Comments on: Promote Your Blog by Advertising It

By: James Nicholson

James Nicholson — Thu, 05 Feb 2009 19:46:24 +0000

Anyone have thoughts on paying for a listing in the Yahoo directory for $299? While this isn’t an ongoing ad campaign, I’d still consider it advertising. Has anyone paid this and, if so, do you feel it was worth it?

By: Catherine

Catherine — Thu, 16 Oct 2008 19:26:17 +0000

Good info. If I had the capital I might advertise:)

By: Sean

Sean — Thu, 07 Aug 2008 11:51:47 +0000

Good information here. I have been focusing on getting advertisements on my blog but I didn’t even think to go and post myself up in other places… how silly of me :)

Thanks for the post… off to tip # 4 I go!

By: Vidya Garapati

Vidya Garapati — Wed, 16 Jul 2008 21:17:27 +0000

Very nice posting about blog ads. Now know where to start to spread the word.

By: Ryan McLean

Ryan McLean — Wed, 23 Apr 2008 22:58:01 +0000

Great post darren, keep up the good work

By: Kent

Kent — Wed, 19 Mar 2008 16:51:20 +0000

I love this information. I’ve used PPC advertising with Google AdWords, MSN AdCenter, and Yahoo Search Marketing in the past with varied success and through experimentation have found that:
1. The Site Displaying Your Ad
2. Your Ad
3. Your Landing Page

are great tips, but adding a 4th step:
4. The keywords you use that are within or that relate to the Ad and landing page.

means everything in the world to get increased traffic, lower bid costs, and targeted traffic for better conversion rates.

I never knew that Facebook offers adversing at such low costs. I can’t wait to get my feet wet in exploring Facebook’s advertising.

Kent
http://www.EducationalToys4Tots.com/

By: guardian angel

guardian angel — Wed, 19 Mar 2008 16:03:00 +0000

So far, I am using Entrecard to advertise my blogs on other blogs and it seems to be free, plus of course it is free.

What I have realized on this post is the use of landing page instead of the front page. Come to think of it, you are right Darren. Let us admit, not all our posts are equal in quality that is why it is better to choose a post to promote rather than the whole blog.

Well, I tried it here for the first time so I hope I get good results.

Again, thanks for considering us new bloggers.

By: Granny Smith

Granny Smith — Tue, 18 Mar 2008 19:37:40 +0000

May I also suggest free banner exchanges that offer targeted categories? So you can select the specific category of blogs that you prefer to trade 125 x 125 ads with?

You can expect better than a 1% click-thru ratio if you have a good quality ad, and there is no cost or visiting other bogs required.

By: Terry

Terry — Tue, 18 Mar 2008 03:24:44 +0000

Just getting started in blogging, I have quickly figured out that quality content providing real value only goes so far. If you are waiting for organic growth, it might be awhile. Based on this post, I just started an AdWords campaign. CPC was pretty cheap. Curious as to what my results will be. Thanks again for the great content.

By: Erica DeWolf

Erica DeWolf — Mon, 17 Mar 2008 05:37:58 +0000

Great post! I’ve wondered how Facebook Advertising was working, i’d love to give it a try!

By: Stacey

Stacey — Sun, 16 Mar 2008 20:37:54 +0000

Thank you, your information is helpful, as I am a newbie, all though I am farily computer savvy I seem to be dense in the blogging world and adsense world. I keep reading and gathering information, but feel I have been put on over load soon as I think I understand I feel lost again.
I look forward to your next post, as you seem to be keeping things in a better perspective for me.

Thanks the Newbie
Stacey

By: Bruce

Bruce — Sat, 15 Mar 2008 02:17:06 +0000

Anthony and everyone else,

I’ve had some recent success with StumbleUpon ads: many didn’t stay, but quite a few did.

Like t h rive says, you’ve got to make your site stickier…and that’s what I’m working on.

I’m also planning to use it for jump-starting my future blogs.

Darren – Thanks for the great info. on AdWords: I’ll give that a “shot” too! :o)

By: Aviatrix

Aviatrix — Sat, 15 Mar 2008 00:10:41 +0000

You could not have posted this at a better time! Thank you for the valuable introduction. It’s nice to know I can start on a small budget and move forward from there.

By: SiteHoppers

SiteHoppers — Thu, 13 Mar 2008 23:36:08 +0000

@Anthony,

Try http://SiteHoppin.com It’s like StumbleUpon except you can earn traffic instead of hopelessly waiting for some random people to stumble onto it.

By: t h rive

t h rive — Thu, 13 Mar 2008 23:13:38 +0000

@Anthony – that’s why you’ve gotta make your page Stickier. they need to see it once, then stay addicted.

I’m still working on stickiness, and in my case it’s a lot to do with relevant and interesting commentary.

Darren has it so easy now that lots of us read his page for relevant concerns and advice. Damn you, Darren!

By: Anthony

Anthony — Thu, 13 Mar 2008 22:08:48 +0000

I try the stumbleupon advertising and I cant tell you that you will received traffic, but the real question is what kind of traffic will you received? I tested it out and received a few 100 vistor in no time and they were gone in no time.

By: Increase Sales Coach

Increase Sales Coach — Thu, 13 Mar 2008 20:36:41 +0000

Sue I think you have a very good idea about running a classified ad in a highly targeted off-line media.

Truthfully, far too many of us place too much focus on online media overlooking the value of and leaving lots of money on the table from the offline world. Big mistake!

Plus when something catches you off guard if you don’t have both offline and online marketing campaigns you can really put a hard pinch on your business.

By: drixie

drixie — Thu, 13 Mar 2008 19:46:59 +0000

This is probably the best post I’ve read since I subscribed too problogger.

Vary good and pinpoint analysis. Thanks again.

By: Sibirskiy Tiger

Sibirskiy Tiger — Thu, 13 Mar 2008 19:33:23 +0000

Thought provoking post, thank you Darren…

By: Retro Garden

Retro Garden — Thu, 13 Mar 2008 17:59:57 +0000

I noticed that you mentioned a landing page. Does problogger have one? Can we see it? :D