Comments on: How to Build Your Personal Brand Through Your Blog http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/ Make Money Online Sun, 22 Nov 2009 13:33:17 -0500 http://wordpress.org/?v=2.8.5 hourly 1 By: Chris Perry http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-4726861 Chris Perry Sat, 30 May 2009 01:49:15 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-4726861 Great post! I second everything mentioned here. Definitely be generous and expand your network by going the extra mile to help others in whatever ways you find appropriate for your industry or interest area. If you help others with your content, offerings, personal consultations etc., they may be willing to reciprocate down the road in ways you never expect. Great post! I second everything mentioned here. Definitely be generous and expand your network by going the extra mile to help others in whatever ways you find appropriate for your industry or interest area. If you help others with your content, offerings, personal consultations etc., they may be willing to reciprocate down the road in ways you never expect.

]]> By: Logo Design http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-4722741 Logo Design Wed, 27 May 2009 05:14:20 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-4722741 I’m new in the internet business field. I’m skilled in the graphics side, but I need info to learn about this business. I was going through your post and got a few pointers. I’m new in the internet business field. I’m skilled in the graphics side, but I need info to learn about this business. I was going through your post and got a few pointers.

]]> By: How to Shape Your Blogs Brand http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-4553684 How to Shape Your Blogs Brand Tue, 03 Mar 2009 14:07:15 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-4553684 [...] Reading: How to Build Your Personal Brand Through Your Blog and 10 Ways to Brand Your Blog or Website [...] [...] Reading: How to Build Your Personal Brand Through Your Blog and 10 Ways to Brand Your Blog or Website [...]

]]> By: How to build my personal branding? | Catur PW.Com http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1466942 How to build my personal branding? | Catur PW.Com Fri, 20 Jul 2007 11:16:07 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1466942 [...] To get more insight about building your brand with blog, you might want to read this great article How to Build Your Personal Brand Through Your Blog. [...] [...] To get more insight about building your brand with blog, you might want to read this great article How to Build Your Personal Brand Through Your Blog. [...]

]]> By: Padraig O'Morain http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1278485 Padraig O'Morain Sun, 10 Jun 2007 10:01:42 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1278485 Thanks for this advice. As a journalist who worked for twenty years in a newspaper which rightly made a virtue of separating news and opinion, I find it difficult to express my opinion on my blog - a ghostly editor with a blue pencil stands over me drawing a line through my opinions. In the light of your advice I will now try to consign said editor to the past where s/he belongs! Thanks for this advice. As a journalist who worked for twenty years in a newspaper which rightly made a virtue of separating news and opinion, I find it difficult to express my opinion on my blog – a ghostly editor with a blue pencil stands over me drawing a line through my opinions. In the light of your advice I will now try to consign said editor to the past where s/he belongs!

]]> By: Jeremy Toeman http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1277028 Jeremy Toeman Sun, 10 Jun 2007 01:31:22 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1277028 I think it's a good list, but is missing one key item: be clearly knowledgeable about your industry. When my prospective clients read my blog, they all tell me they've read it, and "like the way I think" about consumer tech marketing. The rest of the list you provide certainly flushes out the rest of the story, but as the story goes - do you want to hire the juggler with a great personality, or the one who juggles really well? I think it’s a good list, but is missing one key item: be clearly knowledgeable about your industry. When my prospective clients read my blog, they all tell me they’ve read it, and “like the way I think” about consumer tech marketing. The rest of the list you provide certainly flushes out the rest of the story, but as the story goes – do you want to hire the juggler with a great personality, or the one who juggles really well?

]]> By: dan http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1276787 dan Sun, 10 Jun 2007 00:11:53 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1276787 One other thing to do, especially handy, is to write for someplace like ITToolbox or other community blog in the industry. Get a good following like become an ITToolbox superstar blog, and that really helps establish credability in a field. My 2 cents, I know it helped me out, my personal blog was 1 or 2 people a day before I joined a blogging community, and now I get 3000 readers a week on the pro blog and about 1000 readers a week on my personal blog. Big difference, and I get asked to speak now in public. Just sharing. One other thing to do, especially handy, is to write for someplace like ITToolbox or other community blog in the industry. Get a good following like become an ITToolbox superstar blog, and that really helps establish credability in a field. My 2 cents, I know it helped me out, my personal blog was 1 or 2 people a day before I joined a blogging community, and now I get 3000 readers a week on the pro blog and about 1000 readers a week on my personal blog. Big difference, and I get asked to speak now in public. Just sharing.

]]> By: A Tentative Personal Finance Blog http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1275730 A Tentative Personal Finance Blog Sat, 09 Jun 2007 18:52:30 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1275730 Hmmm... I feel leary about posting photos of myself into my blog. I don't want all the women to start sending me emails asking for dates and things. I'm married! Hmmm… I feel leary about posting photos of myself into my blog. I don’t want all the women to start sending me emails asking for dates and things. I’m married!

]]> By: Rob O. http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1274262 Rob O. Sat, 09 Jun 2007 10:06:54 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1274262 This was refreshing to see. Like Dubber and some others, my goal with my <a href="http://www.2dolphins.com/" title="2Dolphins.com" rel="nofollow">2Dolphins</a> blog isn't to directly draw income, so I've steered away from any kind of advertising or monetization efforts. Instead, I use my blog as a communications venue for keeping in touch with scattered friends & family and as a learning tool. But by the same token, I'm interested in establishing a personal brand, improving my site traffic, & converting visitors to regulars. How much fun is it to blog if nobody ever reads what you've poured your heart into? One of the most disheartening things for me is that people I know halfway across the country are more on top of my blog than good friends just across town - or down the block. I agree with Doug - photos do lend a much-needed personal feel. This was refreshing to see. Like Dubber and some others, my goal with my 2Dolphins blog isn’t to directly draw income, so I’ve steered away from any kind of advertising or monetization efforts. Instead, I use my blog as a communications venue for keeping in touch with scattered friends & family and as a learning tool.

But by the same token, I’m interested in establishing a personal brand, improving my site traffic, & converting visitors to regulars. How much fun is it to blog if nobody ever reads what you’ve poured your heart into? One of the most disheartening things for me is that people I know halfway across the country are more on top of my blog than good friends just across town – or down the block.

I agree with Doug – photos do lend a much-needed personal feel.

]]> By: Herdian Mohammad (Herdi) http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1273777 Herdian Mohammad (Herdi) Sat, 09 Jun 2007 07:15:13 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1273777 A great read Darren. Its always nice to hear other personal stories in perspective of not always applying the growth of actual income towards a blog. Personal branding is very important. I have my own personal and official blog at http://herdioflo.blogspot.com/ ,where I focus mainly on my music promotion as well as promoting my proffesional basketball career rather than trying to bring traffic to click on my adsense. I do have adsense on my blog, but as you can see, they are so irrelevant to the content of the blog that I don't count on people clicking them. I just leave it there for decoration. Great read. A great read Darren. Its always nice to hear other personal stories in perspective of not always applying the growth of actual income towards a blog. Personal branding is very important. I have my own personal and official blog at http://herdioflo.blogspot.com/ ,where I focus mainly on my music promotion as well as promoting my proffesional basketball career rather than trying to bring traffic to click on my adsense. I do have adsense on my blog, but as you can see, they are so irrelevant to the content of the blog that I don’t count on people clicking them. I just leave it there for decoration.

Great read.

]]> By: Jack Garcia http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1273538 Jack Garcia Sat, 09 Jun 2007 05:46:16 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1273538 Personal branding is just that about the person. Blogging is ideal for this because it is a journal of one's thoughts, whether they be related to work or play. About you as a person and your thinking. Darren, you make some good points. I like the idea of giving stuff away for free. When stuff is given to someone without waiting for something in return, it usually does, with interest. More power to you. Personal branding is just that about the person. Blogging is ideal for this because it is a journal of one’s thoughts, whether they be related to work or play. About you as a person and your thinking.

Darren, you make some good points. I like the idea of giving stuff away for free. When stuff is given to someone without waiting for something in return, it usually does, with interest.

More power to you.

]]> By: Cutie http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1273366 Cutie Sat, 09 Jun 2007 05:06:23 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1273366 I agree with those tips. However, until now I can't do all tips on the list. I try to be personal but it will make me really subjective. It's also hard to be consistent just now, because I blog write something I like, but sometimes it don't fit my niche. But because I want to write, I just write it.. That's because till now I only have one blog, Really want to another, but don't have time to take care many blogs I agree with those tips. However, until now I can’t do all tips on the list. I try to be personal but it will make me really subjective. It’s also hard to be consistent just now, because I blog write something I like, but sometimes it don’t fit my niche. But because I want to write, I just write it.. That’s because till now I only have one blog, Really want to another, but don’t have time to take care many blogs

]]> By: Douglas Karr http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1272930 Douglas Karr Sat, 09 Jun 2007 02:12:20 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1272930 I think putting a photo up does wonders. People like to feel like they are communicating with another person, not fonts on a page. Great post. I think putting a photo up does wonders. People like to feel like they are communicating with another person, not fonts on a page. Great post.

]]> By: sai http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1272920 sai Sat, 09 Jun 2007 02:06:21 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1272920 Thanks Darren. Your post helps me much. Many time that my friend asked me to consider how to expose ourselves to customers to build trust and reliable. What’s the suitable level to show personal? If deep in detail it seems not so good, today I got ideas to talk to my friends and lead them understand the important of blog to be personal brand ambassador. Now, I think not just have self confident, but blog confident as well. Thanks Darren. Your post helps me much.
Many time that my friend asked me to consider how to expose ourselves to customers to build trust and reliable. What’s the suitable level to show personal? If deep in detail it seems not so good, today I got ideas to talk to my friends and lead them understand the important of blog to be personal brand ambassador.

Now, I think not just have self confident, but blog confident as well.

]]> By: Ted Demopoulos, Blogging for Business http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1272919 Ted Demopoulos, Blogging for Business Sat, 09 Jun 2007 02:05:43 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1272919 Couldn't agree more. I think for most bloggers there is far more potential by positioning themselves as likable, generous, experts, i.e. building their brand, than making significant bucks from advertising/affiliate programs/etc. Of course a very few manage to do both, like you Darren. Couldn’t agree more.

I think for most bloggers there is far more potential by positioning themselves as likable, generous, experts, i.e. building their brand, than making significant bucks from advertising/affiliate programs/etc. Of course a very few manage to do both, like you Darren.

]]> By: Suzie Cheel http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1272906 Suzie Cheel Sat, 09 Jun 2007 01:59:59 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1272906 This is so important and made me realize how easy it is maybe to get distracted by something that is maybe of interest to you and you may even be passionate about, so asl the question soes this match the vision of mt blog? Good post, has made me think This is so important and made me realize how easy it is maybe to get distracted by something that is maybe of interest to you and you may even be passionate about, so asl the question soes this match the vision of mt blog? Good post, has made me think

]]> By: Amanda http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1272074 Amanda Fri, 08 Jun 2007 20:23:01 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1272074 I think that is definitely true what darren said. I mean really you have to put yourself out there ways to brand yourself is get respected people around you and talk to them word of mouth has always helped me. I think that is definitely true what darren said. I mean really you have to put yourself out there ways to brand yourself is get respected people around you and talk to them word of mouth has always helped me.

]]> By: JennDZ - the leftover queen http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1271955 JennDZ - the leftover queen Fri, 08 Jun 2007 19:17:54 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1271955 Don't be afriad to show your mistakes as well. It is great to be an expert, but people want to know how you got there too. People like to relate. If they can relate to you, they come back. If you give them useful tips, they come back. I am in the same boat, I use my blogs for my portfolios and so far it has worked out really well. I'd also say do the adsense stuff too, it doesn't hurt! ;) Don’t be afriad to show your mistakes as well. It is great to be an expert, but people want to know how you got there too. People like to relate. If they can relate to you, they come back. If you give them useful tips, they come back. I am in the same boat, I use my blogs for my portfolios and so far it has worked out really well. I’d also say do the adsense stuff too, it doesn’t hurt! ;)

]]> By: Stephen C. Rose http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1271867 Stephen C. Rose Fri, 08 Jun 2007 18:42:07 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1271867 A few footnotes: 1. Make your username count. I am speaking particularly of affiliate marketers here but my username was actually used before the Web emerged for an online chat forum about theology! 2. Think up a brand name for your "niche" -- a term I have trouble with but which seems to have weight here. I name my business for my username plus the brand name. I then cn tell people to look it up on Google if they wish to know more. 3, Do not shy away from the whole you. You may have many sides so show them all -- maybe in separate but related blogs. 4. Podcast -- it creates that personal link. A few footnotes:

1. Make your username count. I am speaking particularly of affiliate marketers here but my username was actually used before the Web emerged for an online chat forum about theology!

2. Think up a brand name for your “niche” — a term I have trouble with but which seems to have weight here. I name my business for my username plus the brand name. I then cn tell people to look it up on Google if they wish to know more.

3, Do not shy away from the whole you. You may have many sides so show them all — maybe in separate but related blogs.

4. Podcast — it creates that personal link.

]]> By: Dubber http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/comment-page-1/#comment-1271823 Dubber Fri, 08 Jun 2007 18:18:55 +0000 http://www.problogger.net/archives/2007/06/09/how-to-build-your-personal-brand-through-your-blog/#comment-1271823 Hi Darren, Well, I'm taking your advice to the letter -- and even though my blog is not how I make money, it's good research for me to act as if it is, and then just leave out all the advertising. The latest initiative is the launch today of my free e-book, 'The 20 Things You Must Know About Music Online' which is aimed at music entrepreneurs and the independent music sector, but contains quite a bit that pertains to other creative industries working in the online environment. The e-book's available from: http://newmusicstrategies.com/ebook And it's designed not only to be personal, generous and consistent, it's supposed to establish expertise and build trust too. In fact, even though it's been online less than 24 hours, the feedback I'm getting suggests this might be the most successful thing I've done for my blog. Imagine if I was monetising! Again --- thanks for the good advice. Hi Darren,

Well, I’m taking your advice to the letter — and even though my blog is not how I make money, it’s good research for me to act as if it is, and then just leave out all the advertising.

The latest initiative is the launch today of my free e-book, ‘The 20 Things You Must Know About Music Online’ which is aimed at music entrepreneurs and the independent music sector, but contains quite a bit that pertains to other creative industries working in the online environment.

The e-book’s available from:
http://newmusicstrategies.com/ebook

And it’s designed not only to be personal, generous and consistent, it’s supposed to establish expertise and build trust too. In fact, even though it’s been online less than 24 hours, the feedback I’m getting suggests this might be the most successful thing I’ve done for my blog.

Imagine if I was monetising!

Again — thanks for the good advice.

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