Comments on: Advertisers Target Key Blogs with personalized AdWords Ads

By: Darren Rowse

Darren Rowse — Sat, 07 Oct 2006 09:05:56 +0000

deleted – thanks

By: Justin Baede

Justin Baede — Sat, 07 Oct 2006 07:00:00 +0000

Previous comment is spam, IMHO.

By: jhay

jhay — Thu, 05 Oct 2006 13:55:16 +0000

Quite nifty. Now if only I could afford to advertise using AdWords.

By: Natalie Ferguson

Natalie Ferguson — Thu, 05 Oct 2006 03:39:58 +0000

This reminds me of a conversation we had about ‘radio personalities’ who put their personalised stamp on something in order to make it feel a lot more like a personal recommendation. I like this approach if it’s honest, but when it’s advertising, and poeple get paid to do it, it’s just like bringing traitional forms of ‘trick marketing’ into this new age of open, trusted communication.
I can however, see it being wildly successful…