If you’re a blogger or online entrepreneur, there’s no doubt you’ve heard of Pat Flynn.
Pat is a writer, blogger, and podcaster, and helps readers all across the internet create smart passive income from their blogs. He went from being laid off in 2008 to creating a website to help people pass an architectural exam – earning $7000 in his first month. I love how although he teaches about passive income, he is anything but! Pat has evolved his approach over the years, constantly experimenting with new mediums, fresh ideas, and shipping numerous projects and products. He spends considerable time creating and initiating, and I really wanted to chat with him on the ProBlogger podcast about the challenge of creating products around a blog.
In episode 67, I talked about why creating your own product to sell on your blog can be a powerful thing – I even outlined 9 ways you’re losing opportunities if you don’t have one. I ask Pat what he thinks is stopping bloggers from taking that step, if he thinks every blogger should do it (or if it only works for certain niches), how he decides what to create, and where to start.
One of the topics we dive into is fear. Fear is one of those things that hold back a lot of bloggers – including Pat, at times. I ask him how he moves forward despite the fear, and how he deals with those feelings when they arise.
We also discuss some listener questions and talk about how to choose a product to create, what kind of research you should do, the tools for creation, and marketing and pricing. Pat tells me about his new book Will it Fly? and the road that led to its creation.
- Top Tips to Let Go of Fear
- Creating Products Week: How to Create Products for Your Blog
- 3 Questions to Ask When Facing Fear [And Why Wobbly Courage Is Enough]
- Creating Products Week: Making Products Happen – Getting Your Ideas off the Ground
- Behind the Scenes of our Latest Six Figure Product Launch