In the post Jon quotes a course that he’s doing:
“If you try to “make money,” you’re in for a long and fruitless ride. Instead, please people within a subject matter you are passionate about, You’ll never grow tired of growing your business and your business income will grow as a natural result.”
This resonates with me. While I do know people who are successfully making a lot of money from blogging by doing little of value (eg – some big time sploggers) – the majority of those who I’m interacting with that are making a living from blogging are doing it as a result of creating websites of true value to their readers.
Jon puts it nicely when he writes:
“To put it another way, are you focusing on “what can I get?” or “how much can I make?” when working on a project or are you focusing on “what problems can I help people solve?”“
Focus upon a question like “what problems can I help people solve?” and you’ll not only build something that has real value and enhances the world we live in on some level – but you’ll also put yourself in a position to be able to build a sustainable business.
Of course – to some extent I’m speaking idealistically. While I strongly believe in what I’m saying the harsh reality for many attempting to make a living from their online activities is that despite attempting to solve problems for readers that it doesn’t always work out that doing so is profitable – but I guess that’s the same in all avenues of business – sometimes even those things that should work don’t.