Georgina Laidlaw

22nd of December 2022 Georgina Laidlaw 0 Comments

Avoid Blogger Burnout: 5 Tips to Save Your Sanity

For the beginner, the blog learning curve can be steep. As well as all the technical and blog visibility issues, there are questions about focus, content types and research, and of course reaching readers. You’re plugging away, day after day, and getting little in the way of recognisable success. How ...more
Be Productive
17th of November 2022 Georgina Laidlaw 0 Comments

Blogging the Festive Season: The Blogger-Consultant-Speaker [Case Study]

Tara Gentile (now McMullin) is a blogger and business strategist whose online presence underpins her thriving consulting business at explorewhatworks.com. As part of our Blogging the Festive Season series, we asked her how the festive season affects her business and blog. What does preparing for the festive season mean for ...more
Miscellaneous Blog Tips
12th of May 2022 Georgina Laidlaw 0 Comments

15 Social Media Mistakes that are Strangling Your Success

While it’s not new, I’m often surprised by the way bloggers use—and mis-use—social media. Each of us has our own blogging journey, and we use different tools in our own unique ways. Yet there are still quite a few very common errors that I continue to see bloggers making as ...more
Social Media
Do You Need a Pinterest Consultant? Interview with Jade Craven of dPS
6th of March 2013 Georgina Laidlaw 0 Comments

Do You Need a Pinterest Consultant? Interview with Jade Craven of dPS

Back when Pinterest was brand-spankin’-new, we heard the same cry from a lot of Problogger.net readers: “Not another social network! Who has time for all this?!” Who indeed? Each social network is different, and they all require slightly different approaches and skills. One potential solution for more than a few ...more
Social Media
The State of the Blog Sales Market: Interview with Andrew Knibbe of Flippa
20th of February 2013 Georgina Laidlaw 0 Comments

The State of the Blog Sales Market: Interview with Andrew Knibbe of Flippa

As blogs are increasingly recognized as business assets—or businesses in their own right—more entrepreneurs and publishers are looking to enter the blogosphere by buying a blog. And as we’ve already seen this week, in many cases, bloggers are happy to sell. While blogs are often bought and sold privately, to ...more
Blogging for Dollars
Redefining “Quality Content” … And Writing It
15th of January 2013 Georgina Laidlaw 0 Comments

Redefining “Quality Content” … And Writing It

Sometimes, I think that if I hear the cliche “content is king” one more time, I’ll scream. …Okay, maybe I already have. Everyone’s talking about content marketing now that Google’s put (more) emphasis on “quality content”, but no one really seems to be talking about what “quality content” actually means. ...more
Writing Content
Blogging the Festive Season: The Not-for-Profit Blog [Case Study]
2nd of December 2012 Georgina Laidlaw 0 Comments

Blogging the Festive Season: The Not-for-Profit Blog [Case Study]

Stephen Pepper is insurance administrator by day, youth worker and blogger by night. He and his wife run Youth Workin’ It, a not-for-profit site that provides consultancy and services for youth workers and organizations worldwide. This includes blogging 6 days a week about youth work. As part of our Blogging ...more
Miscellaneous Blog Tips
Blogging the Festive Season: The Digital Publisher [Case Study]
1st of December 2012 Georgina Laidlaw 0 Comments

Blogging the Festive Season: The Digital Publisher [Case Study]

Kimberly Gauthier has been running online pet magazine Keep the Tail Wagging since 2012. As part of our Blogging the Festive Season series, we asked a few questions about how she’s squaring up for her first festive season on the blog. You started Keep the Tail Wagging on January 1, ...more
Blogging for Dollars
5 Fatal Mistakes Your Paid Content Marketers *Are* Making (and How Much it’s Costing You)
25th of November 2012 Georgina Laidlaw 0 Comments

5 Fatal Mistakes Your Paid Content Marketers *Are* Making (and How Much it’s Costing You)

Businesses wanting to reach users in more subtle ways are jumping on the blogging bandwagon. Well and truly. In a recent Australian study, 62% of respondents said “blogs are the most appealing medium for business to promote a brand.” If you’re in a business that’s paying an agency to create ...more
Blog Promotion