Written on January 11th, 2007 at 06:01 pm by Tony Hung

How To Market Your Blog in 2007

Blog Promotion, Miscellaneous Blog Tips 349 comments

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It breaks my heart to see blogs with great content languish in utter anonymity, devoid of comments, saddled with a seven-figure alexa traffic ranking, and rotting in pagerank purgatory.

Well, no more, I say!

For those bloggers out there who have decided to start their blogs, or launch their blogging careers, in 2007 I salute you — and present to you with 41 ways to kickstart your marketing efforts. Kick back, grab a cold one, and check it out. And if, in a year’s time, you’ve cracked the Technorati 1000, don’t forget where it all began! :)

Get Your Own House In Order

  1. Write well, write consistently, don’t give up: All the marketing in the world won’t help you if you have a lame-duck blog. In your search for more traffic, more promotion, and more publicity, never forget it starts with great content — and needs to continue with great content on a regular schedule. There’s no question that maintaining quality and regularity is difficult while you’re starting out, particularly if you’re time strapped … but hang in there, because if you sacrifice this, all of your marketing efforts will be for naught.
  2. Become an expert on something: Develop a keen interest, continue to read and write intelligently, and after a while, your experience will grant you this informal title; bloggers will seek you out, your reknown will grow, and it will be easier to be noticed, linked to, and get cross promoted (see below)
  3. Design is more important than you think: Your mother’s right — first impressions count, and they can count for cash money. If you’re serious about blogging, don’t stick with a n unaltered top10 Wordpress theme no matter how cool you think it is. You want to separate and elevate yourself from the blogging masses, and its impossible to do if you look exactly the same as them. Easy to say, hard to do, but absolutely necessary if you don’t have the money to pay for a private ground-up theme: learn CSS and a photoeditor of choice, and learn to tweak your theme yourself, so that your blog looks professional, stands out, and screams “yes, I am worthy of your attention!”.
  4. Get Your SEO On: An entire post in and of itself — get your own domain name, host your own blogging software, enable permalinks, create keyword rich headlines, create unique title tags, enable trackback and ping functionality, ensure your blog pings pinging-services.
  5. Publish full feeds: A controversial topic. Publishing full feeds puts you at the mercy for content scrapers who will scrape your RSS feeds and repost your content, create traffic, and reap adsense bucks. On the other hand, some data suggests that it can also increase your traffic, and a few pundits swear by it. Feed subscriptions are critical; get your feeds burned through Feedburner so you can track how many are subscribing. People who subscribe to feeds rarely unsubscribe, and every single feed subscriber is a potential source of traffic to your blog.
  6. Do interviews with other bloggers: Score interviews with newsworthy individuals (who may be linked to newsworthy content), to create link worthy content, but more importantly, create news on THEIR blog to get back to YOUR blog.
  7. Break important stories: See the post on how to find news. Long story short: if you have an interest in an area, it is still possible to do this as long as you’re willing to put in the time and energy to find stuff. Benefit: being picked up by A-list blogs, mainstream news outlets and more.
  8. Have a contest: Or, have regular contests, which encourage participation and buzz in your corner of the blogosphere.
  9. Publish original research: If you’ve got the time, start with a question, try and figure it out with the data available, and “publish it”. For fun, I asked myself “How many of the Top 30 Diggers actually blog?” And I just went through their profiles and created a table of how many blogged. I then talked about what it meant, and tried to answer the question “why?” [answer: not many do blog, its because being a top 30 digger requires a huge time investment]
  10. Put out Press Releases: Particularly if you have something new, unique, or particularly important to say (such as an important story, or research)
  11. Work your long tail: A tip based on your SEO efforts; there is a free service called Hit Tail that will analyze the search terms leading to your blog traffic, and yank out high quality key words you should be focusing on that you might not immediately think of. This can help you focus your future posts as you are already getting traffic for those key words.
  12. Answer your comments, in your comments, and off blog: Of course you have enabled comments on every post, right? So, when you do get comments, answer as many as humanly possible, and if its an interesting enough issue or question, contact the poster directly for a friendly follow up. Treat every potential poster as a potential subscriber to your feed, and a future friend and contact.
  13. Spend time to create links and trackbacks: In every post spend as much time as you can to create outbound links to relevant and high linking blogs; many blogs automatically have trackbacks enabled, so in their comments section they will have a link back to your blog. If its a highly trafficked and ranked blog, this can mean traffic BACK to your blog, and it can draw notice from the author themselves — because, let’s face it, we’re all vain in a fashion, even A-listers, and we’re all interested in who is linking to us.
  14. Get Your MyBlogLog widget and work it, work it, work it (in a nice way): MyBlogLog — know it, love it, and embrace it. Since its been acquired by Yahoo, it has the potential to explode all over the blogosphere. The two sentence run down is that it offers a free widget that enables you to build a free community around your blog, and to easily see which other bloggers have been to your blog. You can “add” friends, and generate traffic, but more importantly, your own network of like-minded blogging colleagues in a way that is relatively easy and efficient. Just go easy on the unsolicited messages. I wrote a complete review over here.

Getting the Word Out

  1. Join a blog carnival: Where every blogger who joins one blogs about a topic, then each blog gets promoted. Here’s an index of blog carnivals to get you started.
  2. Join blog network: Between 9rules, b5media, and others, there is networking potential, income potential, and a link-a-palooza waiting for you (through the linkroll as every member may have to link to every other member) if you’re able to get into one. Goes back to tip #1 — don’t forget to keep up your blog.
  3. Participate in forums: Forums with tons of pages, huge lists of members, and a responsive community are an easy way to not only connect with other individuals, but an opportunity to tastefully demonstrate your expertise and a link back to your blog
  4. Participate on larger blogs in comments: Like number three, except that by participating directly in another blogger’s comments you a) get their recognition and b) get the recognition of the blogging community. Also, here’s a tip: try and be one of the first few commenters on heavily trafficked sites to get recognized — most people won’t read past the first 10-20 comments. Here’s another tip for traffic: IF (and ONLY IF) you have posted something relevant that is pursuant to the ongoing conversation and IF the blog has a commenting policy that will allow you to do so, post a link back to a post on your own site (”hey guys, I wrote about how we can solve this problem! — check out the link over here, but let me summarize it for you … “). Sometimes you’ll be surprised at how much traffic comes back.
  5. Join Blogburst: Blogburst is a type of “blog network”, which syndicates content across American newspaper’s websites, such as USA Today and Reuters. That’s right, you could get a post syndicated on Reuters. Trust me — it can happen . Highly ranked inbound links + traffic + bragging rights to your mom that your post got featured in a newspaper. Not too shabby. Also on the upside, they have a new revenue sharing scheme. The bad: read their terms of service carefully — you give up certain rights when they republish your content, and the revenue sharing works on the top100 publishers only.
  6. Participate in Darren’s contests: He has enough of them, and often publishes links to all of the participants.
  7. Submit to blog directories: So people can find your blog.
  8. Submit to Google sitemaps: Really part of “get your house in order”, but when you do, Google will be able to find you so much easier; translation — more Google juice, more traffic, higher rankings faster. Tip: for Wordpress fans, this plugin is particularly useful.
  9. Submit to article directories: You might want to submit your favourite posts to article directories, where they will enable you to have a biobox / blurb with a link back to your own blog. Again, demonstrating your expertise, and moreover, the article might get picked up in a ezine or another blog, leading to more traffic and more inbound links.
  10. Get interviewed: If you’ve demonstrated your expertise, or have done something newsworthy, or reported on something newsworthy, try and get interviewed. As long as its done in a fair way (doesn’t need to be a completely puffpiece) by a site or blogger with some reknown, its more traffic for you.
  11. Get listed on a news aggregator, or blog aggregator: Like Techmeme for technews, or Tailrank for blogging news. Hint: some news aggregators will actually accept submissions if you ask them nicely; double hint: try and get listed by linking to a top story within your first 100 words.
  12. Create free stuff for yourself and give it away: Like ebooks, digests of your favourite posts, pdfs, and so on. Make sure to include a link back in the document, back to your site.
  13. Create free stuff for other people: the same, let them distribute it, get a link back.
  14. Pay for pub: Efficient means of using your cash is to buy targeted Adwords, or keywords in Yahoo’s advertising network; you could get other bloggers to write about you using PayPerPost or ReviewMe; or you purchase text link ads through Text-Link-Ads.com

Connect, Connect, Connect

  1. Make friends with other bloggers: Ridiculously simple, but its true. Benefits of “networking” (making friends) include more mentions on other blogs, more requests for interviews, more partnerships in future deals, more “adds” into their MyBlogLog network, more “ads” into someone else’s blogroll (and therefore links back to your blog) — it goes on and on.
  2. Guest blog: Offer to do it for free, and you’ll be able to demonstrate what you know to an entirely new audience. Gives you great credibility, and of course, most will allow a courtesy link back to your own blog. A free foot-in-the-door to some communities as well.
  3. Volunteer, intern, scut-monkey your way into a blogger’s graces: Maintaining a highly trafficked site is a lot of work. Offer to volunteer your time with menial behind the scenes stuff (moderating posts, acting as a bird dog for news) for free and with a smile, and you’ll get a foot-in-the-door with the blogger, their network, and future opportunities.
  4. Get hired: You never know which blog organizations are looking to hire new bloggers; again, an opportunity to demonstrate your knowledge, meet new bloggers, and open tons of professional “doors” … because now that you’re getting paid? You’re a “pro-blogger”, mate!
  5. Network in person: Find other local bloggers using services like Meetup, and see if they’re literally getting together to commiserate about blogging or their topic of blogging. If you’ve got the time, there’s nothing that makes an impression as actually meeting someone in person. Tip: bring a business card; Another tip: if you don’t have any, make some; yet another tip: if important people are going to be there, really — try and go. Remember, you didn’t know me before Problogger, but I met Darren in person at a function in Toronto that played a part in me writing this. Think about that.
  6. Join virtual groups: Through Yahoo Groups, Usenet, and more; then bring the conversation off the group with emails and instant messages. Be friendly, be helpful, and it will pay dividends.
  7. Cross promote: Once you’ve gotten to know people, you can kindly remind them to promote posts that you’re particularly proud of; or, vote for your submissions on Digg or your social bookmarking site of choice. Reciprocate.

Make Social Media Work For You

  1. Facebook: Its a social network that has opened its doors behind its college beginnings. Anyone can sign up. Start connecting with old friends and colleagues, like any other social network. But, unlike other social networks (as far as I know), you can import your own blog’s RSS feed, so that your connections can see what you’re blogging. Who knows where that might lead? Update: Myspace also allows this function, i believe.
  2. Join Helium: Helium is a new site that is actively looking people to head new categories of content. Think a paid “about.com” — for its authors. If you have a particular interest that isn’t yet served on Helium you might want to check it out; besides giving you cash for content, it’ll also demonstrate your authority in a topic, and you’ll be able to leverage Helium’s own traffic for your own blog through a linkback on your profile.
  3. Yahoo Answers! A similar idea; but this time, you’re answering questions that people are posting. Yahoo! is quite careful about spam, however, and including a “signature” is a dicey proposition at times. There is a fairly sophisticated registry and voting system that tries to prevent “gaming”, but given how much traffic yahoo! answers gets, AND its inclusion as a separate result area in Yahoo SERPS (Search Engine Results Pages) it might be something worth looking into.
  4. Create a Squidoo Page Lens: On a given related topic to your blog; participate in the Squidoo community; Squidoo has a ton of traffic, and you could funnel traffic and tastefully include links to other relevant sites and perhaps your own blog.
  5. Use MySpace Marketing: Far beyond the confines of this post, but in a similar fashion to Squidoo, the idea is to capitalize on the HUGE amount of traffic MySpace gets (some interesting thoughts over here). Create a profile, create relevant content and links back. Start adding friends. Comment on your friends space. Join groups. Start enjoying the trickle back traffic.
  6. Get Dugg / Netscaped / Reddited / Stumbled upon: Whole articles (and sites) are written about the intricacies of socially bookmarking. Here’s a tip: focus on creating great content, make friends on these sites if they allow you to, and submit your stories judiciously. ‘Nuff said (for now).

[Yes, I excluded “create viral videos”, because I thought that extended beyond blogging and into video casting — which, I’ll admit isn’t tremendously different, but hey … gotta draw the line somewhere. ]

And at this point, we open the floor to comments, questions, cheers and jeers. If you have any further tips, share’em so we can all learn together! :)

*Tony Hung is the guest blogger for the week, and he blogs at DeepJiveInterests.com

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349 Responses to “How To Market Your Blog in 2007”

  • Now that is a well put together summary of successful blogging 101.

    Well done Tony, I’ll be reading this again.

    Matt

  • Great list of tips Tony! :)

  • Your tips are very good.
    I’d love to use more of them but it’s not that easy as a hobby blogger.

  • I’m probably right at the point you opened with :

    ” great content languish in utter anonymity, devoid of comments, saddled with a seven-figure alexa traffic ranking, and rotting in pagerank purgatory.”

    Having run my site for 14 months, and beginning to wonder how much longer to perservere, your post has really given me something to think about.

    The problem I have is that although my site attracts a reasonable number of people, and makes a reasonable amount of income for the time I spend on it, its does not attract people to comment, and rarely gets linked to. It may be my writing is off-key, or the content itself rarely merits commenting on, but hopefully some of the tips above will help get me kick-started again.

  • nice post, however, I would like to know if there is actually a platform where people can post their blog but as an RSS which can be searched through then afterwards ? A kind of extended blogsearch with the blogs inside the same system.

  • That’s one very comprehensive list. Gives some really good food for thought (and action).

  • *

    Hi Tony & Gang !

    I have not read all the tips yet, just looked over it and decided to fix myself a cup of tea and return to sit down and really concentrate on this great looking article !

    Thank you for this information Tony, it’s appreciated : )

  • Thanks, good report, i’ll translate on russian and will provide…

  • Thank you. This is one of the best articles I have read on problogger. This year, I am planning to quit my deskjob and go pro blogging and I shall definitely keep visiting here on the process of realizing the plan.

  • Hello Tony,
    a very great List - so my year 2007 is planned ;-)

  • Well, unless all checks are mistaken, Google PR was just updated and Problogger - along with tons of other sites - just went to PR 0.

  • This list is appreciated.

    Blog promotion is a job in itself, especially when you’re passionate about the ideas and info shared through a blog and, at the same time, your “work” is writing and speaking offline (or whatever you do to put dinner on the table).

    I never thought much of my MyBlogLog participation, but I’ll give it another try now that you’ve put a new spin on the category.

  • Fantastic Tony. I will be working through this entire article to apply as much as possible. This is a great overview which has already sent me in 100 different directions looking for even more knowledge. Keep it going!

  • […] How To Market Your Blog in 2007 […]

  • This is a great post, and just what I needed!
    It´s nice getting it all together in one post! I thought I was done promoting my page, by I guess I was wrong! Here is enough
    ideas to keep me going for some time now.
    Thanks a lot!

  • Hey Tony,

    Great, great content! You are true representation of value on the net.

    Thanks for giving us more ideas about how to spread our word.

  • When I launched my lucid dreaming blog in November, I “stumbled” it myself. I used the tag of “psychology” when I submitted, which was done at exactly 2:36PM (Mountain Standard Time) on a Sunday.

    Ended up getting roughly 22,000 uniques over the next 30 days or so.

    Let’s just say that I plan to keep my Sunday afternoons free from now on ;)

    Bill

  • Having just read all of your tips, I am amazed at the number of avenues available for building traffic and networking in the blogosphere. I am relatively new to blogging but I have dived into the networking like coming home. I recently joined MyBlogLog and truly enjoy getting to know people and their communities. Besides building traffic for my own blog, it has enlarged my world and my circle of friends. What a win-win this is!

  • wow this is a lot to digest but its great information! Thanks!

  • Great piece, Tony. I would only add that a *great* resource for folk to become better writers and better-known bloggers is to join Blogcritics (full disclosure — I’m exec producer over there), a place where 1,700 writer-bloggers get fully edited and mentoring advice from a hard-working editorial staff. So writers get the opportunity to improve as writer-bloggers *and* they get exposure to a much larger community and audience than they could on their home sites. So in that sense, joining Blogcritics does many of the above tips for writers in addition to providing thousands of free review materials, access to high-profile interview subjects, events, concerts, and the singularly unique service of empowering online writers to improve and reach the next level.

  • Wow. This is an amazing list and just what I was looking for to start promoting my site. Oh, and great intro too; I felt like you were literally talking about me, which is what many low profile bloggers will think.

  • Greetings,
    What a wonderful post with lots of tips that I will put in use asap.

    I want to invite the readers of ProBlogger to submit their blog to DelightfulBlogs.com, a newish blog directory that we started last summer that currently has 25,000 monthly visitors, primarily women, who use the directory to discover new blogs to bookmark.

    My partner and I review each blog to determine if it is appropriate for the directory and the audience and only approve about 30% of the blogs submitted. If you have one that you think fits nicely with the others please submit it and leave a note that you found us via ProBlogger.

    All the best,
    Lynda Keeler

  • That was very, very excellent Tony.

  • Terrific post Tony, and thanks Darren for such a meaty guest blog spot…

  • That was a very, very valuable post. I’m actually in the process of re-designing my blog and am going to use this as a framework. Perfect timing - I announced the change on my blog today a few hours before checking Google Reader.

    You consistently remind me why I am an RSS subscriber and read your blog every day. Keep up the fantastic work.

    Cheers,

  • Wow Tony, great post!

    I’ve been blogging since June 2006 but can’t seem to get it moving. Now you’ve given me more than a handful (I’d say even three handfuls) of ideas! Thanks again & thanks Darren for having such a great guest!

  • This is a great article on self-marketing. Excellent read.

  • To a new blogger like me this information is priceless.

  • Wow, great article. Lots of info. Thanks.

  • Excellent. I have just started a new blog. This will give me tons of information to really get it off the ground.

  • Holy crap Darren, this post is fantastic. I don’t mean to sound to fluffy about it, but a smart person could create a business around the suggestions you’ve made. I suspect many have already started. :)

    Cheers!

  • These posts just get better and better.

  • A fabulous list. This is why I come back every day to see what pearls of wisdom you’ve got.

    As for sitemaps, however, I tried doing that but found that Blogger won’t allow you to put one on your blog. Am I seeing this correctly or am I missing something? Maybe it’s time for me to switch to Wordpress.

    Also, you’re absolutely right about SEO, I started taking it seriously and it’s done wonders. I posted on it myself this week–Ten SEO Tips at:
    http://scribbit.blogspot.com/2007/01/blogging-101-ten-seo-tips.html

    Thanks for consistently good content.

  • I am starting straightaway here on ProBlogger :)

  • Wow, so much content - I’m going to have to re-read!

  • The preceding comment was in a positive note. I think the content is great.

  • Great read, well said Darren.. someones getting added to my blogroll :P

  • Cool. I never thought one can come up with that many ways. Blog marketing has always been a strange field to me. Nicely done.

  • These are all great ideas.

    Love the blog, keep it up!

  • How to market your blog…

    A very good point by point explanation on how to market your blog, get more traffic and a lot of tips that many people overlook when they build their own blog….

  • MyBlogLog link is busted.

  • I think your first rule “write well, consistently, and don’t give up” is the most important rule to follow when you’re trying to be a professional blogger.

    Me and a friend both started up a blog a while back and he kept up on his and I didn’t. He makes more than enough to quit his job now. If I had just kept writing…

  • Wow, great tips for new and experienced blogs alike! Thanks!

    FT
    http://www.milliondollarjourney.com

  • I agree, a great list of tips. Many of these I hadn’t even thought about. I think it might just try a few of these.

  • I am glad that the first and foremost thing that you mentioned was create good content. This really is one of the biggest things and the reason so many people complain that no one is reading their blogs. If your content isn’t good, no one is going to read it, or come back to it, plain and simple.

    One other tip that wasn’t really mentioned, post your web address everywhere. Have it in the signature of emails, forums you visit, any place that has a spot for a website, use it. There’s been a few sites that I’ve even found just by clicking on a link I found in someone’s profile.

  • and one more thing I just remembered. Make sure your site can handle the traffic you plan for it. If you honestly believe you’re blog will get on slashdot or digg, you need a server that can handle that much traffic. The worst thing you want to do is create this great, well-informed article only to have the server come to a screeching halt because it can’t handle the traffic.

  • […] It breaks my heart to see blogs with great content languish in utter anonymity, devoid of comments, saddled with a seven-figure alexa traffic ranking, and rotting in pagerank purgatory. Well, no more, I say! Here’s what to do…read more | digg story […]

  • Thanks for the tips, ill take all these into consideration !!

  • No worries hip hop ;)

  • vrillusions — great points … having a useful signature is no question useful; having to worry about the digg/slash dot effect is what I call a “good problem”. ;)

    Cheers
    Tony.

  • Chris, milliondollar — thanks for stopping by ;)

    Tony.

  • Johnny — gotta keep plugging away. Glad to hear your friend is enjoying the success he/she’s had.

    Cheers
    Tony.

  • Lorne,

    Thanks for the “add”, although I am subbing for Darren this week ;)

    Cheers
    Tony.

  • Jeffrey,

    I think we know what you mean ;) Glad you enjoyed it.
    Cheers
    Tony.

  • Michelle,

    Glad you’ve found it useful. Getting your SEO on can definitely reap dividends. Can’t speak for blogger, but self-hosted installations offer the greatest flexibility if you’re willing to put down a few bucks a month.

    Cheers
    Tony.

  • Lee,

    Thanks for the kind sentiments. If anyone does find any success because of this post we’d love to hear about it — drop us a line to let us know! :)

    Cheers
    Tony

  • I’ll keep these tips in mind as I continue to grow my blog.

  • Jeremy,

    Glad to hear that you’re getting the most out of this feed!

    Cheers
    tony.

  • VC Dan,

    Always a pleasure to help a fellow blogger out — particularly when its such a great opportunity to say “hello” to another community of bloggers! :D

    Cheers
    TOny.

  • Lynda,

    Thanks for stopping by. How’s Delightfulblogs coming along these days? :)

    Cheers
    tony.

  • […] read more | digg story […]

  • Hehe, sorry Tony I didnt see that, nice read still btw, and keep up the good work :)

  • Dave,

    Great site — let us know how your marketing effort goes … how involved are you in the PSP community?

    Cheers
    Tony.

  • Maksim,

    How do you translate “languishing in utter anonymity” or “rotting in pagerank purgatory” in Russian? :)

    Cheers
    Tony.

  • Like you, I thought that submissions to article directories were a good idea. I have since found out that people usually take and reprint these articles without your biobox/blurb/backlink, suggesting they wrote it themselves! :(

  • Great info, I’ll have to read this again when I leave work… I don’t spend much time on my blog, I just share info with my friends but maybe I’ll start really working on it.

    Thanks!

  • […] How To Market Your Blog In 2007 January 11, 2007 at 8:54 pm | In Reference, Webware | Ignoring for a moment how few of these things I do, consider this exhaustive list of how to rise from obscurity in the blogosphere. […]

  • Great post! I will definitely put it to good use.

  • Tony,

    Thanks for the interesting and helpful article. I just wrote a post about this wonderful article on my company’s blog in hopes that more people will see it and benefit from it.

    As I mention, I started out thinking “Great, ANOTHER article that lists the same 10 things”, but you go way above and beyond any list I’ve seen in recent memory and provide many new and refreshing ideas for marketing and increasing traffic for your blog.

    Nicely done and keep up the great work! :)

  • […] Liz knows how to increase readership and loyalty on her blog. Conducting interviews is one method. Uncovering trends that inspire reader participation is another. Problogger Darren Rowse shares more ideas to market your blog. […]

  • In the first tip you tell us to write well.

    In tip #3, you have a grammar error: “You’re mother’s right — first impressions count, and they can count for cash money.”

    That should be “your”. It took my eyes less than 3 seconds to realize that you were contradicting yourself, and subsequently stopped reading the article.

    *kisses*

  • […] “41 ways to kickstart your marketing edublogging efforts” This article is primarily meant for bloggers looking for adsense dollars but is equally applicable to any blogger wanting to boost their readership and join the conversation. […]

  • Thanks for the tips, I am always looking for new ways to get the word out about my site.
    http://www.freestufftimes.com

  • I had already nailed a bunch of things you’ve suggested, but wow, there’s a lot of new stuff here that I can’t wait to get involved with! Thanks.

  • Tony:

    This is all great stuff. I tried contacting you but do not seem to find your email address anywhere… and did roll up my blogger sleeves on your first post with a long and meaningful comment, which went completely unanswered.

    So, maybe some advice on how to connect with someone who feels swamped? Keep up the great work.

  • Great post. Gave me several ideas to explore. The one thing I have trouble with is spending a lot of time answering comments, and writing responses that are almost as long as the original post. I know I’d make better use of my time researching more and writing more, but I thought it important to build relationships (even sometimes antagonistic ones that keep a poster coming back, heh heh) at the start when a new blog is launched.

    Again, great post.

  • Great tips! There are alot of tips here that I had no idea about.

  • […] How To Market Your Blog In 2007 - Darren Rowse - Problogger […]

  • Awesome. I didn’t realize you could import your blog at Facebook. The option is under ‘My Notes’.

  • Tony, thank you thank you x100 to the power of 50. This was great - I implemented some ideas last night.
    Plus you’re taking the time to respond to people! Wow :)

  • This is very useful! Thank you!
    I will try some of them out for sure!

  • […] I thought this was a very informative article that discusses how to market a blog. […]

  • i’m saving this entire entry. awesome, and thanks. geez! i didn’t have to buy a book!

  • Great post Tony! I just started a new blog a few days ago and this list will be very helpful in getting more readers and subscribers.

    Another tip: Post lists - people like lists and they often get dugg/added to del.icio.us/etc…

  • Very cool tips - thanks!

  • […] 2 - ProBlogger How To Market Your Blog in 2007 (tags: tools tips SEO reference money Marketing internet howto dev business blogs blog) […]

  • […] How To Market Your Blog in 2007 (tags: tips blog marketing blogging blogs OutilsBlog seo) […]

  • 41 Ways to Market Your Blog…

    For the best list of tips I’ve ever seen on how to market your blog, check out Tony Hung’s guest article at Problogger. Some of my favorites in his article are: Join a blog carnival: Where every blogger who joins……

  • Fantastic post. Very comprehensive.

    One question. How does having a free blogspot blog affect traffic and rankings etc? Also does it make a difference if you have a blogspot blog whether it is hosted on your own ftp as a sub page of your own domain or on blogspot hosting.

    Thanks again for the great tips.
    Talia

  • Wow! A lot of info. in this post - I might just have to print this one off and keep it for future reference!!!

    I belong to a small, but tightly knitted and very active web forum and I have a link to one of my blogs in the signature of every post. I have well over 1500 posts right now - that’s a lot of links! Anyway, I get a lot of traffic from that forum, even if I don’t post for a while. The bad news is, this isn’t my “serious” blog so I don’t post that often. But it still gets traffic and I still get hits on my adsense!

  • Hmm, just a thought about blogburst..

    Reuters published one of our article about the iPhone on their technology page, but since the article appears integrally, readers don’t have to clickthrough to get the full content. On 1000 page views, less then 20 people clicked on the actual blog link.

  • […] story No Comments so far Leave a comment RSS feed for comments on this post. TrackBack URI Leave a comment Line and paragraph breaks automatic, e-mail address never displayed, HTMLallowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong> […]

  • Hi, Thank you this really helped me a lot, as I am just starting a Blog.
    thank you again, and go on.

  • I’ve had a few articles picked up by Reuters. Not many clicked through to the website (despite it being read by > 100,000 people each time an article was picked up) but I did get a few people clicking through to Amazon to buy one of the products I discussed so I have no complaints. I got free publicity, a small amount of Amazon revenue, and being featured on Reuters put me in the top 100 leaderboard at Blogburst so I also will be getting some money from Blogburst.

    All in all, a happy experience.

  • GREAT TIPS and i doing work it !!!! hope success too… thx a lot

  • […] Tony Hung has done a great job filling in this week at ProBlogger - every entry worth reading, but How to Market Your Blog in 2007 is a must read. […]

  • I think the real value of this post that it reflects most blog trends observed at the end of 2006 and expected to develop in 2007.

  • Easy said then done right guys :) Hopefully ‘07 brings us all a little bit of blog cash!

  • […] * One of my favorite bloggers is Darren Rowse, creator of ProBlogger.net. He has some of the best advice you can find in the world of blogging. This post, however, comes from one of his guest bloggers. Tony Hung writes about how to market your blog and it’s worth a bookmark. ShoeMoney will have Darren on the next Net Income radio show on Webmaster Radio so shut up and listen to it. […]

  • […] You’ll have to decide what that ratio is, but the more you DO spend on it, the greater your return will be. And it can be all kinds of things. Seeding your post with links. Participating on other blogs. Submitting your site to StumbleUpon. Heck, I wrote a post on it already. Another is analyzing your blog’s log files. See where people are coming from. what posts do people find useful. What links are people clicking on. How long they’re staying on your site. Actually, measuring metics is a post in and of itself, but understanding where people are going and what people ar edoing on your site is pure gold, because it provides real time feedback on what you’re doing. […]

  • This is one of the best articles about marketing your blog that I’ve ever read. Kudos! I signed up for the hittail.com and I’m looking forward to implementing your other suggestions.

    Hurrah for Tony!

  • […] How To Market Your Blog in 2007 […]

  • You broke the bookmarks bank with this one.

  • Thank you for a great post. We are thinking of moving our blog to its own domain name and you have almost convinced me of that :)

    Best,
    Alex.

  • Thank you for a great post. We are thinking of moving our blog to its own domain name and you have almost convinced me of that :)

    Best,
    Alex.

  • Wow, the 100th comment. Just wanted to say congratulations on the great week so far Tony, awesome post.

  • […] How To Market Your Blog in 2007 I’d add BlogBridge in the social media list. (tags: Marketing Blog) […]

  • Thanks for Yahoo Answers! and MySpace info. It is very interesting

  • […] TRADUCCIòN DEL INGLèS AL ESPAñOL por Erick Jara Lee el articulo original y completo en: How To Market Your Blog in 2007 […]

  • Wow… there are so many things that are new to me! Thanks for the awesome sharing. Has bookmarked it for constant reference!

  • […] How To Market Your Blog in 2007 (tags: blogging marketing seo problogger) […]

  • Thanks! Great post!

  • Thanks for a great article. I am going to implement some of these tips right away with my web site. It’s sort of a blog, and sort of not, but anything to get more traffic is a good thing.

  • […] I found very interesting post in one of my must visit blog, ProBlogger.net. This great post is not written by Darren Rowse the owner of ProBlogger but by his guest blogger, Tony Hung from DeepJiveInterests.com He wrote about How To Market Your Blog in 2007 by giving you very detail tips how can you do it. I really like it and found it’s so practical for blogger. Check it out now. […]

  • […] Problogger has written a great article about how to market your Blog in 2007. If you really wan’t to succeed as a blogger you should read this article. Design is more important than you think: Your mother’s right — first impressions count, and they can count for cash money. If you’re serious about blogging, don’t stick with a n unaltered top10 Wordpress theme no matter how cool you think it is. You want to separate and elevate yourself from the blogging masses, and its impossible to do if you look exactly the same as them. Easy to say, hard to do, but absolutely necessary if you don’t have the money to pay for a private ground-up theme: learn CSS and a photoeditor of choice, and learn to tweak your theme yourself, so that your blog looks professional, stands out, and screams “yes, I am worthy of your attention!”. […]

  • Wow, great article, Tony! Thanks for all the insightful pointers. I think I might have to make this my TODO list for 2007!

    Oh, and don’t forget to visit my site THRILLING|heroics for some ideas on how to positively affect the world with business! (Had to use your advice! :) Thanks

  • […] How To Market Your Blog in 2007 (tags: Blog Marketing) […]

  • […] How to market your blog in 2007 […]

  • Wow! Tons of great information! I appreciate you taking the time to share this wealth of information.

  • […] So i was doing my usual reading of digg.com this morning and i found this article that seemed to fit me perfectly called “How To Market Your Blog in 2007 “. This article was extremely well written and it gave me alot of ideas of how to go about getting traffic and creating a buzz around the blog. I recommend if you to are starting out that you take a look at this article. […]

  • Tony,

    I just wanted to say thanks for such a great article. I just recently started a nonprofit organization to help raise money to donate computers to kids and i was wondering how i was going to help generate traffic and buzz around the blog. This article gave me alot of ideas and hopefully it will help in the long run. Thanks again could not have come at a better time.

    Thanks
    Russ

  • […] Tony Hung, a guest writer at ProBlogger has made a pretty well-written list of 41 ways to market your blog in 2007. Just looking at the list makes me tired. Helluvalot things to do, channels to exploit and ways to network. A lot of the suggestions focus on the promotion of content through existing blog and viral networks, which needs some planning and surf work. I’ve picked out a few tips you can put into use immediately without having to register for some pesky directory/network or social group. You’ll just have to log into your blog’s dashboard and get started. […]

  • […] Tips on marketing your Blog, courtesy Fused Nation. Join the conversation:These icons link to social bookmarking sites where readers can share and discover new web pages. […]

  • Awsome artical man! Just what I as looking for as I change the content and even the domain name of my site.

    I’ve been looking for advice on what steps I should take or the direction my blog should go.

    Gotcha bookmarked now and will be back :)

    By the way…your site looks good man.

  • This one is a bliss! Now, I won’t have to grope in the dark when it comes to marketing my blog this year.

  • […] How To Market Your Blog in 2007 (tags: blog marketing tips seo howto) […]

  • […] How To Market Your Blog in 2007 (tags: advice blog blogging marketing tips howto) […]

  • Excellent list, thank you.

  • […] How To Market Your Blog in 2007 […]

  • […] How To Market Your Blog in 2007 (tags: Blogit mainonta fiksut web) […]

  • Nobody has excuses anymore for not generating traffic.

    The only thing sadder than a blog without traffic is a blogger who decides, after several months of hard work blogging, that it just isn’t worth it anymore because there’s no instant gratification. So they abandon the blog and chalk it up to a fruitless exercise.

    Good content delivered frequently, and marketed with the tips you’ve presented above, equals traffic galore.

    I can hardly wait to dig in and start taking action on your tips!

  • […] Tony Hung, guest blogger this week at ProBlogger, presents 41 ideas on How to Market Your Blog in 2007.  (A tip of the hat to Publicity Hound Colin Delany of e.politics, the online political advocacy blog, for passing this along to me.) […]

  • […] How To Market Your Blog in 2007 if it ain’t in here… (tags: Blogging) […]

  • Does anyone know a exact info about relation between MySpace and blog traffic? Kinda for the specified kind of blogs? It would be interested.

  • Very nice. Thanks. Also don’t forget free online press release services to promote your blog. It’s near worthless for direct blog promotion, but get backlinks and help your search engine rankings

  • […] How To Market Your Blog in 2007 (tags: blogging blognetworks marketing seo) […]

  • Wow, now that was a very nice list, even filled with a ton of excellent resources.

    I’ve really “just begun” Blogging and I’ve been learning a lot… but this list right here just opened up my eyes.

    Thanks Tony! :-)

  • […] How To Market Your Blog in 2007 - thorough! […]

  • I see some really good blogs on blogger that have not been posted to in over a year. No comments, decent PR and no new post.

    Makes you wonder what happened to the Blogger who created these sites.

    It’s a shame!

    Don

  • I can give testimony to what happens when you stop working on your blog / web pages. In the middle of the 2006, I was getting a moderate amount of traffic — and some income. In the later part of the year, due to a number of different thing, my time for paying attention to my on-line stuff was severly restricted. After about a month, visits to my pages and income started dropping. By the end of the year, I was able to get back to it. Traffic and income are recovering.

    As of Friday last, I am taking all of my 2007 vacation — even though here I sit at my desk in the office, taking a break from finishing up a few things.At the end of February, I will be back to turn in my badge and dosimeter — and go to my retirement ,party. I hope to have plenty of time to work on my Haw Creek Outdoors pages, my civil war pages and my blogs. This article has given me lots of ideas, but my first goal is to put together good content that others will want to view or use. Lots of work to do — but it’s my fun — my retirement — and I’ll be able to do it at a pace I can enjoy.

    Thanks much for the good information!

  • Terrific advice

    I’ll consider every point

  • Hello,

    Err … is 2007 any different from 2006, or 5, or 4, or …?

    This ‘Making Money’ violence already buried the true concept of weblogging! You can stop now.

    Look at all the forums: it is only about ‘Making Money’, ‘Getting Noticed’, ‘Link Exchange’, ‘AdSense Tips’ … yep, you have an enormous stock of cattle to herd.

    So that IS smart (you found your niche indeed)… and very very very deceptive!

    Yes, well done … great job!

    Regards,

    Thur

  • […] Tony has been sharing really really powerful insights at Problogger.net lately, and this especially is a must read - How to market your blog in 2007. […]

  • How to Invest Time and Money in Your Blog…

    Over the past couple of days, I’ve invested a substantial amount of time in my blog to turn it into a website. The majority of the investment was time, along with a couple dollars here and there to secure logos and headers. Here’s what I le…

  • I have one of those unfortunate blogs. It’s sandboxed, but it’s so weird: Sandboxed for soo long kind of creeping up, now GONE from Google. It started after I switched to its own domain name and didn’t redirect correctly. I think I might need to hire someone to analyze WTH.

    Anyway, low visits, low comments, low everything, 7 digit Alexa, soaring successes/$$$ competitors…

    I do a lot on this list.. And I just switched to full feeds..

    A Q-

    - Would interviewing bloggers work with my handbag blog?

    Mostly, I want to thank you for caring about the little guys (girls) in the sandbox situation. But I’m not sure it will be “no more” for me. :-(

    Now on to read the comments..