Comments on: YPN’s Ad Placement Advice Compared to AdSense Advice

By: Street Lessons » Yahoo! Publisher Network’s Eye-Tracking report.

Street Lessons » Yahoo! Publisher Network’s Eye-Tracking report. — Mon, 15 May 2006 06:23:00 +0000

[...] Via ProBlogger. Related Posts: Media Research, Ad Revenues, Case Studies, Content Business No Comments [...]

By: Lelia Katherine Thomas

Lelia Katherine Thomas — Sun, 14 May 2006 14:14:24 +0000

When I first saw that AdSense recommended the upper left before it did the upper right, I was a little taken aback.

The reason for that was when I worked at a newspaper, any big-time advertisement or story was shifted to the right or left or a page, depending on where the page number was; it’s where a person’s eyes tend to travel first, apparently.

With that sort of mentality, I would completely believe the upper right to be the better area for ad placement online, not because that’s where people purposely look, but it’s where people naturally look to use something we all take for granted: the scrollbar.

By: Beta Alfa 2.0 » Bästa platsen på webbplatsen

Beta Alfa 2.0 » Bästa platsen på webbplatsen — Sun, 14 May 2006 07:43:34 +0000

[...] ProBlogger: YPN’s Ad Placement Advice Compared to AdSense Advice [...]

By: Franck

Franck — Fri, 12 May 2006 07:06:18 +0000

I would like to put adsesne in my wordpress blogs, but wordpress is not easy to manage…
Who knows how to put adsense ads in the content for bogger.com?
And also If you know how to do it with wordpress?

thanks for help.

By: Clair Ching

Clair Ching — Fri, 12 May 2006 04:17:42 +0000

I haven’t seen YPN’s ad placement advice until I checked out this blog entry you wrote. It’s nice for those of us who are relatively new to learning about ad placements read blog entries like this.

I have been thinking of putting ads in the content and I guess this blog entry you wrote confirms what I have been planning to experiment on.

By: http://ben.hamilton.id.au » Blog Archive » Darren compares YPN’s Ad Placement Advice with the AdSense Advice

Thu, 11 May 2006 22:01:26 +0000

[...] Darren compares the latest YPN advice with what Adsense advises. [...]

By: John Hood

John Hood — Thu, 11 May 2006 21:12:18 +0000

One of my blog(s) banner sponsors is positioned above the ‘fold’ and is producing excellent results!

By: Fendi

Fendi — Thu, 11 May 2006 20:38:47 +0000

Oh,. Why I hardly get any clicks? Can anyone please give me tips?
Everyone seem enjoying thier click here..
I also have good traffic…but not more than 40 clicks a day.
Anyone so kind give me tips?
I would be so delighted even little clue..Can check my site..
herfactor.com
:(

By: Why My Blog Stinks » YPN Provides New Insight on Eye Tracking

Why My Blog Stinks » YPN Provides New Insight on Eye Tracking — Thu, 11 May 2006 17:41:30 +0000

[...] Yahoo Publisher Network has come out with a diagram showing eye movements when people scan a blog. Thanks to Darren Rowse from problogger.net for finding this first. The diagram is a little bit different from what Google has come up with in the past. [...]

By: blogHelper » YPN Posts Ad Placement Advice

blogHelper » YPN Posts Ad Placement Advice — Thu, 11 May 2006 17:23:12 +0000

[...] [News via ProBlogger] +Del.icio.us +Furl It +Spurl +Tag!RawSugar +My Web [...]

By: MikeGR

MikeGR — Thu, 11 May 2006 17:04:58 +0000

I guess the biggest difference is if you are a first-time visitor to a site or a regular reader. First-time visitors have to scan everything for navigation…

By: Aaron Brazell

Aaron Brazell — Thu, 11 May 2006 16:50:13 +0000

It surprised me too but then I started making a conscious effort to pay attention to my eye “flow” and I think YPN might be right on this…

By: WhyMyBlogStinks

WhyMyBlogStinks — Thu, 11 May 2006 16:44:50 +0000

I tell you what… the way YPN has it laid out that’s how I personally look at a page. If you keep it up above the fold I would say you can’t really lose.

By: fivecentnickel.com

fivecentnickel.com — Thu, 11 May 2006 15:00:28 +0000

Yeah, I have no idea how people scan a page but, based on my experience, their advice is dead wrong when it comes to CTR. By far the best slot for me is a skyscraper high in the left sidebar. Right sidebar is a (distant) second, followed closely by center and high on the page. I use the same layout on two pages in different niches, and it works great for both (the other one is raising4boys.com.

By: Proletarium — Puntos calientes de una web según YPN

Proletarium — Puntos calientes de una web según YPN — Thu, 11 May 2006 14:59:25 +0000

[...] Los puntos calientes de una web para poner publicidad según Yahoo! Publisher Network, vía Outbox, Publicidad, Web Dos Cero, Web [...]

By: Stuart Robertson

Stuart Robertson — Thu, 11 May 2006 14:50:53 +0000

That’s very interesting. I wonder if it’s just based on how people scan a page, or if they’re also looking at things like overall click through performance.

By: Serious Revenue Community google

Serious Revenue Community google — Thu, 11 May 2006 14:34:58 +0000

Serious Revenue Community google

The YPN blog has posted a few ad placement tips based upon eye tracking studies that find that website users view pages in the following pattern: [ Eye-Tracking] They recommend a leaderboard ad above the fold between content and the top navigation bar….