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	<title>@ProBlogger&#187; photrade</title>
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		<title>I&#8217;ve Joined the Photrade Advisory Board</title>
		<link>http://www.problogger.net/archives/2008/09/30/ive-joined-the-photrade-advisory-board/</link>
		<comments>http://www.problogger.net/archives/2008/09/30/ive-joined-the-photrade-advisory-board/#comments</comments>
		<pubDate>Mon, 29 Sep 2008 21:35:00 +0000</pubDate>
		<dc:creator>Darren Rowse</dc:creator>
				<category><![CDATA[ProBlogger Site News]]></category>
		<category><![CDATA[photrade]]></category>

		<guid isPermaLink="false">http://www.problogger.net/archives/2008/09/30/ive-joined-the-photrade-advisory-board/</guid>
		<description><![CDATA[I&#8217;m really excited today to announce that I have joined the advisory board of Photrade (picture is by Renee Blodgett and is Andrew Paradies, CEO of Photrade). You can read the press release here &#8211; but in short, Photrade is a company that excites me on numerous fronts and crosses two of my passions &#8211; [...]<p>Originally at: <a href="http://www.problogger.net">Blog Tips at ProBlogger</a><br />

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<p><a href="http://www.problogger.net/archives/2008/09/30/ive-joined-the-photrade-advisory-board/">I&#8217;ve Joined the Photrade Advisory Board</a></p>
]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.problogger.net/wp-content/uploads/2008/09/andrew-and-darrenjpg-1.jpg" height="262" width="395" border="0" hspace="10" vspace="10" align=left alt="Andrew and Darrenj" />
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<p>
I&#8217;m really excited today to announce that I have joined the advisory board of <a href="http://www.photrade.com">Photrade</a> (picture is by <a href="http://www.downtheavenue.com/2008/09/blogworldexpo-b.html">Renee Blodgett</a> and is Andrew Paradies, CEO of Photrade). You can <a href="http://info.photrade.com/content/press-release-digital-photography-school-founder-darren-rowse-joins-photrade%E2%80%99s-advisory-boar?l=?l=">read the press release here</a> &#8211; but in short, Photrade is a company that excites me on numerous fronts and crosses two of my passions &#8211; photography and blogging.</p>
<p>Let me break it down into those two areas:</p>
<h3>Photrade for Photographers</h3>
<p><b>Store, Share, Protect and Make Money From Their Photos</b></p>
<p>Photrade offers photographers of all levels a number of services. At it&#8217;s heart is the ability to upload images to online photo albums where you can store and share your shots with the world &#8211; however added to this online albumn space is the option to sell copies of your images and to license them to other websites.</p>
<p>In short the vision is to provide a space for both pro and amateur photographers to Store, Share, Protect and Make Money From Their Photos.</p>
<p>I won&#8217;t go through the full feature list here and now (I&#8217;m obviously a bit biased and have therefore asked one of my DPS moderators to write up a review for <a href="http://www.digital-photography-school.com/blog">DPS</a>) but I&#8217;m excited by what I see Photrade developing for photographers. In the mean time you can check out a <a href="http://www.readwriteweb.com/archives/photrade_review.php">first impression review of Photrade at Read Write Web</a> and <a href="http://www.techcrunch.com/2008/09/08/three-demo-companies-to-keep-an-eye-on/">see what TechCrunch had to say about it here</a>.</p>
<h3>Photrade for Publishers</h3>
<p><b>Free Copyright Protected Images for Your Blog</b></p>
<p>Most bloggers and web publishers know the power of a good image to lift our articles and posts. They can set content apart from the rest &#8211; but issues of copyright can be something of a minefield to navigate. I know at b5media we&#8217;ve really gone through many options for working out how to license photos legally and it can become very time consuming and expensive to get the images we need.</p>
<p>Photrade has a system that awards photographers yet also protects publishers while giving them the photos that they need &#8211; for free. Here&#8217;s how it works (from their FAQ):</p>
<blockquote>
<p>&#8220;Photrade&#8217;s adcosystem allows photographers to get paid for every view of their photos while providing free content to online publications. A photographer posts a beautiful photo of New York on Photrade.com to share within the adcosystem. A blogger, who is writing about New York searches for photos of New York and finds the perfect photo to fit the post.</p>
<p>The blogger grabs the sharing code from Photrade and posts the photo in their blog. When the blogger grabbed the code photrade put a small advertisement at the bottom of the photo, and also added text attributing the photo to the photographer (note: any/all watermarking remains on the photo).</p>
<p>Every time the photo is viewed the photographer earns a portion of the ad revenue generated by that image. So, the photographer gets attribution and payment for the use of their photo, advertisers get contextual in-content ads and publications get beautiful free images.&#8221;</p>
</blockquote>
<p>Here is a little diagram of how it works.</p>
<p><img src="http://www.problogger.net/wp-content/uploads/2008/09/photradeshot.jpg" width="325" height="294" alt="photradeshot.png" /></p>
<p>Photrade is in beta so what you see over there isn&#8217;t the end product &#8211; however even in the few short months that I&#8217;ve been tracking with them I&#8217;ve seen some amazing advances in their technology and am so excited by what I see coming next.</p>
<p><strong>Further Reading on Photrade</strong></p>
<p>Check out what other bloggers and media sources are saying about Photrade:</p>
<ul>
<li><a href="http://mashable.com/2008/06/09/photrade/?l=">Mashable</a> <a href="http://news.cnet.com/8301-13772_3-10035393-52.html?l="></a></li>
<li><a href="http://news.cnet.com/8301-13772_3-10035393-52.html?l=">CNET</a> <a href="http://www.pcmag.com/article2/0,2817,2329954,00.asp?l="></a></li>
<li><a href="http://www.pcmag.com/article2/0,2817,2329954,00.asp?l=">PCMag</a></li>
</ul>
<p>Lastly &#8211; let me share a video from Photrade who explains a little more of what it is and how it can be useful to both publishers and photographers.</p>
<p><object width="400" height="270"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=1095268&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=1095268&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="270"></embed></object><br /><a href="http://vimeo.com/1095268?pg=embed&amp;sec=1095268">Site Tour</a> from <a href="http://vimeo.com/user512060?pg=embed&amp;sec=1095268">photrade</a> on <a href="http://vimeo.com?pg=embed&amp;sec=1095268">Vimeo</a>.</p>
<p>I hope this serves both as a disclosure of my involvement with Phototrade but also a helpful introduction to the company and services that they offer.</p>
<p>Originally at: <a href="http://www.problogger.net">Blog Tips at ProBlogger</a><br />

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<p><a href="http://www.problogger.net/archives/2008/09/30/ive-joined-the-photrade-advisory-board/">I&#8217;ve Joined the Photrade Advisory Board</a></p>
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