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How to Add Your YouTube Videos to Pinterest

This guest post is by Krizia of CreateProfitableVideos.com.

So you’ve started using Pinterest to promote your blog. Congratulations!

When I started using Pinterest to promote my business, at first I was just happy uploading cool-looking photos. But after a few days, I realized that unless I established a clear strategy for my Pinterest activities, I’d be wasting a lot of time and I wouldn’t be able to delegate this social media activity to my assistant.

The reality is that Pinterest is a phenomenal tool for retailers, but if you’re a blogger or content marketer who uses words more than pictures, generating buzz using Pinterest may not be as easy.

From my experience, Pinterest can be a colossal waste of time. I mean it takes time to source all these photos on the Internet, and you also need to write descriptions for each of the photos you upload, and you also need to make sure you optimize everything you do to ensure the traffic comes back to your site.

But once I realized I could promote my YouTube videos on Pinterest, everything changed!

I’ve spent a lot of time, effort and energy building my YouTube channels and I’ve made sure each video we upload is optimized and takes viewers to a page where they can sign up to be added to my blog’s mailing list. Pinterest lets me capitalize on all that work, through a different medium. It’s become one of my favourite social media platforms to share videos from all four of my YouTube channels.

Adding your YouTube videos to Pinterest is quite easy, but if you’ve never done it before, I’ll share a few key points that will take the guess work out of the equation for you! Here are ten quick steps to getting your YouTube videos onto Pinterest.

1. Make sure you have an active YouTube channel

Pinterest is already set up to easily and quickly fetch videos from YouTube, but to use the functionality, you’ll need to have your own YouTube channel to make this work.

2. Make sure your videos are branded

Pinterest users don’t need to leave Pinterest to view YouTube videos. Once you click on any video link, it automatically opens inside the Pinterest platform. This is why branding your videos is so important.

By “branding” I mean that you should always have a branded intro and outro to your videos, and you should also make sure that you add an image watermark or a URL to make it easy for people to work out where the video comes from, and to click through to your blog.

3. Create a Pinterest board specifically for your YouTube channel

When you’re naming your board, make sure you take search engine optimization into consideration. Pinterest can bring you traffic from both inside its own community and from Google. That said, you’ll need to take the time to do a bit of research to find out which are the most appropriate keywords you should use.

4. Grab your YouTube embedded link

To crop your video into Pinterest, you’ll need to fetch your embedded link from YouTube. Right below your YouTube video, you’ll find a Share button. Click on that, and you’ll automatically see a dropdown box that contains a link.

A word of caution: there are two types of YouTube embedded links. There’s a shorter one (which is the first one you see), and a long link (which is hidden). Pinterest will reject the short link because the system sees it as spam. You’ll need to fetch the longer link.

The Share link

5. Upload a new pin

In order to add a new video to Pinterest, you’ll first need to add a new pin, then copy your YouTube embedded link into the Add a pin box, like so:

Uploading a new pin 1

Uploading a new pin 2

6. Select the appropriate board

Remember in point #3 I suggested you create a board specifically for your YouTube videos? Well, once you’ve uploaded your video, you need to select the board you want your video featured on.

7. Add a description

You have 500 characters with which to describe your video. Make sure the copy is inviting, and that it includes a number of keywords related to your blog.

Adding a description

8. Add a link to your blog or squeeze page

You should also add the complete URL for your blog or squeeze page to the description box. This won’t just give your blog a backlink from a trusted source, it’s also a great way to make it easy for people to easily get to your blog or squeeze page.

By making all links active from the description box, Pinterest makes it easy for you to build a strong community of loyal followers!

9. Automatic sharing on Facebook

If you sign into your Pinterest account (the same holds true if you sign in using your Twitter account), all of your updates will automatically be added to your Facebook personal profile. Pinterest has systemized sharing content from their platform to other social media platforms, which, again, makes our lives easier!

10. Rinse and repeat

Now that you’ve added your first YouTube video to Pinterest, make sure you keep up a consistent flow. My assistant ads one new video each week to my Pinterest account.

Here, we’ve talked about uploading YouTube videos to Pinterest, but you can also upload videos from Vimeo and pretty much any other video directory.

There are a few undeniable advantages to adding video to your Pinterest account:

  1. Your YouTube videos get a backlink from a trusted source, which helps increase the ranking of your entire channel.
  2. Your video appears in three different locations on Pinterest: on your board, on the Pinterest homepage where all your followers can immediately see it, and also on the Videos page on Pinterest.
  3. If you log into your Pinterest account via your Facebook or Twitter account, your new uploads are automatically shared on your personal Facebook account or your Twitter account!

Of course the best advantage of them all is the fact that you get to expose your content to new followers easily and simply!

Pinterest is just like any other social media platform: you need to go in with clear objectives, and you need to make sure your messages target the audience you want to attract.

That’s exactly why I love Pinterest’s automatic integration with YouTube—my videos act as a screening process for my business. Allowing potential clients to qualify themselves is a brilliant time-saver for me.

Pinterest users who land on your videos will know very quickly if your message resonates with them and from your YouTube channel they can make their way to your blog, site, or squeeze page.

Are you using video on Pinterest? How’s it working out? Tell us your thoughts in the comments.

Krizia (aka Miss K), is an Entrepreneur, Video Marketing Strategist, Video Show Host, Video Blogger, Speaker and International Author! Krizia launched http://www.CreateProfitableVideos.com to help entrepreneurs create AMAZING and IMPACTFUL video messages and discover How to Use video to Attract MORE Clients, Sales and Profits!

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Comments

  1. Very well explained and nice post krizia….thanks will surely try this and tell you the results… :) thanks

  2. Alan Reeves says:

    Great article Krizia. I currently use Pinterest a little but after reading this, I am jumping in with both feet. I create a weekly video series called Can You Etch It that I upload to YouTube, Vimeo, and DailyMotion. Using your instructions, I have just created a board and pined my latest video. Only 27 more to go… Thanks

  3. Using pinterest with videos hasn’t been an easy practice for me since I have been using the website, I only share images. But with what I’ve learned from this article, I believe I can use pinterest to its fullest in order to get fast result.

    Thanks a lot Krizia for your guide, it helps a lot

  4. It’s really great to find bloggers share these kinds of information to others. I’m in Pinterest but haven’t done the video uploading yet. I still see only images very often in there. This is surely a great find. Thanks!

  5. HartJohn says:

    social nework becomes much more powerful than before, and google promote goole+ against facebook,and I started use pinterest, but not get good traffic from it, and hope it can be better later.

  6. I saw better ranking for my channel and immediately started implementing this! haha

    Thanks for the awesome tutorial! I never would have thought of this

    Thanks,
    -Gabe

  7. Sahil says:

    Pinning YouTube videos is same as pinning images. You just have to be logged in to your Pinterest account and use the bookmarklet to pin videos or images. This is much more easier than pinning it manually!

  8. Nice post and well its great

  9. Nelly says:

    I just Upload my Youtube videos on pinterest. Hoping everythn will work out. Thanks for the tutorial

  10. Hey! That is really wonderful post. I was almost at the end of my thinking about adding more and more photographs to pinterest.com Now I add videos! Thank you.

  11. Great explanation, Linking youtube videos with Facebook, Google+ and Pinterest always help to get more traffic to the videos/channel. Also, it helps to get better ranking in Youtube search results. Now these days Pinterest has been most famous among other social networking sites. I think this is the time we should about Pin

  12. Ehsan Ullah says:

    This is the most powerful Pinterest secret I’ve read. You linking Pinterest account to Twitter and Facebook is great way and it will automatically be shared on Facebook and Twitter after pinning it on Pinterest.

    Thanks for the tips Krizia

  13. azhar says:

    Thanks for such a good tutorial

  14. Todd Lohenry says:

    Ummm. Correct me if I’m wrong, but I’ve been doing this for months with the Pinterest extension for Chrome from Shareaholic; https://chrome.google.com/webstore/detail/kfjkehmceppcpjoaoegdmffmkdhiegmc?utm_source=chrome-ntp-icon

  15. Hi Krizia,

    Love this post – I have been working on optimizing my channel for the past 8 months and have seen a lot of success with that – but this will help it go even further.

    Thank you!
    Jenny

  16. Nate Lee says:

    Thank You! …for some reason I couldn’t figure out how to add them for the past 30 minutes.

  17. Spot on with this write-up, I absolutely feel this web site needs
    a lot more attention. I’ll probably be back again to see more, thanks for the advice!

  18. Ashli says:

    What’s up to every one, because I am in fact keen of reading this web site’s
    post to be updated regularly. It consists of pleasant material.

  19. Thanks a lot to everyone who has read this article and thanks to those who left comments & feedback!!!

  20. This was interesting, I hadn’t even thought about adding videos to Pinterest. Thanks!

  21. Great suggestions Krizia.

    Do you know any travel or hospitality companies using Pinterest and Youtube?

    This seems like a natural for tourism providers. Love to see some good examples to showcase them or interview then for my show, Tourism Marketing TV.

    Thanks for your help.

    Tourism Tim

  22. Rishabh Jain says:

    Hmmm pretty nice trick, this will surely gain some more views to YouTube Vidoes :)

  23. I do have a question. I have various YouTube clips embedded in my WordPress blog. And I have a ‘Pin It’ interest button on every post, as well as a Pinterest bookmarklet in my Firefox.

    Some YouTube clips, I can pin directly into Pinterest, ie the clip appears as one of the graphic choices, and can be pinned in the normal way. Other clips still appear in the Pinterest popup, but with no option to pin them.

    This behaviour is the same for the WordPress pin it button, and the bookmarklet.

    It is not, as far as I can see, dependent on whether the clip was embedded with the old object code (in my view, better) or the new iframe embed code.

    Can anyone suggest how to ensure that a YouTube embedded video is pinable?

    Thanks

    Tony

  24. I’ll gear this review to 3 types of readers: those who appreciate it, those who do not, and those that are undecided. I think I fall in the later group. I appreciate the effort, and the content is pretty good. Just out of curiosity, what are the references for your info if any?