Overnight Adsense have released a few new changes to their program. I’m about to run out the door now but the basics from their Google AdSense: What’s New page are posted below. Most importantly (at a first glance) is Real Time Channel Reports – something I’ve been hoping for for a while. This will allow for much quicker tweaking and monitoring of changes! I’ll update more later.
Update – I’m back and have a little more time to look over the new features and whilst they are not major changes – they are helpful ones. The Real Time Channel Reports are great (as I’ve already mentioned) – I use channels extensively to track my results and to be able to make a change to a particular ad and track its results all on the same day will be very helpful to say the least.
The new ‘Remove Channel’ option is a long time overdue – nothing major but helpful.
The ‘“Shift-select” for channels’ option is a great move – however it doesn’t seem to work in Safari and is therefore pretty useless for Mac users.
The options to count ‘impressions’ either per page or per ad unit is a good move by Google – I’ve often been frustrated by the fact that impressions are per ad unit (which is useful to know but doesn’t give a complete picture. I’ll use both options from time to time to check my stats. [Read more…]