Nick writes an interesting post on The Art of Linkbaiting or on getting other sites to link to your blog – a necessary part of building traffic on your blog (both in getting direct traffic from the links and in building search engine ranking). Nick writes:
‘In order to bait a link, you need a hook. Hooks come in variety of flavors, some of the more popular would include:
* News hook
* Contrary Hook
* Attack Hook
* Resource Hook
* Humour Hook’
He goes on later in the post to expand upon each of them – with some excellent advice. I’ve especially found the ‘resource’ and ‘news’ hooks to be very powerful in the building of my own blogs.
I would give a word of warning though with the ‘attack’ hook (and even the ‘contrary’ one).