Comments on: Blogger Outreach: Center of Cirque’s Social Efforts

By: Killer Ab Workout

Killer Ab Workout — Wed, 10 Mar 2010 20:21:12 +0000

Ya i agree social efforts can help out your blog and give you a good look rather then a guy who is trying to make money. Although i have nothing wrong with that.

By: Deborah Azor

Deborah Azor — Tue, 09 Feb 2010 01:13:49 +0000

I do not generally comment on web sites but I needed to drop in and say thanks for making this, I absolutely agree with the fact and with a little luck people today can understand this argument.

By: Jessica Berlin

Jessica Berlin — Wed, 23 Dec 2009 23:57:28 +0000

Thanks for the great post Reem. Working with bloggers is one of the best parts of my job. Bloggers are able to help tell the story of their experience at our shows better than anyone else can. Their posts are things are potential ticket buyers can really relate to.
Here are just two of the great examples of some of the results from our blogger outreach regarding our show LOVE:
Guy Kawasaki – http://holykaw.alltop.com/behind-the-scenes-tour-of-the-beatles-love-ci
@iizliz – http://iizliz.posterous.com/review-of-cirque-du-soleils-love-show-in-las

By: George

George — Wed, 23 Dec 2009 23:36:36 +0000

That’s really interesting. Cirque’s success is really due to the fact that they do things differently. They are so successful that they redefined the idea of a ‘circus’.

What is great about the outreach program is that it is authentic. The bloggers shared their opinion, whether it was positive or negative.

That raises the stakes for Cirque, and makes them accountable to the true feelings of their customers. This is in clear contrast to traditional advertising. The days of brainwashing people through commercials using actors on television are done. A new dawn of quality and integrity is upon us.

By: Irene Koehler

Irene Koehler — Wed, 23 Dec 2009 21:34:36 +0000

Nice post highlighting Cirque’s very interesting strategy using social media to build buzz and get the word out. I, too, was one of the lucky bloggers at BlogWold who was able to attend one of their fabulous shows, LOVE.

I had a chance to interview Jessica Berlin and also wrote about their strategy as well. Can’t wait for next year!

http://www.almostsavvy.com/2009/11/07/creating-evangelists-social-media-the-cirque-du-soleil-way/

By: mealdy

mealdy — Wed, 23 Dec 2009 21:19:08 +0000

thanks for your post, i’ll check this blog regually, though i’ve not too much time to spare…

By: Penny Stocks

Penny Stocks — Wed, 23 Dec 2009 19:35:19 +0000

i dont know much about Cirque, actually i heard it first time from here, lol
anyways but now i will visit it and also follow it on twitter for updates on it

By: Melissa Taylor

Melissa Taylor — Wed, 23 Dec 2009 19:20:19 +0000

I was a fortunate Denver blogger invited to attend and tour backstage. That access did warrant a blog post – even better, I got a few other story ideas to pitch to other media.

By: Tim

Tim — Wed, 23 Dec 2009 19:08:31 +0000

Reem:

Thanks for sharing this very interesting story…I’m familiar with Cirque’s emphasis on the experience through their sponsorship program. They are an example of an organization that does things right and I admire their organization for many reasons. Unfortunately I’m not going to be able to see their tribute to vaudville in Banana Schpeel this year, but I’ll catch the next one. Thanks for this!

By: ViN

ViN — Wed, 23 Dec 2009 18:51:05 +0000

Nice info man .. pls lemme know if i can do a guest post here

I run a guitar blog! http://shredthisway.blogspot.com

Vin
http://ShredThisWay.Blogspot.com/