Google Displays Dual Language Ad Units – Glitch or Test?

Google-Hindi-Adsense-1Rajesh has a screen shot of a dual language AdSense ad unit which displays one ad in Englishh and one in Hindi.

I’ve seen dual language ads before and always thought they were probably a glitch in the system but in the last few days I’ve talked to a number of people who think that it could be more than that.

Whether they are a new feature, a glitch or a test AdSense are doing is anyone’s guess really.

Found via Amit

coComment Adds New Features

coComment has announced an update to their blog comment tracking system. The improvements include:

  • The cocoCrawler – keeps an eye on your conversations for you
  • Track This Conversation – track conversations even if you don’t participate in them
  • Meta Conversation – Lets you comment on a web page that has no built-in comment functionality
  • New Interface, Site Structure and Navigation - new home page and stuff
  • Try the Service without Registering – try before you give them any information
  • Filtering of Conversations – filter conversations by type
  • Other new features – including five languages, capture-compatible platforms (including YouTube) etc

It seems like the developers of coComment have been listening to their users and adding features. I’ve not used coComment myself but know of a few readers of ProBlogger who do – I’d be interested in hearing some reviews of what your think of the new features.

found via Easton

How to Sell Niche Products With Your Blog

Back when my wife and I lived in a hip loft on the east side of downtown Dallas (read: back before the kids came), I used to take the dog for walks in our funky little neighborhood just north of Deep Ellum. There resided an artist who worked and lived out of his studio, where he crafted eccentric sculptures out of recycled iron and steel scrap.

I’d often wonder as I walked by his place if it was worth his while to have a website to gain a wider audience for his work. Back at that time, just after a monumental Internet bust that resulted from outrageous amounts of money being spent to promote sock puppets, I wasn’t sure if the guy could attract enough traffic from a web presence to actually make sales, no matter how good his work was.

Fast forward to 2006.

The Rise of the “Catablog”

John Unger is an artist in rural Michigan who works and lives out of his studio along a lonely highway, or as he puts it, “dead center of the middle of nowhere”. John makes eccentric art and sculptures out of recycled scrap materials, such as propane tanks, old cars, rivets, and bottle caps.

Here’s the cool thing. John sells quite a bit of his work thanks to his blog.

Why? Well, when other little blogs like Boing Boing (and many others) take notice, amazing things start happening in terms of traffic and sales. That’s something that the e-commerce people of the late 90s just never got — it’s the little guy with the unique product that can gain the most benefit from worldwide exposure.

Basically, anything that can be sold by catalog is a perfect candidate for Internet sales. And when you create a “catablog,” you have no worries about printing, distribution, copy space, or often even advertising costs. You don’t even need a fancy $10,000 ecommerce site or a merchant account thanks to PayPal.

Why John Unger’s Product Blog Works

John Unger basically uses a “two blog” structure powered by TypePad. One blog is more of a general nature about what’s going on with his studio, and the other is his catablog of items for sale.

John not only makes unique products, but he knows how to present those products via photography and copy that sells. Let’s take a look at one of his items and how he presents it.

[Read more...]

Speedlinking 21 July 2006

I’m slowly getting through all my RSS feeds from being away – almost there! Here’s some more posts that caught my eye from the past couple of weeks:

  • Cybercafe Experiments provides a tutorial on how bloggers can use the Lightbox script to ‘snazzy image loading effects’ on your blog with Lightbox JS and Zoomr.
  • Scott Karp picks up on the latest Pew study that finds that 7% of bloggers list making money as their major reason for blogging. A further 8% list making money as a minor reason.
  • If you’re looking for a web based way to get a screen cap of a website you might enjoy ThumbPress – found via Cameron
  • While looking at ThumbPress I also found Paparazzi! – a Mac OS X utility for making screenshots of webpages – very nice.
  • Yaro is looking for two bloggers to blog on the topic of Small Business Branding and Marketing – there’s talk of sharing profits but only after those who are recruited prove their worth.
  • I love a good ‘How to’ post so Brian’s post on How to Write a Killer “How To” Post That Gets Attention is right up my alley.
  • Typepad Hacks has another good hack on how to place AdSense in a TypePad blog header which I’m sure some of you will find useful.
  • Chris Garrett posts a helpful list of tips on how to write a post when you know what you want to say but don’t know how to say it (happens to me everyday!)

What would I do different if I had to start my blog over? – Jeremy Schoemaker

200606222142-1The following is an answer from Jeremy Schoemaker from ShoeMoney and Webmaster Radio’s Net Income Show responding to my one question interview question of what he’d do differently if he had to start his blog over again.

First off – Great question! If I could go back to last summer when I started blogging I would have redone my url structure. Right now its / %year%/%monthnum%/%day%/%postname%/ but I would have liked to just have done /%postname%/ I could always change it now but the redirecting urls and all that is such a pain in the butt. There are really so many things that come to mine that I would like to do different but then maybe my blog would not be what it is if it was different? Maybe my bad grammar and bad web design makes it what it is ?

Read the responses of other bloggers to this 1 Question Interview on what they’d do differently in their blogging

Effective Strategies for Driving Traffic to Your Website

SEOmoz Blog has a worthwhile read titled 10 Remarkably Effective Strategies for Driving Traffic which explores the following methods of traffic generation:

#10 – Targeting Unmonetized Searches
#9 – Creating Controversy
#8 – Maps & Mashups
#7 – Event Coverage
#6 – Top Ten Lists
#5 – Online Tools
#4- Graphic & Web Design
#3 – Leveraging Social Networks
#2 – Blogging & Blog Comments
#1 – Reporting Remarkable News
#0 – Offering Something Incredible

All good common sense tips. randfish gives the ingredients, process, results and examples of each in his article.

Gawker Yahoo Partnership Terminated

Nick Denton has announced that the content sharing partnership that Gawker had with Yahoo has ended.

The reasons – it didn’t generate them much traffic, didn’t seem to convert them many new readers, the demographics of Gawker and Yahoo didn’t really match up and Valleywag’s coverage of Yahoo Media head probably didn’t help.

Linkers Anonymous

A few weeks back I wrote a post titled No-one links to the linkers. It had quite a few comments left on it but one (it was one of the last ones left) caught my attention above the others and as I read it I knew instantly that I could not possibly leave it as a comment hidden away on an old post. It was left by Tony Lawrence (who comments here as pcunix) who has given me permission to ‘promote’ it to be a guest post here on the main blog. Here it is:

My name is Tony Lawrence and I’m a recovering linker.

Like most of us, it started out with a friendly “links page” – just a little something extra I added to my site to list other related sites of value. Today we’d call that a “blogroll” but back then it was just a “links page”, and every site had one. Not wanting to be different, I had one too.

As time went on, I added a lot of content to my site. I mean a LOT. I worked hard at it and really made it a very useful resource for my niche. I built significant traffic and although I really paid no attention to such things back then, I started getting a lot of affection from the big search engines. Life was good.

Then one June morning in 2003, I discovered Adsense. “Cool”, I thought, “I’ll

make a couple of extra bucks from the site. Why not?” I applied, was approved, and started running ads. Cool beans, I thought.

Imagine my surprise when I woke up the next morning and found $40.53 in my Adsense account. Wow. It wasn’t millions, but it wasn’t just pocket change either.

The next day was $51.95. There were $60.00 days, even $70.00 and $80.00 days. This Adsense stuff was great.

I wanted more.

Well, how do you get more? Obviously, more content. So I stepped up the pace of my writing. Where I had been posting perhaps a few times a week, I now wanted to post a few times a day. Many times a day, lots of posts, because posts carry ads and ads mean money. Post, post, post.

[Read more...]

The Dawn of Professional Social Bookmarking

Jason Calacanis has posted a post that could be the begin of professional social bookmarking (someone better register prosocialbookmarker.com). He’s offering to pay 12 or so top users from sites like digg, reddit, MySpace, Newsvine, Delicious and Flickr to submit posts to Netscape.

Read about it at his post at – Paying the top DIGG/REDDIT/Flickr/Newsvine users