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AdSense Publishers Reporting Earnings Slump

I tend not to report too much on the ups and downs of AdSense performance because from day to day it is quite normal for a publishers earnings to go up or down (for a variety of reasons). However over the last 48 hours I’ve had emails from quite a few readers asking if I’d noticed a downturn in AdSense earnings?

The performance of my own blogs with AdSense hasn’t really been impacted too much (although today for the first time in ages my CTR is quite a bit lower and click values are down by around 40%) but from what I can tell quite a few AdSense publishers have seen significant decreases in CTR and click values for the last few days.

My Adsense Nosedive (at Digital Point), AdSense EPC Going into Freefall (Webmaster World) and Is it slow, is it the weather or is it me? (Webmaster World).

As I’ve mentioned above – it’s quite normal to see variations in earnings from day to day but perhaps something a little bigger is going on here?

Have you noticed any changes in your AdSense earnings over the last week or so?

About Darren Rowse

Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.

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Comments

  1. Saim Baig says:

    My adsense is performing good although sometimes channels don’t work properly.

  2. Wf says:

    It happens often to me.sometimes the earnings are high sometimes they are very low.

  3. I have been suffering from a regular rise and fall

  4. Joe says:

    Traffic up, clicks still coming in, but cpc all time low –
    10cents pc

  5. Star Smash says:

    Noticed my overall traffic has been on a roller coaster here as of the last few days. Clicks are up but ppc is way, way down.

    Not sure what’s going on. Thankfully I don’t count on Adsense to pay the bills.

  6. çiçekçi says:

    paylasim icin cok tesekkür ederim /very very thankss

  7. Jonathan says:

    Adsense earnings per click is a very difficult factor to analyse. It depends a lot on where the traffic comes from, what’s the weight of a keyword, browsing habits of the visitor such as clicking back button, open ad links in new tab etc. I think, research for better keyword is an important thing to implement before generating content for a page. N

  8. MJ says:

    Good for you guys you have clicks. I never have clicks for one week.