Comments on: AdSense officially Launch Sliding/Scrolling Text Ads

By: Weasely One

Weasely One — Fri, 11 Apr 2008 07:04:33 +0000

As a publisher I don’t like this. All it does (IMHO) is make the fact that these are ads stand out more which reduces clicks. Where is my option to opt out?

By: Khaja Moinuddin

Khaja Moinuddin — Wed, 09 Apr 2008 04:37:34 +0000

Hi Darren,
This seems to be a big move in small measure.I am a newbie to this blogging world.I have seen some time back the arrows appear on one of my websites and wondered what it is.But feared of Google Adsense banning me so i didnt click on that.But i choose to do it on some one else site and when i clicked on the right arrow i found the new thing.Googles updated a new feature.No matter what google does it clicks in a great way.Lets see what the visitors do other than we slapping on each others.10 out of 100 may see the arrows and 2 outof that 10 may click on the arrows as of now,as this feature is pretty new and it takes some time for the visitors to understand what the arrows meant for.So no need to worry too much at this very moment.Flocks just enjoy the new feature it will definitely help every one.The visitor,the advertiser,the publisher.Lets see the response on a long term basis.All our assumptions may not quite go correct.So,lets hope for the best and leave the rest to Google.

By: Rebecca

Rebecca — Tue, 08 Apr 2008 11:04:55 +0000

I don’t like them. If you use Google’s Adsense Preview Tool to find the URL of an ad, it won’t be included if it isn’t on the top ad.

By: Dr.Internet

Dr.Internet — Mon, 07 Apr 2008 20:39:12 +0000

I like this option, i believe this will increase “most targeted clicks”.

By: Prince John

Prince John — Mon, 07 Apr 2008 08:47:50 +0000

sorry for the silly errors in the previous comment (Adwords ‘Publishers’ instead of ‘Advertisers’ and the block quote that didn’t close well)

By: Prince John

Prince John — Mon, 07 Apr 2008 08:45:28 +0000

I agree with Shane’s

I am definitely wanting the option to turn it off.

Definitely an option for the publishers to turn the scrolling off is a good idea.

Visitors do get a better choice, but for the publisher it is lost money.

It is only normal to assume less paying ads are pushed down the list. In this case, 20-30 ads are listed at the same area, which used to display a maximum of 5 ads.

The ads don’t have to bid high up and can still get to the top spot.

However, this is great news for Adwords Publishers.
They can now choose to bid the minimum amount required for activation and still get the ads visible in the canvas. ;) I like to see this that way.

By: Neil Matthews

Neil Matthews — Sat, 05 Apr 2008 18:40:54 +0000

Ha, just spent an hour looking for the duff coding in my theme thinking I had left in somehow doh!!

By: Penantang

Penantang — Fri, 04 Apr 2008 16:48:41 +0000

nice info.I hope it can increase my adsense earning :).

By: Tom Lindstrom

Tom Lindstrom — Fri, 04 Apr 2008 10:44:30 +0000

I think the placement of the ads is more important, but perhaps the ads will be more targeted this way when the scrolling enables more ads to be placed.

By: zilarezi.blogspot.com

zilarezi.blogspot.com — Fri, 04 Apr 2008 09:05:26 +0000

Thanks Darren for the news of sliding adv of google, more innovative and more space to advertise its adv.

By: www.blogger-kampung.co.cc

www.blogger-kampung.co.cc — Fri, 04 Apr 2008 09:00:51 +0000

It’s important for all that adsense give a change performance of the adv look like. Cause, the adv adsense’s wondering old style.

Go go google …

By: Business Forum

Business Forum — Thu, 03 Apr 2008 19:04:07 +0000

I’ve read through alot of your posts on entrepreneurship and business and there excellent, keep up the good work!

By: Shamess

Shamess — Thu, 03 Apr 2008 13:16:33 +0000

From Google’s perspective, it was inevitable. There are so many people hoping to have their adverts on AdSense now that only showing a few of them at a time isn’t good enough. That’ll just keep pushing prices higher and higher, and eventually people will have to stop using AdSense because there’s too many big shots hogging all the space.

As someone who’s living without AdBlock at the moment (using Fx3b5), I really like the new AdSense blocks and I’m more likely to click them now, since I’m just curious to see what the other adverts are that’re being “hidden” from me.

By: sempai

sempai — Thu, 03 Apr 2008 13:10:43 +0000

scrolling ads is useless, many viewer don’t care about the ads, they care about the content that they use to visit but not with the ads. I think much better if they make it an autoflashing ads that change automatically even without refreshing the page.

By: suresh

suresh — Thu, 03 Apr 2008 12:36:54 +0000

It is actually a good idea.
People who is looking for a certain type of add may click up/down arrows to check and gives a bit of choice to them.

Any way the better click rate i don’t expect.

By: lonifasiko

lonifasiko — Thu, 03 Apr 2008 12:35:00 +0000

I think will increase user’s curiosity around ads, which does not mean users will click more…

By: 10MinutesMax

10MinutesMax — Thu, 03 Apr 2008 12:16:27 +0000

While innovative, and certainly helpful to the end user, I do believe that some kind of revenue sharing scheme for the “next” and “previous” ads should be implemented. Fact is, on our sites, we either want a user to consume our content and/or click an ad. To have adspace not generate revenue, just seems odd to me. Kind of sounds like Google is saying “Hey, I didn’t find any relevent ads for this content, so here’s so more stuff we think you might like, and we’re not sending money the publisher’s way because his content did not yield relevant ads in the first place”. While I still like adsense, this further pushes me to explore other ad services as alternatives or downright replacements.

By: Patrick Burt

Patrick Burt — Thu, 03 Apr 2008 12:14:16 +0000

Definitely don’t like them, it’s bringing AdSense away from a block of text ads. More and more notable graphical elements may mean that users will be able to identify it quicker as an ad block, less invalid click-throughs. Better for Google, not better for me.

By: Daw Web Hosting Blog

Daw Web Hosting Blog — Thu, 03 Apr 2008 10:16:10 +0000

Hi Darren,

I must admit that the new functionality works better for advertisers and makes Adsense “searchable”. I might not want to click on some ads but I an try to find something that would work good for me.

But there is another thing, a risk for the program. Publishers’ income is going down with the new ads at least withing the next few months because advertisers can just decide that they don’t like any of the ads displayed on their sites.

Everybody looses from this scenario!

Best Regards
Dimitar

By: Lex G

Lex G — Thu, 03 Apr 2008 09:56:13 +0000

maybe it’s an intermediary step to Google making adsense non-static, if you know what I mean …