More on Blog Design Pricing

Peter Flaschner has written his own piece on Blog Design Pricing (link removed as it was dead) in response to one Chris Pearson wrote last week. In his post Peter looks at some of the factors he considers when setting his prices and concludes:

‘Pricing is tricky. There’s no real science to it, and no standard estimating process to follow. When considering a range of estimates, be aware of the range of deliverables, the additional services included, the experience of the individual or team, and the supply and demand of the moment.’

About Darren Rowse

Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn. runs on the Genesis Framework

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  1. John T Unger says:


    Thanks for posting these links. I’ve been looking for some decent info on pricing.

  2. Ken says:

    Ditto. Most designers are not very savvy with money. Great info.

  3. Michele says:

    I shared a horror story of working with a blog designer at my marketing blog - The designer had over 200 blog designs in her portfolio, and well it seemed to me like a simple 1,2,3 process. It wasn’t.

    Many of my friends want a web presence, but don’t know where to start. For me It wasn’t about pricing the blog design as it was about competency and ethics. Taking on too much work, not managing the project well, and then short sheeting the client (me).

    I didn’t even get what I paid for, but I learned a lot in the process. Thank you for this post. People want and need a dialog about all aspects of blog designs.

  4. Davicenna says:

    I think it is save to say that how much value that clearly we put on the table and how much does our prospect judge those values will largely influence the price.

  5. Leo says:

    Actually, pricing should be based on the value received by the customer. Pricing on costs will result in suboptimal results.
    Now, there are several models to assess the value the customer receives… Most of them deal with what alternatives they have.


  1. […] Book Reviews I found a link over at Darren the ProBlogger’s site to talks about the costs of web design. After reading the comments on both sites, I realized that most wannabe entrepreneurs are absolutely clueless in money issues, and it scares me to see people trying to earn money without understanding what it is they’re trying to do. […]