Comments on: Email Newsletters – How Many Get Emails Through?

By: Ma2T

Ma2T — Mon, 19 Jun 2006 00:05:34 +0000

If it is something they have chosen to sign up for I guess they should atleast be interested, so hopefuly the “open” rate would be higher.

By: City SEO/M

City SEO/M — Sun, 18 Jun 2006 22:16:54 +0000

I read somewhere that 1/3 of readers open email newsletters. I get about that rate.

By: AndrewJ

AndrewJ — Sun, 18 Jun 2006 09:29:44 +0000

Why experiment with new, largely untested services when dealing with something as complicated as email deliverability?
Stick with Aweber or Getresponse if you want your email delivered.

Andrew

By: Ma2T

Ma2T — Sat, 17 Jun 2006 23:50:11 +0000

Hey Darren,

As you use Zookoda here and on your photography blog and others as well I assume, after these results are you doubting Zookoda a little and tempted to change to another or happy with it and going to stick.
I have been looking at Zookoda the last few months since you first posted about it and have was just about to start using it, now im having a few doubts.
Cheers,
Matt

By: MNJ

MNJ — Sat, 17 Jun 2006 17:36:56 +0000

E-mail newsletters are pre-Web 2.0 and just not worthwhile anymore with the proliferation of spam filters, ISP filters (AOL, for instance, decided to block ALL mail from my site, which is ridiculous), spam, viruses, and general e-mail overload. I gave up my long-running newsletter and stick to RSS now.

By: Andy Merrett

Andy Merrett — Sat, 17 Jun 2006 13:38:06 +0000

Darren, I know that your newsletter only just makes it through – it gets branded as spam by my ISP (and I haven’t worked out how to get into the settings to uncheck it).

Whether it’s because it comes via a particular service, or because it’s HTML-rich, or it has the word money in it – who knows.

My own email software lets it pass, but it’s already maked as ‘***SPAM***’ – fortunately I haven’t lost any of them.

By: Are You Getting Through to Your Prospects? | ePublishingDaily.com

Are You Getting Through to Your Prospects? | ePublishingDaily.com — Sat, 17 Jun 2006 12:26:58 +0000

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By: D Yu

D Yu — Sat, 17 Jun 2006 12:14:04 +0000

There is a lot of resistance from traditional marketers to shift that way. The old method of ‘pushing’ out information is the basis and reason for existence for entire organizations and supply chains. RSS puts the control in the hands of the user, they choose what to subscribe to. Using email systems to deliver general information to multiple users is simply inefficient. I’d like to be able to provide a lightweight, branded reader for novice users. This would be a great way to introduce the use of newsfeeds.

By: Brian Clark

Brian Clark — Sat, 17 Jun 2006 04:46:59 +0000

This is why publishers should be pushing RSS… tell the reader how great it is for them (no spam, no viruses, no hassle) because it’s where things are going regardless and publishers (bloggers) are better off embracing, adopting, and evangelizing RSS earlier rather than later.