the search for a keyword function of Bloglines.