Comments on: Chitika offer Related Products Unit

By: Chitika Related Products Units or RPU | Wordpress Tutorials And Blogging Tips

Mon, 15 Jan 2007 14:48:41 +0000

[...] From ProBlogger: How do they perform? At a glance – very very well. They integrate nicely into a site and as a result CTR is good. The cost per click amount is 50-70% lower than eMiniMall ads for some reason so that’s a downer and they do cannibalize from other ads on your page a little – but for the increase in income that they’ve brought in has outweighed the decrease in other ads on the page. [...]

By: Blog Merchant Accounts

Blog Merchant Accounts — Mon, 04 Dec 2006 19:32:57 +0000

Sorry for the slow response. You are right Darren.

By: Darren Rowse

Darren Rowse — Thu, 19 Oct 2006 05:22:22 +0000

I dont think so BMA as they are not contextual if you trigger them with keywords or the title of your post.

By: Blog Merchant Accounts

Blog Merchant Accounts — Thu, 19 Oct 2006 04:47:32 +0000

I would assume that these violate Google and YPN TOS’s.
What do you think?

By: noc

noc — Tue, 17 Oct 2006 06:04:06 +0000

I think chitika is doing great on their offering of different types of ad units, only wish they can expand their product base. :-(

By: feedbuzzard

feedbuzzard — Tue, 17 Oct 2006 01:54:19 +0000

Agreed.
I guess it comes down to the whole blending thing -ie: how much is too much. Google themselves tell us how to blend ads for best “results”. They want the click just as much as we do, and Chitika is no different. (Of course, they all want conversions as well ultimately)

Then there’s the integrity factor. You’re way ahead of me on that one ;-)

By: Darren Rowse

Darren Rowse — Tue, 17 Oct 2006 00:06:24 +0000

true feedbuzzard – I guess I’m interested in making sure my readers know what is and what isn’t an ad. Obviously labling somethingas an ad decreases its performance – however could it be seen as tricking your readers into clicking them if they are not labled appropriately.

The difference between ‘ads by Goooogle’ and ‘What’s This’ is that one says what it is (and ad) and the other doesn’t actually communicate anything unless there is a click.

By: feedbuzzard

feedbuzzard — Mon, 16 Oct 2006 23:41:37 +0000

I too am one of the testers on these units and enjoying the increase in earnings.

I don’t know about your sites but the RPU’s on my sites have a “What’s this” link in every unit, much like “Ads by Goooooogle” taglines. Why you would want the unit to look more like an ad than it does is beyond me.

By: Cary

Cary — Mon, 16 Oct 2006 22:22:30 +0000

I’ve been using these on one of my blogs for the last three days, and the CTR has been quite good, as has the actual income : )

I’m looking forward to Chitika offering more categories for the RPUs though, because right now, even if you’re lucky enough to get into their testing group, you’re stuck with the limited ad categories they’ve included in this phase.

Unfortunately, my most successful blog doesn’t fit the current ad categories, so I’m not getting as much out of it as I could.

Looking forward to it though!

By: Ma2T

Ma2T — Mon, 16 Oct 2006 20:16:10 +0000

I have been testing them on one of my blogs for just over a week or so and they are doing well, not amazingly well but decently enough.
Like Darren said they don’t pay so well, mine seem to be at a fixed rate right now of about 50% of my normal click value. But overall my earning have increased and my other ads have not seemed to have decreased that much.
Over all its a benefit for sure.