Tsunami Blogging – What did we learn?

I really enjoyed reading Pete Blackshaw’s Marketing Through the Tsunami Lens article today where he examines some of the lessons learned and trends that have emerged as a result of the mass of blogging that happened around the Tsunami tragedy late last year and in the weeks that followed. He observes 6 key points and then gives key takeaways from each one. Here are some snippets of what he had to say on each point.

The rise of citizen’s media – Our world is becoming more transparent, and the blog-enabled “Web recorder” is archiving real-time consumer/citizen experiences and narratives. This includes experiences with products and services.

Rich media by default – We live in a rich-media, consumer-controlled surveillance culture. Rich media is changing the game. The same factors that historically made TV so persuasive and emotionally engaging are the core building blocks of the blogosphere.

[Read more…]

Yahoo! Blogs

Yahoo Blogs Japan

It looks like Yahoo! have been getting into the blogging thing with the launch of Yahoo! Japan’s Blogs beta. I wonder if we’ll see this rolled out world wide at some point from Yahoo!? The features of what they are offering look pretty comprehensive with them coming complete with RSS feeds, accepting trackbacks, statistics, a favorites system, guest book etc.

Found via Susan Mernit’s Blog and Blog Count

Visualization of Blogs

Vs Scobler

Anjo is doing some very interesting work on Visually representing blogs. The picture to the left (click to enlarge) is a partial visualization of Scobleizer over a year. Anjo describes what you’re looking at by writing:

• Size of a blob is determined by the number of words in the post. Bigger blob, more words (in fact: every pixel represents one word).

• Colour of the blob is determined by whether there are links to others (grey), links from others (green) or no links (red). All with respect to a community of KM bloggers determined by Lilia and

It is an interesting first implementation of this visualization system – well worth checking out. Read the rest here. I’ll be interested to see what else emerges.

NYT Online Advertisign is up 32%

ClickZ reports that Online Ad Revenues Up 32 Percent at New York Times Co. its not a blog – but I figure its representative of what is happening in the wider online community.

‘Advertising revenue for The New York Times’ online unit increased 32.2 percent for December 2004 compared with December 2003, driven by strong growth in display advertising and all classified advertising categories.

That robust online performance contrasts with the almost flat advertising revenue growth company-wide. Total advertising revenues across all of the Times’ media holdings increased 2.2 percent to $187.2 million in December. For the year, the Times reported total advertising revenues up 3.5 percent with $2.19 billion.’

Searches on “Blogs” and “Blogging” up by 10% on Yahoo

Yahoo Buzz Reports that blogging has continued to climb the most search for words rankings:

Blogging continues its march on the mainstream. It’s considered essential to consume a steady diet of weblogs to keep up with what’s hot on the Web. Searches on “blogs” and “blogging” are still surging and both are up over 10% over the past week. We’ve seen political blogs, MP3 blogs, and food blogs all spike at various times over the last half-year. ‘

Read more at Yahoo! Buzz Index – Buzz Log – Blog-o-riffic! For Sale – $1 Million Start Bid

Do you want to buy a domain name? Got a spare $1million dollars? Then might interest you! It isn’t a blog and therefore isn’t quite relevant here but I couldn’t resist linking up.

You see will be auctioned off to the highest bigger on January 31 to the highest bigger and the bids will start at $1million. Check out their terms for the auction at PicturePhone Domain Name Auction.

Returning to Blog Ethics

Jeff Jarvis is taking another stab at the blogging and ethics question and this time tries to take a different approach –‘Some of us have been looking at this ethics question the wrong way: The starting point is not to impose a code of ethics on a medium but instead to understand the ethic of the medium — and its community — as it exists: What are bloggers already telling us about their ethic?’

He then goes on to identify 6 ethics which I quite like:

‘: The ethic of transparency: We believe that our public deserves to know about us and our perspective to better judge what we say.

: The ethic of conversation: We do not believe in one-sided lectures. We believe conversation leads to better understanding.

: The ethic of humanity: We believe this medium lives at a human level while old media lives at an institutional level.

: The ethic of the link: We believe one of our key jobs is to link our public to other voices and to source material so they may judge themselves.

: The ethic of correction: We believe it is vital to correct errors quickly and openly.

: The ethic of immediacy: We believe that the fast spread of information is will yield better information.’

I’m taking Questions….

Just a reminder that on Thursday (20th) I’m blogging for 24 hours straight in my annual blogathon to raise money for victims of the Tsunami. I’ll be asking for donations on the site during that day and hope to beat last year’s $540.

Last year the main reason I got to 112 posts in the 24 hours was that I had a whole heap of questions from my readers to answer. People asked about my blogging (tips, experiences etc), others asked about life in Australia, about my personal life or story, others just asked random wacko stuff etc.

I’m taking questions again here in comments below. You can ask anything and I’ll do my best to answer anything (within reason).

I’m also taking your suggested links, articles, blogs, sites that I can blog about during the 24 hours – if you have any funny, interesting, insightful or bizarre links for me feel free to leave them below. I’ll attempt to give you a link when I answer your question or use your suggestion to make it worth your while.

Otherwise – tune into my blogathon blog on Thursday for all the fun and shenanigans. I’ll try to limit the toilet humor this year to under 4% of the posts – unless of course I get desperate because you don’t help me out with some links below!

PS: I’m still looking for a sponsor/s for the blogathon site and am open to offers. I will sell space on the site in return for your donations to the cause so make a donation and get a little free publicity at the same time (I’ll sell you text links, banner space, editorial space – anything to help the orphans of the Tsunami). Your links will remain on the site for a whole year for whatever price we agree on – not only good exposure to readers but also a boost to your blog’s page rank. Please consider a donation or sponsorship at the site.

Blogger traffic soars due to tsunami

‘Traffic to leaped 73 percent (to 1.3 million unique visitors) in the week after the tsunami hit Asia, according to Nielsen//NetRatings. ‘

Read more at Blogger traffic soars due to tsunami