Archive for Business Blogging
Written on November 27th, 2007 at 12:11 am by Lara Kulpa
Hiring a web consultant - Pros and Cons
The following post on the “Pros and Cons of hiring a web consultant” was written by Lara Kulpa of Anubis Marketing.
So you’ve got yourself a little start-up blog and you’ve earned some okay money. You spend 5-10 hours a week writing, commenting on other blogs, doing all the things that Darren tells you to do […]
Written on January 8th, 2007 at 05:01 pm by Tony Hung
5 Prerequisites For Blogging Success
In the time that I have been blogging, I have noticed that there are a few things that “successful” blogs have in common. And I am defining “success” in every way — monetary terms, absolute traffic, but more importantly, in robust and continued growth. With 2007 here and many New Years Resolutions on […]
Written on November 22nd, 2006 at 12:11 pm by Darren Rowse
7 Steps to Better Business Blogging
The following reader quick tip was submitted by Ann Handley from Marketing Profs: Daily Fix.
One of the questions I often field comes from business owners who are thinking of launching a blog but are wondering, “What can I write about…?”
A recent post by Poynter contributor Vince Maher does an excellent job of giving some guidance […]
Written on June 15th, 2006 at 03:06 am by Darren Rowse
Business Blogging 101
I’ve had an increasing amount of readers writing to me over the past few weeks asking questions on the topic of how to develop a business blog as opposed to a commercial or entrepreneurial blog.
Here’s one reader’s question to help flesh this out a little:
“Hi Darren, can I ask you a question that I can’t […]
Written on April 7th, 2006 at 01:04 am by Toby
RSS: Blog’s Friend or Foe?
Is RSS is the downfall of building relationships and commerce on blogs? First, let’s set the record straight. I’ve drunk the kool aid. I get it. I love RSS and that new orange icon is pretty cute too. The ability to read huge amounts of information in one place, receive it at […]
Written on March 10th, 2006 at 01:03 pm by Darren Rowse
Blogger achieves 5000% ROI from Blogging
Debbie Weil writes that Charlene Li has apparently brought in close to one million dollars in business to her employer, Forrester, in the last year - all through her blogging.
That’s a 5000% Return on Investment!
‘That’s based on her calculation that her $14.95 / month account with TypePad triggered $1 million in new business for […]
Written on January 23rd, 2006 at 04:01 pm by Darren Rowse
Blogonomics Blog Cruise
The last few years have seen quite a few blog conferences but here’s one with a twist - Blogonomics - the world’s first floating blog conference!
I’ve been hearing about this one for a little while now and it’s just gone public - they’re actually running a Blog Cruise which takes off from Fort Lauderdale in […]
Written on December 12th, 2005 at 05:12 pm by Darren Rowse
Yahoo offers Movable Type for business bloggers
Six Apart and Yahoo have announced a partnership as Yahoo will use MovableType as to provide small businesses with websites through it’s existing small business web site management service:
‘Yahoo will effectively act as the preferred provider of Movable Type for small business users, taking advantage of its scale and efficiency, Anil Dash, vice president of […]
Written on November 9th, 2005 at 12:11 pm by Darren Rowse
CEOs and Blogs - Mixed Opinions
news.com reports that 59% of CEOs believe blogs are a useful internal communication tool while 47% believe that they are useful for external communication. Of course this means that 41% and 53% are not so excited by blogs:
””Most CEOs are still in a wait-and-see mode when it comes to blogs, mainly due to time […]

