Written on August 28th, 2009 at 12:08 am by Darren Rowse
Attracting “Money Traffic” To Your Blog
A guest post by Andrew Hansen from http://1000NewVisitors.com
If you’re a new blogger, particularly one who’s looking to make money from your blog you’ll know that generating traffic to your blog is, at least initially, priority number one.
But something that gets talked about much less is generating the right kind of traffic to your blog. When I say the “right kind” of traffic, I mean, the kind of traffic that is going to generate revenue. This is one step above “targeted traffic”, this is “money traffic”.
For many bloggers, the thought of trying hard to bring the kind of visitors to your blog that are going to be the most likely to make you money, is a little too “marketer-like”. But as we’re going to see in this post, it’s easy to attract the kind of visitors that are going to make you money while at the same time providing the high quality and value in your blog posts that you always do.
First, let’s answer the question:
What Are “Money Visitors”?
Regardless of the niche your blog is in, it’s likely that it has certain little sects or groups of people that are more likely to buy things than others. (Note that the reason I say this is that whether you’re monetizing your blog with ads or affiliate offers, it’s the people who buy things that are, at the end of the day, going to make your blog profitable.) Identifying those little sects within your niche and occasionally writing something to suit them can unlock hidden profit potential within your blog.
For example, say you have a photography blog. Let’s say some people found your blog online somewhere as they were searching or browsing for pictures of pretty sunsets. Another group of people found your blog while they were searching for a particular model of camera that they were thinking of buying.
In a monetary sense, while both groups represent traffic to your blog, the latter group is more likely to result in income for you, if you know how to leverage it. Those are “money visitors”.
Finding YOUR “Money Visitors”
More or less every niche has it’s “money visitors”. Your job is to locate the sects in your niche, to which you feel like you could provide quality information. It’s by providing information to those money sects, that your blog will become more profitable.
So how do you find your “Money Visitors”?
It starts with a little brainstorming and it helps if the niche you’re in is something you’re interested in personally. Start by asking questions like:
“What do people in this niche spend money on?”, or…
“What do I, as someone interested in this subject, spend money on?”
It’s easier than it sounds. If your niche is dog lovers, they spend money on dog collars, dog toys, dog food, dog beds, dog insurance… and the list goes on.
If the niche is photography, they spend money on cameras, lenses, holidays on which they take photos, and of course plenty more…
Once you have some ideas, you can get into some good old fashion search analytics (not complicated, don’t worry!)
You can take one of the terms you found above (let’s say it’s dog collars) and type it into the search tool at:
https://adwords.google.com/select/KeywordToolExternal
And see what you find. This tells us that people are out there on the Internet looking for information about these dog collars. And in some ways this is representative of the Internet as a whole. I mean if there are 10 000 people searching for “leather dog collar” in Google, we can safely assume that there are at least some people on social networks, dog lover forums, or other blogs that have a similar interest or intent.
So you scan the list of “dog collar” type terms that people are looking for.
If there’s something there that you think you know about or at least, could know about with a little research, you’re in luck. There’s no limit to the number of these little sects that you can find and capitalize on to make your blog more profitable.
Turning Visitors Into Profit
Now that you’ve found these sects of people that are looking to spend money in your niche market, how do you:
1. Bring them to your site; and
2. Provide them value and perhaps make money from them.
First you scan your list of dog collar “sects”.
Is there anything here that you can write about? Is there any existing content you have on your blog where you could include some info on any of these collar terms and provide an affiliate offer? (searching for a relevant affiliate offer is a little outside the scope of this post). If so, you’re in luck again!
Next, you need to go about doing some search optimization around these terms to attract visitors who might be looking for that particular dog collar or some variation of it.
This can be as simple as making a couple of mentions of the keyword in your post, or as full on as writing a new blog post targeted just to that keyword (this might involve having the keyword in the blog post title, using a wordpress plugin like All in One SEO to make sure the keyword is in the description and keyword tags of that post, and so on). You can even make mention of that post in another blog post of yours, linking to the post with the anchor text “leather dog collar” (or whatever the keyword is you’re trying to target) to build internal links to that post with the keyword you’re trying to rank for.
Then it’s just a matter of finding an affiliate program for a shop that sells some leather dog collars, and slot in a text link or a banner to it, and you’ve increased your profit potential significantly.
Scaling It Up
The great thing about this as a blog profit strategy is that it’s very scalable. Once you’ve found some money sects and worked out how to tailor some content to them and have it rank in the engines (like anything good, it’ll take some time and effort) you can do the same thing for new “money sects” as often as you have time.
If you wrote about dog collars one week, you can write about dog food the next week, dog training guides the next week and so on.
You don’t have to be a big salesman on your blog to increase it’s revenue. By throwing a bit of content out every now and then for your “money visitors” you’ll make sizable increases in the profitability of your blog and increase your readers happiness while doing it.
Andrew Hansen is a blogging an affiliate marketing strategist, CEO of Dreamlife Softwares and blogger at AndrewHansen.name. His free report at http://1000NewVisitors.com shows bloggers how to generate 1000’s of new “money visitors” to their blogs every month without spending a fortune in the process.
67 Responses to “Attracting “Money Traffic” To Your Blog” - Add Yours
Money-Era
August 27th, 2009 5:33 pm
Good ideas to start the day! I will for sure need to try the above to increase profits from my blog http://www.money-era.com/?s=profit
Gyanguru
August 27th, 2009 5:56 pm
Very useful tips there Andrew!
Gives a very good insight in finding the real stream of income for blogs.
Web Marketing Tips
August 27th, 2009 6:15 pm
With that I think credibility of your blog also important. I mean Hansen, Darren is famous for blogging and for photography. So we know that if we will come to this website even through search engine we have some faith on our back mind.
So to get at that level … 6 months to 12 months is must.
Surender Sharma
August 27th, 2009 6:49 pm
Darren this is really money making ideas and the post is full of potential for new bloggers.
I visited number of blogs and mostly bloggers are running behind the money but not with their blogging niche but with confused niche.
Exp: Blogging about technology and selling shirts on the blog.
Is it right ?
I think no.
What did you think?
Mikes Sumondong
August 27th, 2009 6:59 pm
one good area for me to think about. i started doing this in my christian blog by including books that my readers can buy from amazon. so far it didn’t work maybe by a little more brainstorming I can find the best keywords to have more money traffic.
but really this is something one must do if one already has considerable amount of traffic everyday
Hesham
August 27th, 2009 7:39 pm
I like the term of Money Visitors, I have created a kind of club for bloggers who writes about money making and make money online and I can notice the changes of my visitors recently because of that!
I think turning visitors into profit is going to be later!
thanks Darren for the great tips, you are the best!
Mikes Sumondong
August 27th, 2009 7:42 pm
one good area for me to think about. i started doing this in my christian blog by including books that my readers can buy from amazon. so far it didn’t work maybe by a little more brainstorming I can find the best keywords to have more money traffic.
but really this is something one must do if one already has considerable amount of traffic everyday
Sorry, forgot to add great post! Can’t wait to see your next post!
Dayo Nurudeen
August 27th, 2009 7:49 pm
The question is “how do you find your “Money Visitors”?”. Its a big question that most bloggers are still not able to answer. If you are new to blogging and you are able to answer that question and at the same time implement it then you are milliseconds away from success.
Alex Lim
August 27th, 2009 8:54 pm
This is where we can be wise enough and does a quality research of what people are looking for as of the moment and perhaps consider big percentage to spend money on. Affiliate marketing is indeed an effective way to start gaining without further monetary investments. Good to mention how you can use your interest and own resources in this strategy.ss
Kulbir Saini
August 27th, 2009 9:05 pm
I wake up and get this on twitter :) Goodness reloaded :D Thanks for the tips.
Ashwin
August 27th, 2009 9:19 pm
Excellent insight into the Money Making. I am tweaking my blog to identify the Money visitors. I am sure some of this advice would be of value to me.
Regards,
Ashwin
Narenubi
August 27th, 2009 9:23 pm
Thanks for the tips! If you ask me, it’s a little difficult to get money visitors for a multi-topic blog. Also, I’ve noticed that Google adsense returns good CPR/CPM on blogs with targeted content = targeted audience. What say you?
kevin
August 27th, 2009 10:00 pm
I love it. Good useful contents to me. I will try it soon in my website http:// http://www.beesz.com
Gambateknek, Andrew
-Beesz.com, Your Source for Social News and networking
poorblogger
August 27th, 2009 10:06 pm
Wow.. I really like this post.. As a beginner, I must know what ‘people really like to buy’. From your post, it likelly important to find ‘money visitor’ than fun readers.. I will find this visitor next.
R.W. Jackson
August 27th, 2009 10:15 pm
Great article Andrew!
I made this realization subconsciously some time back but have never gone so far as to put it into words. This is one of the reasons I keep coming back to Problogger is because guys like you and Darren have reached the point where you are much more aware of what you are doing than the average blogger. For instance, I’ve known for a while that senior citizens who are thinking of supplementing their income are a good sector for me, but I never thought to target them specifically and to go so far as creating a whole new class of visitor. Money sects! I love it. I think this conceptualization gives professional bloggers a very important tool that will a) save time b) make our blogs more relevant to everyone.
All the best,
R.W.
Kosmo @ The Casual Observer
August 27th, 2009 10:47 pm
I struggle with this a fair amount. I’m enjoying increasing levels of traffic to my blog, but the visitors never buy anything or click on ads.
I’m nicheless (a web magazines that has mutliple areas of focus – sports, news, international issues, entertainment, fiction), which makes it a little more difficult to hone in on exactly which segment of my audience is likely to buy things.
A relatively high level of international traffic also make it a bit difficult to cater to the potential buying preferences of my readers.
AdWords is definitely a good place to start, though. I’ve been poking around with it lately.
Scott
August 27th, 2009 10:48 pm
great information. Finding the right niche is also about finding your community.
BrianJUY
August 27th, 2009 10:57 pm
This is a great post. It breaks it down. I’ve always told people, “Just because people are interested in reading your website or blog doesn’t mean they intend to do anything; so find out what will make people take action and write about it well.”
fas
August 27th, 2009 11:03 pm
Its all about providing value. Money, fame and the rest come later.
Shajib
August 28th, 2009 12:14 am
Thanks… Andrew Hansen for your nice post…
Shajib
http://www.ebooksdock.co.cc/
Matt - Zero 2 Hero
August 28th, 2009 12:16 am
Thanks for the tips, I’ve been trying to figure out why my readers like to buy, so far can’t come up with anything good :(
Cynthia
August 28th, 2009 12:26 am
This Was a Great Helpful Post! I just tried your tool for our Post on Camouflage clothing! We will see how it goes!
Reza Winandar
August 28th, 2009 1:12 am
Targeted traffics are money visitor, daily readers are not money visitor, but a semi-money visitor.
David Stillwagon
August 28th, 2009 1:37 am
What a terrific post! It is so true that you need to have the right type of visitor if you want to make any money at all.
thanks
Jon
August 28th, 2009 1:43 am
Here’s an excellent post that goes in depth on this topic:
How to Pull Traffic with Keyword Targeted Articles
Beat Schindler
August 28th, 2009 1:58 am
I find how-to posts from people who made it useful in that they let me know how thick the ice is under my feet – am I on safe ground, headed in the right direction? Example: am already using the https://adwords.google.com/select/KeywordToolExternal tool. Seeing it endorsed by ProBlogger in this way ups its value. “Attracting “Money Traffic” To Your Blog” is extremely well articulated, concise and above-average useful, hence “Thank you!” PLUS: EVERYTHING ON THIS PAGE IS DATED AUGUST 28 (THE DOWN-UNDER EFFECT NO DOUBT). WHERE I AM IT’S STILL AUGUST 27. AUGUST 28 HAPPENS TO BE MY BIRTHDAY – SO IT’S LIKE I’M GIVEN AN EXTRA BIRTHDAY. T.H.A.N.K. Y.O.U. ProBlogger!!!!
teratips
August 28th, 2009 2:39 am
very impressive post, thanks\
http://teratips.com
Joshua Elliot
August 28th, 2009 2:42 am
Money traffic, also known as buying traffic, has to do with the long tail keyword of your niche.
That is why you should do your keyword research first.
Lydia, CluelessCrafter
August 28th, 2009 3:08 am
Excellent delineation of the train of thought that we need to have in order to funnel money traffic to our site.
Barry McDonald
August 28th, 2009 3:56 am
Thanks again for the great advice, as someone who’s starting out is important to know how to attract the right traffic to your blog.
Salman
August 28th, 2009 3:59 am
i have made a blog a few days back and i want to make some money with it.
Living with Balls
August 28th, 2009 4:05 am
Thanks for the post. This is a great tool to use. I’ll make sure I use it before every post I have. I just started my blog about a month ago. My traffic has been a little slow. Hopefully this helps!
Steve
August 28th, 2009 4:15 am
Excellent! I don’t focus on buying type keywords very much when that should be a main focus.
Dan Smith
August 28th, 2009 4:19 am
Right now I have to admit that I am just happy to see any kind of traffic. Since I’ve only been blogging for a few months with this new blog, I know that it will take time to establish myself first and then I can start trying to work the affiliate stuff. We’ll see how it works.
mike
August 28th, 2009 4:44 am
You need a lot of traffic because the majority of people won’t buy anything.
Andrew
August 28th, 2009 5:06 am
Mike,
You’re right, the majority of every day traffic won’t, but that’s the purpose of “buying traffic” – it’s the traffic where by nature a large percentage of it IS ready to buy something.
Andrew
Larry Williams
August 28th, 2009 5:21 am
Thanks very much for the excellent article. Sometimes we forget the basics..too busy doing things that are not productive.
Thanks Again, Larry
Paul @ FiscalGeek
August 28th, 2009 5:38 am
Timely article I was doing some research on my own this week and came to a similar conclusion. I spent so much of my time trying to rank on various keywords doing pretty well on some of them only to realize it should be keywords that “money visitors” would click. Looking through my own analytics I realized that some of my posts while having a lot less views had a huge CPC. Then I finally got it. Thanks for reemphasizing, nice post.
Sami - Life, Laughs & Lemmings
August 28th, 2009 6:47 am
A great post Andrew. I’m at the building traffic stage but it’ll be helpful for me when I monetize to think about the “money” visitors. Will bookmark this post as a reference!
Jannie Funster
August 28th, 2009 7:05 am
I’ve only made about $100.00 in Google ads in the past year but I’m having one heck of a great time over at my nicheless niche. Let’s say if I had a day-job I wouldn’t give it up.
But my focus may evolve and this article could be very helpful for me, thanks.
needmoney.com
August 28th, 2009 8:54 am
It’s actually surprisingly easy to get a crapload of traffic to a blog that will never convert and only burn your bandwidth. Quality is really a lot more important than quantity.
D
August 28th, 2009 9:02 am
Very nice read, but you should also mention that some niches have more avid clickers than others, for example, knitting has been proven to be less effective at getting a high CTR than Golf or European Travel, for example.
eVenture
August 28th, 2009 9:08 am
This is exactly what I am looking to do …. seems to the the currently trend at the moment. Converting the traffic you get rather than looking for additional traffic.
Great post thanks Andrew
Chris Mollo
August 28th, 2009 9:12 am
Great tips! It’s easy to see why this the best blog on the planet! Seriously, though, I have used many of the tips I’ve gotten on this blog to improve my blog greatly. I’ve got my blog up to over 300 unique hits per day in a lttle over two months. It’s nothing big, but a lot of it is thanks to this blog. So, thanks Darren!
Amit Mehta
August 28th, 2009 9:26 am
You also end up helping readers when focus on money traffic. After all, those people who spend money, they aren’t doing it just for the sake of throwing cash your way!
They spend money to solve their problems or otherwise get their own needs met. When you direct them to products that can help them out, you’re providing a service.
YOu’re also creating a win-win-win-win-win situation that helps you, your readers, the product owner, the storefront, and the economy!
Mathew Day
August 28th, 2009 9:52 am
These were some great tips and they really do work. I remember a few years back when I was first starting out with the whole “Make money at Home” thing I was adding popular keywords and posts to get traffic.
After I started getting traffic I started learning that much of my traffic were coming to my sites because they smelled a newbie and wanted to take advantage for links or spamming. No one was even clicking my offers or banners.
I did some research and rethinking, changed some posts, content and keywords then I started getting “Money Traffic”. More sales and clicks. I however did learn a lot from the experience. But people who follow this blog and actually read it won’t have to go through trial and errors like this one.
cheers!
Mathew Day
August 28th, 2009 7:49 pm
These were some great tips and they really do work. I remember a few years back when I was first starting out with the whole “Make money at Home” thing I was adding popular keywords and posts to get traffic.
After I started getting traffic I started learning that much of my traffic were coming to my sites because they smelled a newbie and wanted to take advantage for links or spamming. No one was even clicking my offers or banners.
I did some research and rethinking, changed some posts, content and keywords then I started getting “Money Traffic”. More sales and clicks. I however did learn a lot from the experience. But people who follow this blog and actually read it won’t have to go through trial and errors like this one.
cheers!
Sorry, forgot to add great post! Can’t wait to see your next post!
Google Adsense Split Test
August 28th, 2009 9:22 pm
Very well written article and I agree that finding visitors that have come to your website expecting to buy something is worth the extra work needed to provide ratgeted content.
Steve
Denise @ HowMomMakesMoneyOnline
August 28th, 2009 9:38 pm
Thanks for the useful tips. I would caution writing for just the money visitors if it isn’t part of your niche passion, because it will show in the quality of your writing. But, writing for them in moderation is a great idea.
Franz Feiertag
August 29th, 2009 4:35 am
Very nice ideas – exactly what I was looking for.
Lawrence Sykes
August 29th, 2009 9:04 am
Some great content on how to generate visitors who want to buy. I am however at the traffic building stage. I am getting a steady flow of unique visitors. My main aim is to advise people on how to leave the Rat Race. (I left it years ago). I’m not really too bothered about making any money right now. I just want a strong community of like minded people. My site is http://www.ratracewinner.com if any fellow bloggers have any comments on my blog I would be very grateful. Thanks
Christina Sponias
August 29th, 2009 11:58 am
I created a new blog now in my own domain, which will be well organized from the beginning.
I will follow all your directions, because I already saw that without organization and without the right links, etc, you simply waste your time writing and writing for your blog, without seeing the results you were expecting to.
Ricz Sabido
August 29th, 2009 5:29 pm
Having a targeted traffic going to your blog will really increase your sales dramatically.
Finding a niche to target and the keyword/ phrase should not be hard with all the free tools out there. Just be sure that you structured your blog posts accordingly.
Great post!
Ricz
Vote On Me
August 30th, 2009 8:14 am
This is such a great article! This is exactly what our blog is trying to capture with targeted traffic with niche groups. We have a Sports Fan Blog with a Twist! Check us out.
BrianJCody
August 30th, 2009 8:24 pm
excellent article on finding your market niche, and making
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Travis
August 30th, 2009 11:30 pm
Interesting thought form there. My “blog” if you want to call it that is still young and growing, and affiliate marketing is something I’ve been wanting to get into myself. Thanks for the advice there, as I admit I’ve been struggling a bit in that dept.
Dean Saliba
August 31st, 2009 9:41 pm
Good guest post. Although I’ve been blogging for years I still consider myself a newbie as I only started doing it for money 2 years ago.
I’ll certainly try and use some of the tips in this post.
Manoj
September 1st, 2009 1:36 pm
Great article. Really helpful for beginner blogger like me. I have downloaded the free report. My blog is related to product lifecycle management. May be too technical to attract enough money visitors. Thanks
Anatomy of Online Business
September 3rd, 2009 2:51 am
I would say the traffic coming from search engine are so called “Free Money Traffic”. It converts really good, i have seen sites in my past experience that search engine traffic drives more sales & clicks. So you aim should be to build that ultimate traffic level.
-MrVen
rajput
September 5th, 2009 7:52 pm
Well generating money from website is the simplest thing one can every do, well it is also the hardest things I can’t very achieve. The Game of Making Money is simple : Have at least 1 million pages view per month and implement Google ad-sense. Have patience.,
Why I am not monetizing my blog ?
Presently I am getting 120,000 + pages view per month. Yet I am not playing with ad sense or any affiliated pregames. Because I have made a decision. They day I will get 1 million pages view per month, I will think about earning something from it.
Amila
September 6th, 2009 3:14 am
Very good ideas – exactly what I was looking for.
Joe
September 7th, 2009 12:55 pm
These are easy to follow ideas that do not take much time to complete, but with todays market And the service that I am in, of not buying or selling things…what happens if I own a Vacation Rental in Puerto Rico http://www.prvacationrental.com I do very well in searches for my rental, but for my blog not many visits, The focus on my blog, is my rental..and what is going on in the area, weather what we have been doing etc.. I dont want to put ads on my site that a potential guest, might click and steer away from my site…or compete with me..since my dot com has nice traffic, should I scratch the blog I have and add the blog to my dot com? How can you draw in visitors, while competing with all the other rentals here? My site is ad free…except for godaddy banner at the top.. any helpful coments you can email me…
Muhammed
September 18th, 2009 3:40 am
excellent article…thanks for that useful tips but i guess that may help only in the a blog of a specific topic or content…
so,..what if it has many topics or ideas..??
BrianJUY
September 18th, 2009 9:50 am
Muhammed: I just checked out your site of msr… Very nice, my buddy is going to Cairo on the 25th of this month and I’ll be passing your site onto him…
Your blog is of many topics with a lot of different content, but the overall theme is Egypt (msr)… I found it very interesting that there are over 130 pyramids that have been discovered there… If I were to monetize your website, I would look at creating an up to date eguide of where to go and what to visit, that many people would not know to do…
For example; a guide telling not only where the pyramids are, but also where the futbol stadium is and who Egypt is playing and then some common words and phrases… Therefore, you could utilize all of your topics around the “theme” of Egypt…
Just an idea… ma salama
Angela
October 6th, 2009 5:11 pm
I am a lot new to this and have been doing it less than a month, I started my blog to help traders avoid some of my past mistakes. A fabulous man, named Crude Oil Trader from facebook told me about your site. Thank you for sharing these great ideas
Web designers
October 8th, 2009 11:41 pm
Awesome article. thanks for that useful tips but i guess that may help only in the a blog of a specific topic or content…
so,..what if it has many topics or ideas..??
keyboards
October 27th, 2009 8:57 pm
It’s really informative about traffic, I just blogged about this hub, so you may expect a little boost in traffic.
I guess you might be interested in one of my recent hubs that is a Story. I think you will like it just like you have written in your fan mail to my profile. Please check out the hub and write comment :)
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