Archive for Case Studies
Written on February 18th, 2008 at 12:02 am by Skellie
Top 5 Recommendations for MarketMe.com
It’s time to summarize and consolidate over 10,000 words worth of advice and suggestions given to MarketMe.com as part of our community consultation program. While there’s a great depth of knowledge to be mined from the comments on the launch post, I want to highlight the top five most common recommendations here.
Before we start, I’d […]
Written on February 16th, 2008 at 12:02 am by Darren Rowse
Make Sure Your Blog Design Communicates Your Voice - Wife Advice Revisited
Late in December we ran a Community Consulting project for a blog called WifeAdvice. I invited Nancy Clark (one of the bloggers behind the site to come back and give some thoughts on the process and show us some of the changes that they made to WifeAdvice as a result of the consulting. I’ve always […]
Written on February 12th, 2008 at 01:02 pm by Skellie
Win 1,700 Visitors by Reviewing MarketMe.com
This week’s community consultation of MarketMe.com offers you another chance to boost your blog. Leave a helpful review with some non-intuitive points in your comment and you could win a stampede of 1,700 StumbleUpon users to your favorite post. If your content is good, those 1,700 visitors could grow into a much bigger traffic snowball […]
Written on February 10th, 2008 at 01:02 pm by Skellie
Top 5 Recommendations for Retireat21.com
It’s time to summarize and consolidate over 14,500 words worth of advice and suggestions given to Retireat21.com as part of our community consultation program. While there’s a great depth of knowledge to be mined from the comments on the launch post, I want to highlight the top five most common recommendations here.
Before we start, I’d […]
Written on February 5th, 2008 at 12:02 am by Skellie
Win 5,000 Visitors by Reviewing Retireat21.com
That’s right: by participating in our community consultation and leaving the most helpful comment reviewing Retireat21.com, you could win a 5,000 visitor StumbleUpon campaign for your blog.
How it works: You give us 1 URL, we send 5,000 stumblers to that URL. If any of them vote up your content, you get even more traffic. If […]
Written on February 3rd, 2008 at 12:02 am by Skellie
MLB Trade Rumors: Community Consulting Summary
After receiving more than twenty reviews and view-points on Tim’s blog, MLBTradeRumors.com, it’s time to summarize the lessons learned from this week’s exercise.
If you missed the blog’s introduction, you can read it here and view the review comments directly. If you’re new to community consulting, here’s how you can get involved (and give yourself a […]
Written on January 28th, 2008 at 05:01 am by Skellie
MLB Trade Rumors — a Community Consulting Project
This week we’ll be looking at MLBTradeRumors.com, a blog about Major League Baseball trading (one I’m sure the baseball fans here will enjoy reviewing!)If you’re new to the project it’d be a good idea to read the launch post.
This week there’ll be another good chance to score an iPod Shuffle and a link to your […]
Written on January 22nd, 2008 at 09:01 am by Darren Rowse
How to Run a Blog Competition [CASE STUDY]
Last week I wrote a couple of posts about how to run a successful blog competition. Today I thought I’d give you a little background information (case study) on how I’m currently running one.
The competition is over at DPS where I announced it about 12 hours ago with a post here at Win a Digital […]
Written on January 20th, 2008 at 06:01 am by Skellie
Socialized Software: Community Consulting Summary
It’s time to finalize our review of Socialized Software and summarize the main recommendations given into an actionable plan for Mark’s blog.
If you’re new to the project, you’ll definitely want to read the Community Consulting launch post and take a look at the post where Socialized Software was held under the spotlight.
Here are the blog’s […]


