As I mentioned in the previous post, SEO experts tend to divide search engine optimization techniques into off site and on site techniques. Off site techniques are as the name suggests factors from outside the site itself (and usually on other sites) that impact the blog’s ranking in search engines. Many of these factors are outside the blogger’s control – however they are useful to know. The most obvious and probably most powerful offsite factor are Inbound Links.
It is generally agreed that the links that point to a website are one of the most powerful way of climbing Search Engines results pages (in fact many argue it is THE most important factor). – To put it most simply – every link to your site is seen by the search engines as being a vote of confidence in your site.
Ideally Speaking – The best inbound links are those that are from higher ranked sites than your own that are relevant to the topic you are writing about who link to you using relevant keywords. Whilst you may not have complete control over who links to you these are the types of links that you should be dreaming of.
How to generate quality inbound Links? [Read more…]