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How to Apply for a Blog Job

So you want a blog job……

Well some of you seem to if the amount of traffic and subscribers to the feed at the Job Boards are anything to go by.

I’ve just been chatting to a number of the advertisers who have listed jobs and there have been three resounding pieces of feedback:

  1. They have had a lot of applicants.
  2. They’ve had some amazing quality applicants.
  3. They’ve also had some applicants who are not doing themselves any favors in the way they’ve applied for positions.

It’s this last point that I’d like to address in this post.

The fact is that there are significantly more people looking for blog jobs than there are jobs on the market at present. This is definitely changing as more businesses and networks emerge – however for the time being, if you are a blogger looking for work, you need to think quite carefully about how you apply for blogging jobs.

Here are 11 tips to keep in mind as you apply:

1. Act Quickly

Jobs are going quickly. Just a day after opening the boards I’d heard back from numerous advertisers that they thought they’d already found someone for their jobs. While I’d encourage applicants not to rush the process (and come across as not having thought it through) I would suggest that you need to act reasonably quickly when applying for a blog job or you could miss out. 24 hours is a long time in blogging – take any longer than that to express your interest in a job and you might miss out on it.

2. Follow the Instructions

Many of those advertising ask for specific things to be included in their applications. Some ask for examples of writing, others ask for links to your blogs, others ask you to answer a question and all ask you to apply in a certain way (generally via email to a certain email address). A consistent piece of feedback from advertisers has been that many applicants fail to apply in a way that is consistent with the instructions. Failing to show that you can follow steps outlined in a job advertisement isn’t a good first impression to a prospective employer.

3. Sell Yourself

I’ve noticed that at b5 when we last opened up for applications to join the network that quite a few bloggers seemed to be suffering from inferiority complexes and sent in applications that could almost have been interpreted as a list of reasons NOT to hire them. As with any other non blogging job, applicants should see their application as an opportunity to sell themselves for the blog in question. Give concise reasons why you would be good for the blog. Talk about your experience, your knowledge of the topic, your passion for communication, the way you work with others etc. There’s no need to present yourself as something that you’re not or to hype yourself up – but as you write ask yourself whether what you’re adding to your application would make someone more or less likely to hire you.

4. Write Well

Blogging is a written medium and your written application gives your prospective employer a hint as to how well you will perform. See your application as an audition in and of itself and put together a well written, well spelt, well structured application that demonstrates your grasp of grammar and the written language and you’ll be a step closer to securing the position.

5. Give examples of Your work

Most job ads ask for examples of your work so you should be prepared to give them as they can make or break your chances. There are a number of things to consider in the choices you make around what to give as examples:

  • unless asked for full written examples include links to your work on your own blog/site (something a number of advertisers have fed back to me)
  • if you do need to include full examples, put them at the end of your application where they won’t disrupt the flow of your application letter
  • pick examples of your work that relate to the blog you’re applying for (for example pick examples that highlight your expertise in the topic and show off the style of writing that the blog would be in
  • pick a number of posts that show your versatility and diversity of writing styles (ie you might like to submit a list post, a humorous post and a ‘how to’ type post.
  • if you don’t have a suitable example already – write one specifically for the application

6. Be Concise

Advertisers are reporting that they are getting quite a few applications. I know from personal experience that it takes time to wade through them all so you can stand out by being concise and not overwhelming people with your applications. Don’t be too concise however as you do need to include everything that they ask for and sell yourself (see above).

7. Demonstrate a Knowledge of Blogging

Different jobs require different levels of experience in different fields but it would usually be an advantage to show your understanding of the medium. You can do this by showing your own blog (with a link) if you have one and ensuring that when your potential employer goes to look at it that it’s updated, professional and working. Give examples of how you’ve built your blog over time. If you don’t already have a blog then I’d highly recommend starting one. In my experience, most blog employers are looking for someone with at least some experience in blogging and even a basic personal one that you can show as an example of how you can maintain a blog over the long term can help your application.

8. Demonstrate a Knowledge of the Topic

This is vital in most cases. People don’t generally employ or contract people to write a blog for them on a topic that they have no knowledge in or passion for. Show that you have a good grasp of the topic by talking a little about it and how you’d tackle the blog. The examples of your writing can be a great place to do this.

9. Don’t apply for everything

I’ve discovered over the last few years that there are a few bloggers out there that are serial appliers for blog jobs. No matter what the topic they seem to apply for it, even though they have little or no understanding of the topic in many cases. While I know it can be frustrating to see jobs advertised that you’re not suitable for – it doesn’t do your reputation much good if you apply for them anyway.

10. Demonstrate that you’re willing to go beyond writing well

Over the last few months I’ve noticed a change in how blog networks are advertising for bloggers. While previously they seemed to be just looking for writers – these days they are also looking for people who will go beyond the basics of adding content and are looking for people who will demonstrate an ability to build a blog in other ways. So if you feel you have expertise in another area than just writing demonstrate this also. It might be blog promotion and marketing, it could be building community on a blog , it might be SEO or it could be blog design. The more skills you bring to the blog the more likely you are to get a second look in the initial filtering stage.

11. Stand Out from the Crowd

I’ve already alluded to the fact that there seems to be a significant oversupply in bloggers in comparison to blog jobs at present. This is definitely changing however you need to assume that when you send a job blog application that it will be one of a number of others. As a result you need to consider how you’ll stand out. You can do this by doing all of the above – but you might also want to consider how you can go above and beyond to get the attention of your potential employer. Don’t be gimmicky or cheesy – but be creative and entrepreneurial and you could just get an edge.

About Darren Rowse

Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.

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Comments

  1. Hilton says:

    from the fingertips of a pre-blogger,thanks for your advise,I am off to find a topic.

  2. i think it would help to be familiar with commin seo practices as well, to help market such blogs.
    -jack

  3. Being interested in blog jobs but not thinking I’m good enough to apply for them this post really helped out.
    Same any any other job, a lack of experience will play against you.

  4. C.B.Cane says:

    I read this and being new to this was a really inspiring help. I thank those responsible for taking the time for thise of us who are new to this. If no one else does I appreciate this very much. Now it is off to the races.

  5. Darren also references a earlier post of his from 2006 on how to apply for a blog job.

  6. is there a way Darren that the site could be updated to let prospective bloggers know when a job has been filled it

  7. Darren also references a earlier post of his from 2006 on how to apply for a blog job.

  8. Sabrina Eden says:

    I really appreciate this post. I’ve been interested in blogging for cash for some time now and have been some what intimidated because of my lack on online blogging. I have the writing experience, several years actually (writing my first novel — wooo hoooo), but blogging is different. It takes commitment and drive and ingenuity – things I’m hoping to expound on immediately.

    Now that I’ve read your post I am a little more encouraged and very ready to take the blogging world by storm….look out for me everybody — Sabrina Eden

  9. So true! It seems the art of the resume has been lost in this line of new media. However, the question becomes, how can we re-create the resume to reflect today’s job skills?

  10. Darren Rowse says:

    handmade jewelry – at present when an advertiser fills a position they can mark a job as filled. Not all do this however.

  11. Outsource says:

    Thanks for the great article; I have learned most things like how to apply for post a blog jobs. Here I have learned the how to act quickly with follow the instructions. I have not done well in past but how to sell is the best practice on this article.
    Another thing that people have to put in their mind is that, don’t be too concise however as you do need to include everything that they ask for and sell yourself. You must demonstrate your knowledge of blogging and knowledge of topic at your best.
    You should first think to apply for everything; you don’t need to do it.
    For the practice you should stand other from the crowd and willing to do well in writing in near future

    off grid

  12. çiçekçi says:

    thank you for saring very very beautiful blog

  13. ronitdeep says:

    great service ..You are competing with naukari.com & other job sites …gr8

  14. forex says:

    well there are many bloggers who just revise other’s article as a owner of a forex blog i expect knowledge in the field of writing , talent and deadlines are also important

  15. Alas, I’ve gone and done a lot of experimenting and have a list of my tips to really maximize battery life for my laptop.

  16. ugr says:

    Thanks for the great article; I have learned most things like how to apply for post a blog jobs. Here I have learned the how to act quickly with follow the instructions. I have not done well in past but how to sell is the best practice on this article.
    Another thing that people have to put in their mind is that, don’t be too concise however as you do need to include everything that they ask for and sell yourself. You must demonstrate your knowledge of blogging and knowledge of topic at your best.
    You should first think to apply for everything; you don’t need to do it.
    For the practice you should stand other from the crowd and willing to do well in writing in near future

    mirc mırc mirç mırç

  17. mirc says:

    Perhaps you could also start a topic aimed at small companies looking to hire employees. Simple replies acknowledging receipt of application might be one suggestion for one of the employers listed on your board. It only takes a minute to set up a boilerplate response.

  18. I’ve found that do a blog not need long time ,but a contently blog maybe not easy to do

  19. Solomon says:

    Hi Darren,
    Thanks for the great article. I want to be a blogger. I’m a freelance copywriter, but would like to try writing for blogs. Can you suggest me how to get some blog jobs?
    Solomon

  20. It is probably a very good idea to have at least one blog already up and running before you apply. i wanted to know how to apply for a blogger writter and is it essential to have a few blogs already online.

  21. Thanks for the great article. I want to be a blogger. I’m a freelance copywriter,

  22. 7BATTERY says:

    Another thing that people have to put in their mind is that, don’t be too concise however as you do need to include everything that they ask for and sell yourself. You must demonstrate your knowledge of blogging and knowledge of topic at your best.
    Good guiding.

  23. I was Just wondering How you Promote your blog or earn money from it? Does it work this way

  24. mirc says:

    Same any any other job, a lack of experience will play against you.

  25. lead says:

    Perhaps you could also start a topic aimed at small companies looking to hire employees. Simple replies acknowledging receipt of application might be one suggestion for one of the employers listed on your board. It only takes a minute to set up a boilerplate response.

  26. sea says:

    Thanks for the great article;is very good. I have learned most things like how to apply for post a blog jobs. Here I have learned the how to act quickly with follow the instructions.

  27. rome lodging says:

    This is a very good article with lot of information and people who are looking for opportunities to work online should definitely read this article. There are so many valuable points mentioned here which are very and one must keep in mind.

  28. Rita says:

    Thanks for the great article; I have learned most things like how to apply for post a blog jobs. Here I have learned the how to act quickly with follow the instructions. I have not done well in past but how to sell is the best practice on this article.

  29. Thanks for the great article; I have learned most things like how to apply for post a blog jobs. Here I have learned the how to act quickly with follow the instructions. I have not done well in past but how to sell is the best practice on this article.

  30. amethystlady2 says:

    Darren,

    I have been trying to apply for a blogging job, but there is no place for me to put my writing sample.

    This has occurred more than once, and its very frustrating.

    I have no problem following instructions, but if there is no space to type or paste the writing sample…what am I to do?

    I have a blog, but I can’t place it anywhere on the application except in the URL line, and I feel that’s the lazy way to put in your sample.

    Any suggestions?

    Thanks,

    amethystlady2

    • Lara Kulpa says:

      Usually when they want writing samples, in an online application, then you’d put a link to your portfolio of writing samples that you have online… it’s not “lazy” – it’s just how it’s done, especially if they don’t provide a large text box area to paste a sample in.

      Following instructions means not stressing out when they’re not what you expect them to be, and being able to go with the flow. :)

Trackbacks

  1. [...] Update: Darren Rowse has some good tips on getting a job over at Problogger. [...]

  2. Do you want to be a blogger?…

    Whether you are competing with thousands of people for a ProBlogger Job Board job or applying to become an ITToolbox blogger you should read the tips from Darren Rouse from Problogger on How to Apply for a Blog Job….

  3. [...] You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your ownsite. [...]

  4. [...] Darren Rowse of Job Boards and Problogger has provided some tips on How to Apply for a Blog Job. Some of Darrens tips include: [...]

  5. [...] OK let’s assume you decided to apply for the job… what should you do next… the answer is to be found here:link [...]

  6. [...] Having run the ProBlogger Job Boards for over a year now and having seen hundreds of jobs advertised in that time – there are a number of tips that I’d give to advertisers looking to fill job positions via our blogger job boards (note – if you’re a blogger looking for a job then I wrote a post previously on How to Apply for a Blog Job). [...]

  7. [...] reading for all those applying for blogger jobs should be – how to apply for a blog job where I give 11 tips on applying for job board positions. However let me share with you the three [...]

  8. [...] his post, Darren also references a earlier post of his from 2006 on how to apply for a blog job. Great advice all around from [...]