I’m giving one lucky ProBlogger reader a Christmas present this year – read on to find out how you can get in the running for it…
I was just taking a look through my essential books for bloggers post in which I list 70 books that I and a few blogging friends recommend and decided to do refine it down to the 10 books that I think had the biggest impact on my thinking (on a blogging perspective) in 2006.
Ironically none of them are about blogging specifically and some of the books are actually quite old, but I picked them up this year to reread them and am glad I did.
Here they are in no particular order:
- The Story Factor – a book that I’m currently reading about being influential and persuasive through the practice of story telling. Really enjoying this one.
- Ogilvy on Advertising – written by renowned copy writer David Ogilvy this book has a lot of great copywriting principles that translate well into blogging.
- Advertising Secrets of the Written Word – another copywriter sharing good common sense strategies for copy writing.
- The E-Myth Revisited – a business book that helps small business earners move from building themselves a job to building themselves a true business.
- Lovemarks: The Future Beyond Brands – I always rave about this book that looks about a paradigm shift in advertising and the rise of emotion, sensuality and more in branding/marketing.
- Unleashing the Idea Virus – the first book that I read by Seth Godin that back in it’s day rocked my world
- Tipping Point – Malcolm Gladwell’s classic book on ‘How Little Things Can Make a Big Difference’
- Join Me – I don’t think you can get this new any more but a great story of a guy who started accidentally started a movement and what he learned along the way. This is written almost as a novel in a humorous and easy to read style.
- Don’t Make Me Think – Common Sense Web Usability
- 1000 Most Important Words – a guide to unlocking our “passive” vocabularies and developing a keener appreciation of the richness of language
As an end of year Christmas gift to one lucky ProBlogger reader I’m going to randomly pick one commenter (on any ProBlogger post) to receive all ten books.
To be eligible you simply need to leave at least one comment on ProBlogger between now and 25 December.
Consider each comment to be an entry with no limit to how many times you can enter. Of course comments need to be genuine (ie related to the post, not spammy) to be considered (beware, too many comments too quickly and you’ll trigger my spam detecters).