Georgina Laidlaw
Blog Wise Tip 2: Know Your Motivations
26th of February 2012 Georgina Laidlaw 36

Blog Wise Tip 2: Know Your Motivations

Every blogger has different motivations, but the interviews we completed as we developed Blog Wise showed how important it is to know what your motivations actually are. The bloggers we spoke to listed a range of motivations. The first was community and audience. Darren told us he’s motivated when he ...more
Pro Blogger Interviews
Blog Wise Tip 1: Diagnose Productivity Problems
25th of February 2012 Georgina Laidlaw 31

Blog Wise Tip 1: Diagnose Productivity Problems

Over the coming days, we’ll be presenting a series of pro blogging productivity tips that we’ve compiled using the advice of nine A-list bloggers we interviewed for Blog Wise, our new ebook on blogging productively. Today, let’s consider the question, “do you have a productivity problem?” In the blogosphere, it’s ...more
Pro Blogger Interviews
Make Money Locally—and Globally—Through Your Blog
10th of October 2011 Georgina Laidlaw 47

Make Money Locally—and Globally—Through Your Blog

This guest post is by Danny Iny of Firepole Marketing. Our blog is less than a year old. We started Firepole Marketing less than a year ago, and we’ve done pretty well with it over that time. A lot of people know who we are, and what we do. I’ve ...more
Blogging for Dollars
Are You Blogging Just Like Everyone Else?
6th of October 2011 Georgina Laidlaw 41

Are You Blogging Just Like Everyone Else?

It’s a paradox. The pundits encourage bloggers to find a niche, think differently, and say something unique and valuable. Then they give us standard formulae for producing content, as if your unique voice, approach, readership, and topic will be neatly addressed by a preselection of three or four formats. The ...more
Writing Content
Seth Godin on Blogging and Productivity
24th of September 2011 Georgina Laidlaw 24

Seth Godin on Blogging and Productivity

With the launch this week of Seth Godin’s latest book, We Are All Weird, we wanted to share this interview we recently conducted with Seth on productivity and blogging. Seth’s among the world’s most prolific bloggers, but he’s also a profuse book author and serial entrepreneur. How does he fit ...more
Pro Blogger Interviews
Boost Your Blog #12: Create a “Best Seller” List
10th of September 2011 Georgina Laidlaw 6

Boost Your Blog #12: Create a “Best Seller” List

Continuing our discussion of things you should be doing right now to improve your blog, today’s tip is: 12. Create a “Best Seller” list based on Amazon Affiliate reports If you promote products on the Amazon Affiliate program, why not dig into the reports, look at what your readers are ...more
Affiliate Programs
Use External Links to Boost Your Credibility
10th of September 2011 Georgina Laidlaw 16

Use External Links to Boost Your Credibility

Bloggers are always happy to link to a resource we think is good, or a product or service with which we’re affiliated. But there are other kinds of external links that too few bloggers use: links to sources of information we’ve found links to creators of content we’re citing links ...more
Writing Content
Boost Your Blog #10: Create a Hire Me Page
8th of September 2011 Georgina Laidlaw 14

Boost Your Blog #10: Create a Hire Me Page

Continuing our discussion of things you should be doing right now to improve your blog, today’s tip is: 10. Create a Hire Me page This won’t relate to all bloggers but if you have a skill or service that you can offer your readers, don’t just assume that they’ll come ...more
Miscellaneous Blog Tips
The Five Worst Ways to Title a Blog Post
13th of August 2011 Georgina Laidlaw 37

The Five Worst Ways to Title a Blog Post

Post titling seems to be something of sacred territory for many bloggers. We feel that the title contains the essence of our post, and therefore, it’s the essence of ourselves—our personalities, our messages, our brands. On the other hand, we see a lot of post titles on the Web, and ...more
Writing Content