Written on October 17th, 2007 at 10:10 am by Darren Rowse
Google Analytics Announce New Features
The Google Analytics team posted about some upcoming Announcements on their blog today. New features are coming to Google Analytics including:
- tracking of site search - ‘find out what people search for on your site and where these searches lead’
- Event Tracking capability - reports ‘designed to help you understand how people use and interact with Ajax, Flash and multimedia on your site without artificially increasing your pageview metrics.’
- Outbound Link Tracking - ‘report on links visitors clicked on your site that direct them to another site’
The first one will be available to everyone and the second two will be limited beta tests.
27 Responses to “Google Analytics Announce New Features”
Armen
October 17th, 2007 10:57 am
That first one is excellent. Being able to monitor searches should help us to see what people are after, what type of posts are most popular, etc. Nice one!
Chris Jacobson
October 17th, 2007 11:01 am
I think Analytics is the best tool there is to monitor your traffic. I’m always pleased to see when they make advances with it.
Rahul Bhambhani
October 17th, 2007 11:14 am
That’s awesome. Is this in any way similar to the pro version of mybloglog? It has some tracking features also. Maybe I’m just confused.
Vik Dulat - Making Money the Easy Way
October 17th, 2007 11:28 am
I am already using Google Analytics..can’t wait for these new features..google just keeps on getting better.
Cigar Jack
October 17th, 2007 11:46 am
I thought they already had outgoing link tracking…
motorsportBABESau
October 17th, 2007 11:50 am
Cant wait for the Outbound Link Tracking to be released to all. That would be very handy!
Rob Schultz
October 17th, 2007 12:28 pm
1 and 3 are long overdue. Thanks Gooooogle!!
Aurelius Tjin
October 17th, 2007 12:47 pm
That’s very interesting!
Especially features 1 and 3, at least you’ll be able to track back were traffic is really at and what drives them into your site.
Wendy Piersall
October 17th, 2007 1:11 pm
Any hints as to how to get in on that beta for the outbound click tracking? Been wanting that forEVER! :)
And I’m assuming the site search only works if you are using Google to power your site search?
The Business of Software
October 17th, 2007 1:11 pm
Google is in a good position to become the stats standard for bloggers if only they would offer something like sitemeter (without information on referrals) that can reveal to readers what the numbers are. Numbers from an independent source would help advertisers.
Collin
October 17th, 2007 1:26 pm
Well Google seems to be kicking everyone elses bottums eh.
Eli
October 17th, 2007 2:27 pm
Looking forward to these new features, since I am rather an avid user on Google Analytics ;)
Search* Engines Web
October 17th, 2007 3:19 pm
‘Outbound Link Tracking’ has been available in Sitemeter and MyBlogLog for a year now - as well as in other popular trackers
Linderman
October 17th, 2007 3:47 pm
Google analytics rocks.Seems they wanted to kick of others in that field
Sportaphile
October 17th, 2007 5:22 pm
Like someone else already mentioned, I’ve been able to see what outbound links people click on my site through Google Analytics for a while now.
I first noticed it about two weeks ago, theres no telling how long it was there before I spotted it.
Elliott
October 17th, 2007 9:13 pm
I really like the enhanced search feature, and can’t wait for it! That is a key area that has been missing, at least for my sites, as it will help me to redefine my site layouts, and content to make it easier for people to find what they are looking for.
Wayne Liew
October 17th, 2007 10:09 pm
All the three are good additions to the already great Analytics. I hope I can be one of the Beta testers though.
Many wanted to go against Google to protest against their domination on the Internet but I find myself relying too much on them. :-P
Truthiness
October 17th, 2007 10:18 pm
Best of all it has my favorite 4 letter word…FREE!!!
Google Rules!!!
Dan Schawbel
October 18th, 2007 1:38 am
Clicks is a great feature.
vepa
October 18th, 2007 1:39 am
Event tracking and Outbound traking were availible before but you need to use special code inside flash files and javascript on page to assign all outbound links to trigger action for taking record of it. you can use jquery to do this automaticly on page load. I have been using it for couple month now.
reference to track outbound links:
http://www.google.com/support/analytics/bin/answer.py?hl=en&answer=27246
60 in 3
October 18th, 2007 1:41 am
Great job on their part. I have to say that Google Analytics has proven to be an invaluable tool for me. I’m a total beginner at this and I don’t intend on becoming an expert since my little health and fitness blog is just a hobby. Google analytics is free, easy to set up and easy to use, which makes it perfect for people like me. Glad to see some of you power users also like it.
Gal
Pete.
October 18th, 2007 2:17 am
I find the amount of analytics provided by Google serve only to ‘overwhelm’ most of the time.
How DO you all find the time to use them all?
Just a thought,
Pete.
Ben
October 18th, 2007 3:07 am
Wow - outgoing link tracking!! Maybe I need to finally log-in and starting using my GA account.
Brad Newman
October 18th, 2007 3:13 am
Google Analytics is great and I’m happy they are making it even more effective. Thanks for the update….
Lizard Wisdom
October 18th, 2007 7:57 am
We already track our outbound links using Analytics. Of course, you have to manually code it, so it is more work…
free ebooks monster
October 19th, 2007 3:08 am
traffic analyzing is vital for any webmaster
and the good news is the google tool is free
free medical videos
October 21st, 2007 7:55 pm
Outbound Link Tracking’ has been available in Sitemeter and MyBlogLog for a year now - as well as in other popular trackers
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