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Long Term Blogging Builds Credibility

Holy Weblog Batman! T.L. Pakii Pierce is writing some great articles these days! His recent one on Cracking Credibility & Why Internet Marketing WILL Change is worth the read and talks (as the title suggests) that credibility is an essential element of effective blogging.

Blogging is not a silver bullet solution – it takes time to build an audience, time to build relationships and time to build credibility as a source of information that people will keep coming back to. Its common sense really. T.L says it much better than I do:

‘When you consider the cost of blogging and the return on your investment, the ROI of blogging is phenomenal…BUT…it comes at a price.

But doesn’t everything?

The price is that you must commit to a relationship that will require ongoing attention. Blogs will amplify your message and your reach in a powerful way and at near zero cost when compared to other means of reaching a market with your message. But the price of relationship is the need to continually connect with your market and develop your social network in order to build an authentic and authoritative voice that can be trusted.

This is an extremely important message to receive and digest for newbie marketers and newbie bloggers especially. You cannot approach blogging thinking you will set a up page and sell tons of items. You have to properly prepare a message that helps carry your product to a targeted niche audience….’

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Are Explicit Copyright Notices Necessary for Weblogs and Web Pages?

Dave Taylor answers the question “Are Explicit Copyright Notices Necessary for Weblogs and Web Pages?” and writes:

‘This means that you do not need to have an explicit copyright notice for you to have a legally enforceable copyright, as long as your name appears on the work as an author. Anonymous material is covered too, but you can read about that yourself if you’re interested.

The US Copyright Office clarifies how the Berne Convention applies to U.S. Copyright law: “The use of a copyright notice is no longer required under U.S. law, although it is often beneficial.

Continuing to quote from the Copyright Office: ”Use of the notice may be important because it informs the public that the work is protected by copyright, identifies the copyright owner, and shows the year of first publication. Furthermore, in the event that a work is infringed, if the work carries a proper notice, the court will not give any weight to a defendant’s interposition of an innocent infringement defense—that is, that he or she did not realize that the work was protected. An innocent infringement defense may result in a reduction in damages that the copyright owner would otherwise receive.“’



Good answer which is what I was advised by my own legal investigations. Dave goes on in the article to write about what makes a good copyright notice. Well worth the read.

Using your Visitor referrer logs

Wayne posts a useful tip on using your Visitor referrer logs in your statistics package over at Search Engine News Journal.



‘Visitor referrer logs are valuable records to examine, from time to time. In my case, and probably yours too, the visitor logs get more than one peek a day. Admit it. It’s not just an exercise in ego or vanity to read your visitor log records. In fact, it might be the nicest thing you can do for the interests of your regular and new readership.

In the referrer records, there are probably indications of the keywords and phrases that discovered your blog. Everyone who uses a search engine types in a search phrase in the hope of finding some relevant information on the subject.’

Read more of this article at Visitor referrer logs: Keeping in touch

26 Steps to 15,000 visitors a day

Jon from Flamin Tiki has a great common sense article filled with useful tips on building up your blog titled 26 Steps to 15,000 visitors a day. I would second everything he writes – although would want to qualify that the 15,000 visitors per day promise depends a little o the topic that you choose. You could do every step suggested with a non searched for topic and never have any visitors – so choose carefully. Otherwise its a great list which should give new bloggers plenty to work on.

Moveable Type announce Upgrade to combat Comment Spam

Six Apart have just announced the release of Movable Type 3.14 which they have developed to fix ‘the issue of extreme loads witnessed on servers under the strain of a massive spam attack.

Its a free upgrade for all MT3 users.

What to do When Someone Steals Your Blog’s Content – Blog Plagiarism

What do you do when a site blatantly steals your blog’s content? This is a growing problem for bloggers but thanks to tools like CopyScape its not hard to find them. The challenge comes when you want to do something about it.

A few days back I found a site which had copied (word for word) all 8 articles in my Adsense for Bloggers series of posts.

It especially concerns me as this is a site that not only gave no backlink to my articles or even a mention of who the original author was (they post it as if it is original content). They didn’t ask permision and were running the articles on a site that is commercial in nature and is making money off my own work.

So what should one do?

1. Contact the site concerned – First port of Call should always be to contact the webmaster concerned and politely explain to them that they are in breech of copyright and that you wish them to remove the content immediately. In 90% of cases where I’ve done this the content has been removed within 24 hours and there has usually been some sort of apology.

Unfortunately in this case no email address or contact details are on the site in question. You can try some random email addresses including [email protected] or [email protected]

2. Whois – Run a Whois check on the site concerned. There are numerous services around that do this – I use the CopyScape service and on the page in question got information on the site with details of the owner of it.Whilst it doesn’t tell much it does give one or two avenues for further action.

For example in this case it gives me a name of registrant of the site and an email address.

It also tells me who the site is registered through and who is now hosting the site.

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How To Post Photos to Blogger

One of the main complaints I hear from Blogger users about their blogging platform is the difficulty that they have in posting pictures to their blog. Photos, diagrams, graphs and other visuals can really lift a blog post so this can be a real limiting factor to using Blogger.

So – when I saw About Weblogs had posted a good tutorial on How To Post Photos to Blogger Using Hello BloggerBot I thought I should link up so that next time I heard the complaint I’d have an answer.

Let me know how you go with it Blogger users.

Making a Meal of Your Blog

The Washington Post has a basic article on how to blog. One of their sections is on posting regularly with a quote from Biz Stone:



‘When a blogger adds new material, it’s called a post. And good blogging demands frequent posting. Biz Stone, 30, Blogger senior specialist at Google (
www.bizstone.com), recommends you “post at least as much as you eat.” That’s “three times a day [with] some snacks,” he says. But that requires a lot of time. So perhaps more important is to make your posts worth people’s while. Jason Novak, 33, who’s hosted the Washington entertainment guide LifeInTheDistrict.com since 2001, says that “what brings [readers] back is that every time . . . there’s something good.” And “good” extends beyond volume, which means you’ll want to avoid the dreaded “blogorrhea” — aka incessant prattle about your jerk boss or second-rate love life.’

Read more at Start a Winning Blog (washingtonpost.com)

How to Grow Your Blogging Income

Dan Harper asked in the comments of my post on No Money in Blogging? for more comment on the ‘growth factor’ of blogging. He asks:

‘How long would a new blogger see slow growth for?
What do you think that factors are here, any advice on speeding the growth up?’

Good questions – I guess in many ways they are the Million Dollar Questions so to speak and ones that many would like ‘the answer’ to.

Unfortunately there is no one answer to speeding up the growth and earnings on your blog. There are however a number of things to consider that I’ve previously written about but which tend to get lost in the archives on this site. As a result I thought I’d outline some of the more popular and helpful posts that I’ve written below:
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