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	<title>Comments on: How to Make Your Blog Posts Stand Out From the Rest &#8211; Lessons from the MacBook Air</title>
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	<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/</link>
	<description>Blog Tips to Help You Make Money Blogging - ProBlogger</description>
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		<title>By: Dee Copeland</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2649793</link>
		<dc:creator>Dee Copeland</dc:creator>
		<pubDate>Fri, 18 Jan 2008 16:10:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2649793</guid>
		<description>I didn&#039;t see that you added a sleek, cool look or interface. Even pictures. 

I notice that pictures really step up the blogs. You wrote about it before, but shocking, unique, or illustrative graphics and photos really set some bloggers apart. I followed your advice and moved from 5 to 3 posts per week, which has been great. The only problem is that I now spend about 2 hours per blog post rather than 1-1.5. 

The first hour is research and content. 

The second hour is spent formatting, finding the right photos (istock photos, etc) and crafting the headline. It can sometimes take me 15-30 minutes to find a photo that fits the information and feel that I&#039;m trying to get across.</description>
		<content:encoded><![CDATA[<p>I didn&#8217;t see that you added a sleek, cool look or interface. Even pictures. </p>
<p>I notice that pictures really step up the blogs. You wrote about it before, but shocking, unique, or illustrative graphics and photos really set some bloggers apart. I followed your advice and moved from 5 to 3 posts per week, which has been great. The only problem is that I now spend about 2 hours per blog post rather than 1-1.5. </p>
<p>The first hour is research and content. </p>
<p>The second hour is spent formatting, finding the right photos (istock photos, etc) and crafting the headline. It can sometimes take me 15-30 minutes to find a photo that fits the information and feel that I&#8217;m trying to get across.</p>
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		<title>By: Darren Rowse</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2648427</link>
		<dc:creator>Darren Rowse</dc:creator>
		<pubDate>Fri, 18 Jan 2008 09:34:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2648427</guid>
		<description>Lex G - well I couldn&#039;t have a competition til I test it extensively myself :-)
 
Ken - great work. I lvoe it when that happens.

Hagrin - good points. If you  are well optimized you can do well in the days after a big story breaking.

mcangell - thanks

McClellanville RE - yes I think you&#039;re right &#039;value&#039; sums them all up. Create something useful with the news and your readers will love it.

Simon - good work. if you can be first with part of the news you can do very well.</description>
		<content:encoded><![CDATA[<p>Lex G &#8211; well I couldn&#8217;t have a competition til I test it extensively myself :-)</p>
<p>Ken &#8211; great work. I lvoe it when that happens.</p>
<p>Hagrin &#8211; good points. If you  are well optimized you can do well in the days after a big story breaking.</p>
<p>mcangell &#8211; thanks</p>
<p>McClellanville RE &#8211; yes I think you&#8217;re right &#8216;value&#8217; sums them all up. Create something useful with the news and your readers will love it.</p>
<p>Simon &#8211; good work. if you can be first with part of the news you can do very well.</p>
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		<title>By: Wayne Liew</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2648354</link>
		<dc:creator>Wayne Liew</dc:creator>
		<pubDate>Fri, 18 Jan 2008 09:02:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2648354</guid>
		<description>Going against the buzz can be a good thing as well. When everyone is writing about the advantage, you can talk about disadvantages of something.

I would agree that humor will definitely stand out when a bunch of people is talking about a buzz. Gizmodo&#039;s post definitely is the perfect example of this point and it is not a surprise that it manages to appear on Digg even though there are so many bloggers covering the Apple Macbook Air news.</description>
		<content:encoded><![CDATA[<p>Going against the buzz can be a good thing as well. When everyone is writing about the advantage, you can talk about disadvantages of something.</p>
<p>I would agree that humor will definitely stand out when a bunch of people is talking about a buzz. Gizmodo&#8217;s post definitely is the perfect example of this point and it is not a surprise that it manages to appear on Digg even though there are so many bloggers covering the Apple Macbook Air news.</p>
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		<title>By: Nick &#124; Put Things Off</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2648331</link>
		<dc:creator>Nick &#124; Put Things Off</dc:creator>
		<pubDate>Fri, 18 Jan 2008 08:55:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2648331</guid>
		<description>I span it by starting the &lt;a href=&quot;http://putthingsoff.com/index.php/buy-a-bigger-envelope/&quot; rel=&quot;nofollow&quot;&gt;buy a bigger envelope campaign&lt;/a&gt; trying to dissuade folks from buying shiny new toys on credit.</description>
		<content:encoded><![CDATA[<p>I span it by starting the <a href="http://putthingsoff.com/index.php/buy-a-bigger-envelope/" rel="nofollow">buy a bigger envelope campaign</a> trying to dissuade folks from buying shiny new toys on credit.</p>
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		<title>By: Harris</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2647980</link>
		<dc:creator>Harris</dc:creator>
		<pubDate>Fri, 18 Jan 2008 06:56:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2647980</guid>
		<description>Gizmodo totally ripped off my comic, seen here:
http://www.mindfeck.info/new-ipod-accessories/</description>
		<content:encoded><![CDATA[<p>Gizmodo totally ripped off my comic, seen here:<br />
<a href="http://www.mindfeck.info/new-ipod-accessories/" rel="nofollow">http://www.mindfeck.info/new-ipod-accessories/</a></p>
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		<title>By: Tech Slice</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2647078</link>
		<dc:creator>Tech Slice</dc:creator>
		<pubDate>Fri, 18 Jan 2008 02:02:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2647078</guid>
		<description>It looks like a nice notebook. The specs are decent for it&#039;s size.</description>
		<content:encoded><![CDATA[<p>It looks like a nice notebook. The specs are decent for it&#8217;s size.</p>
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		<title>By: Simon</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2646413</link>
		<dc:creator>Simon</dc:creator>
		<pubDate>Thu, 17 Jan 2008 23:17:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2646413</guid>
		<description>I did quite well yesterday by managing to get the UK prices before the Apple UK store was officially up.  That sent quite a lot of traffic to my post &lt;a href=&quot;http://www.oakinnovations.co.uk/blog/2008/01/15/macbook-air-uk-prices-specs/&quot; title=&quot;MacBook Air UK Prices and Specs&quot; rel=&quot;nofollow&quot;&gt;covering the MacBook Air from a UK perspective&lt;/a&gt; with people searching for things like &quot;UK MacBook Air&quot; Price and numerous variations.

This is in line with your &quot;translate&quot; point, but taken more literally.</description>
		<content:encoded><![CDATA[<p>I did quite well yesterday by managing to get the UK prices before the Apple UK store was officially up.  That sent quite a lot of traffic to my post <a href="http://www.oakinnovations.co.uk/blog/2008/01/15/macbook-air-uk-prices-specs/" title="MacBook Air UK Prices and Specs" rel="nofollow">covering the MacBook Air from a UK perspective</a> with people searching for things like &#8220;UK MacBook Air&#8221; Price and numerous variations.</p>
<p>This is in line with your &#8220;translate&#8221; point, but taken more literally.</p>
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		<title>By: Barbara</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2646119</link>
		<dc:creator>Barbara</dc:creator>
		<pubDate>Thu, 17 Jan 2008 22:03:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2646119</guid>
		<description>Darren, 

I like funny or catchy titles, as they will tweak my interest.  However, depending on what I am searching for, stating the basics leads me to believe I&#039;m reading a reputable site...plus they can be more search engine friendly.  

You are the first to inform me of the MacBook Air, so you have done a great job.  Undoubtedly the competition will be close on their heels.</description>
		<content:encoded><![CDATA[<p>Darren, </p>
<p>I like funny or catchy titles, as they will tweak my interest.  However, depending on what I am searching for, stating the basics leads me to believe I&#8217;m reading a reputable site&#8230;plus they can be more search engine friendly.  </p>
<p>You are the first to inform me of the MacBook Air, so you have done a great job.  Undoubtedly the competition will be close on their heels.</p>
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		<title>By: Anthony Lawrence</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2646055</link>
		<dc:creator>Anthony Lawrence</dc:creator>
		<pubDate>Thu, 17 Jan 2008 21:49:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2646055</guid>
		<description>As I write about Macs frequently, it was easy for me to report on this.  My &quot;spin&quot; uses this as more support for my theory that we are nearing the &quot;tipping point&quot; where Microsoft starts losing ground very quickly.   I&#039;ve been building on that theme for a while now, pointing out that I see more and more Windows support techs carrying Mac books, that I hear employees who have Macs at home grumbling about the &quot;junk&quot; they have to use at work - if the Air becomes popular in the executive suite, the pressure on Microsoft&#039;s monopoly may be unbearable..  

So that was my take on todays short post..</description>
		<content:encoded><![CDATA[<p>As I write about Macs frequently, it was easy for me to report on this.  My &#8220;spin&#8221; uses this as more support for my theory that we are nearing the &#8220;tipping point&#8221; where Microsoft starts losing ground very quickly.   I&#8217;ve been building on that theme for a while now, pointing out that I see more and more Windows support techs carrying Mac books, that I hear employees who have Macs at home grumbling about the &#8220;junk&#8221; they have to use at work &#8211; if the Air becomes popular in the executive suite, the pressure on Microsoft&#8217;s monopoly may be unbearable..  </p>
<p>So that was my take on todays short post..</p>
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		<title>By: Darren Rowse</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2645919</link>
		<dc:creator>Darren Rowse</dc:creator>
		<pubDate>Thu, 17 Jan 2008 21:12:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2645919</guid>
		<description>title typo - fixed :-)</description>
		<content:encoded><![CDATA[<p>title typo &#8211; fixed :-)</p>
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		<title>By: Aywren</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2645639</link>
		<dc:creator>Aywren</dc:creator>
		<pubDate>Thu, 17 Jan 2008 20:08:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2645639</guid>
		<description>Interesting points and very good post! I also followed up on the MacBook Air news today -- though my blog isn&#039;t so much about covering breaking news. I dabbled on your point number 5 in that I used the Air as a springboard for personal thoughts on how far technology has come and where it all is going. Though I can&#039;t make any solid predictions, that was the sort of thing running through my mind at the news! 

Thanks again for great tips!</description>
		<content:encoded><![CDATA[<p>Interesting points and very good post! I also followed up on the MacBook Air news today &#8212; though my blog isn&#8217;t so much about covering breaking news. I dabbled on your point number 5 in that I used the Air as a springboard for personal thoughts on how far technology has come and where it all is going. Though I can&#8217;t make any solid predictions, that was the sort of thing running through my mind at the news! </p>
<p>Thanks again for great tips!</p>
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		<title>By: Boring Market</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2645537</link>
		<dc:creator>Boring Market</dc:creator>
		<pubDate>Thu, 17 Jan 2008 19:37:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2645537</guid>
		<description>Guilty.

I rather used reviews from popular bloggers on what they thought of the MBA, half my readers just like to look at pictures of the air and half like to hear about what others thought of it. 

Though, I noticed that my MacWorld post directed more traffic then my Mac Book Air post. I think thats because I explained a little about each product announced and posted some relevant pictures. What do you think?</description>
		<content:encoded><![CDATA[<p>Guilty.</p>
<p>I rather used reviews from popular bloggers on what they thought of the MBA, half my readers just like to look at pictures of the air and half like to hear about what others thought of it. </p>
<p>Though, I noticed that my MacWorld post directed more traffic then my Mac Book Air post. I think thats because I explained a little about each product announced and posted some relevant pictures. What do you think?</p>
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		<title>By: Costa Rica Site</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2645534</link>
		<dc:creator>Costa Rica Site</dc:creator>
		<pubDate>Thu, 17 Jan 2008 19:36:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2645534</guid>
		<description>I don&#039;t understand the title. I thought it was a typo. Is it? Maybe it is because my mother tongue is spanish :) O well...good article anyway...</description>
		<content:encoded><![CDATA[<p>I don&#8217;t understand the title. I thought it was a typo. Is it? Maybe it is because my mother tongue is spanish :) O well&#8230;good article anyway&#8230;</p>
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		<title>By: Ana</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2645240</link>
		<dc:creator>Ana</dc:creator>
		<pubDate>Thu, 17 Jan 2008 18:07:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2645240</guid>
		<description>It really is amazing how fast news travels. As they say, you can&#039;t buy that kind of publicity. Great post. It is very refreshing to see someone thinking about different ways to present information, instead of typing the same story as countless other blogs.</description>
		<content:encoded><![CDATA[<p>It really is amazing how fast news travels. As they say, you can&#8217;t buy that kind of publicity. Great post. It is very refreshing to see someone thinking about different ways to present information, instead of typing the same story as countless other blogs.</p>
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		<title>By: McClellanville Real Estate</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2645102</link>
		<dc:creator>McClellanville Real Estate</dc:creator>
		<pubDate>Thu, 17 Jan 2008 17:26:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2645102</guid>
		<description>I think the lesson here is &quot;value&quot;.  How many of those 1% are reporting and how many are simply regurgitating? If you want to be noticed, you need to be saying something that no one else is saying.  I like #4 the best, That Gizmodo post is hilarious.</description>
		<content:encoded><![CDATA[<p>I think the lesson here is &#8220;value&#8221;.  How many of those 1% are reporting and how many are simply regurgitating? If you want to be noticed, you need to be saying something that no one else is saying.  I like #4 the best, That Gizmodo post is hilarious.</p>
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		<title>By: CatherineL</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2645035</link>
		<dc:creator>CatherineL</dc:creator>
		<pubDate>Thu, 17 Jan 2008 17:02:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2645035</guid>
		<description>These are good tips Darren.  I like the ones that compare new products with other ones, as it makes it easier to decide whether it&#039;s the right choice for me or not.

I had not heard of Macbook Air - so yours is actually the first post I&#039;d read.</description>
		<content:encoded><![CDATA[<p>These are good tips Darren.  I like the ones that compare new products with other ones, as it makes it easier to decide whether it&#8217;s the right choice for me or not.</p>
<p>I had not heard of Macbook Air &#8211; so yours is actually the first post I&#8217;d read.</p>
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		<title>By: Daniel</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2645007</link>
		<dc:creator>Daniel</dc:creator>
		<pubDate>Thu, 17 Jan 2008 16:56:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2645007</guid>
		<description>Hi!

Yes ... I was on the buzz of Apple ...

Good work and good blog to every good man!</description>
		<content:encoded><![CDATA[<p>Hi!</p>
<p>Yes &#8230; I was on the buzz of Apple &#8230;</p>
<p>Good work and good blog to every good man!</p>
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		<title>By: How To Rule The World</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2644990</link>
		<dc:creator>How To Rule The World</dc:creator>
		<pubDate>Thu, 17 Jan 2008 16:53:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2644990</guid>
		<description>I heard about this product yesterday as well. Made a few comments about it on other sites. I have not heard many good things about it yet as well. What do you guys think?</description>
		<content:encoded><![CDATA[<p>I heard about this product yesterday as well. Made a few comments about it on other sites. I have not heard many good things about it yet as well. What do you guys think?</p>
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	<item>
		<title>By: Arnel</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2644864</link>
		<dc:creator>Arnel</dc:creator>
		<pubDate>Thu, 17 Jan 2008 16:16:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2644864</guid>
		<description>Hello,

I was able to watch the event via live feeds from gizmodo and posted an entry about MacBook Air immediately after the event. I was surprised about the amount of traffic I received after, not only that, two minutes after posting, I already have a comment.

Arnel</description>
		<content:encoded><![CDATA[<p>Hello,</p>
<p>I was able to watch the event via live feeds from gizmodo and posted an entry about MacBook Air immediately after the event. I was surprised about the amount of traffic I received after, not only that, two minutes after posting, I already have a comment.</p>
<p>Arnel</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Caitlin</title>
		<link>http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/comment-page-1/#comment-2644844</link>
		<dc:creator>Caitlin</dc:creator>
		<pubDate>Thu, 17 Jan 2008 16:09:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/archives/2008/01/18/how-to-stand-make-your-blog-posts-stand-out-from-the-rest-lessons-from-the-macbook-air/#comment-2644844</guid>
		<description>I actually think the news that Apple is going into film rentals is far more significant.</description>
		<content:encoded><![CDATA[<p>I actually think the news that Apple is going into film rentals is far more significant.</p>
]]></content:encoded>
	</item>
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