Close
Close

Non English Posts make up over Two Thirds of Total Blog Posting

What is the most common language used by bloggers?

It might surprise some to know that it’s not English but Japanese according to David Sifry. English comes in second with Chinese third.

Slide0013-Tm

The interesting thing is that Japanese is on the rise in the last six or so months. In November 05 it made up 31% of posts, in January 06 it made up 32% and now it’s up to 37%. English makes up under a third of total posts.

Of course this measures total numbers of posts in these languages and not numbers of bloggers – perhaps Japanese write a lot more posts per day than English speaking bloggers but I suspect it says more about the international state of the blogosphere – something that doesn’t get a whole heap of attention.

Anyone want to translate ProBlogger into Japanese?

About Darren Rowse

Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.

Problogger.net runs on the Genesis Framework

Genesis Framework

The Genesis Framework empowers you to quickly and easily build incredible websites with WordPress. Genesis provides the secure and search-engine-optimized foundation that takes WordPress to places you never thought it could go.

Check out the incredible features and the selection of designs. It's that simple - start using Genesis now!

Comments

  1. Simone says:

    Hi!

    Mmm, very interesting!
    I also think it’s interesting that Dutch is up there with the big guns, even though only about 18 million Dutch people speak Dutch, and then another few million Belgiums….
    All the other languages are from countries that have way more people, or have several countries speaking that language. Anyway, it doesn’t suprise me actually, the Dutch are quite technlogically advanced etc.

    Anyway, don’t click on the above website link(my blog) unless you can read dutch, ha ha!

    groetjes ;-)

    Simone
    Perth, Australia

  2. Sergio says:

    Well I must say that I’m really surprised by this figures. I thought that about 60% of the posts in blogs were written in english.
    This also states that putting an effort on writting in another language rather than english may pay in the near future.
    I’ll keep writting on my mother tongue (portuguese) and hope for that.

  3. Shaun Carter says:

    This is quite interesting. I also thought more postings would be in English, but I suppose with the ever increasing participation of other countries in the Internet, we will only see the level of diversity increase in the future.

  4. DavidC says:

    On Friday I had a site called mobile01.com link to one on my articles, and brought in some decent traffic. Problem is, the site was from Taiwan. There was no English language version of the site, and you can only get a rough feeling for the content by running it through one of the online translators. Obviously their readers were at least capable in English, left me pretty humbled being barely fluent in that language myself.

    I was completely clueless as to how to respond to or welcome the readers, much less trying to monetize the traffic. It really left me wondering the same thing, how much money am I leaving on the table by restricting my site to only English speaking readers.

  5. Liam Daly says:

    Sifry did say around the time of his last State of the Blogosphere report that Japanese bloggers post much more often than most places, preferring multiple very short posts over the more common approach of a single post per day in on average in the English-speaking world.

  6. Razib Ahmed says:

    In this list you cannot find any South Asian language. Until now, the problem with South Asian languages like Bengali (Bangla) and Hindi are that they did not have very good support in the operating systems and browsers. With the release of Windows Vista this scenario will change and suddenly you will see a huge increase in the South Asian languages. For example, Bengali has 250 million speakers.

  7. Martin says:

    Not many blogs in South Asian languages >> it’s nothing strange when their governments don’t allow them to search for basic english terms about people’s rights and laws… everything is still censored

  8. Michael Rew says:

    I think Japanese has overrun English because Japan is more tech-savvy than America, considering how much technology is invented, manufactured, improved, and used there. Japan may be leading the way in personal robotics, for example, and some Japanese tech inventions are…disturbing, for lack of a better term.

  9. this japs have taken over the blogosphere.just visit http://www.technorati.com to see the extent of their impact.

  10. brem says:

    Nope. But I can translate it into french.

  11. Dave Starr says:

    Although anyone desiring to appeal to the entire Blogosphere might do well to post a little in Japanese, there’s no real need to.

    Everyone in Japan who has completed High school (a very large percentage of the population, much higher than the US’s abysmal percentage, no idea about Australia’s) will have taken 10 to 12 years of formal English education. They can read and write English in most cases much better than they might speak it.

    I worked in Tokyo for three years supervising a number of Japanese employees. I was continually embarrassed by technical questions about English my workers would ask me …obscure rules of grammar and such that I had no idea of.

    Japan is a good potential market, especially for those with tech or gadget orientation.

    As far as having a spate of visitors from Japan or Taiwan, etc., and wondering how to welcome them … just write a welcome post in English acknowledging or explaining the burst of traffic, and you’ll make new friends (and readers) … friendship and interest in people usually translates pretty well.

  12. jhay says:

    Translation services would be given a boost by this trend, that is if more non-Japanese users are interested in reading Japanese-written or other non-English blogs.

  13. Dave Starr says:

    An interesting tidbit … after making the post here yesterday about my thoughts on personal stragtegy for dealing with visitors whose language you don’t speak, I just noticed I had more blog visitors from Japan in about 12 hours than I normally get in a month. I guess the moral is a heck of a lot of people read Problogger from Japan … or never be afraid to comment? ;-)

  14. The banker says:

    I have a japanese friend who might be able to help you with the translation. She has lived in the U:S and she has done some translation work before. I don’t know how her schedule looks right now though. Just send me an email if you are still interested in the idea and I will ask her./Patrik

  15. Jimmy says:

    Anyone want to translate ProBlogger into Japanese?

    Nope. But i can translate into Malaysian Language :-) hehe

    Jimmy, Malaysia

  16. The banker says:
  17. Mike says:

    These figures don’t surprise me at all. I have lived in Japan for about 9 years now and blogging is huge here. From a general observation, most people use free hosting services like livedoor and the community site mixi.

    I tried to get into it, but have enough trouble updating my English blog. Other than the obvious language barrier, many things just don’t translate well culturally. What is interesting or funny to westerners, doesn’t raise an eyebrow in Japan. Japanese tv is also difficult to get the humour.

    I don’t know the figures, but Japan has a huge number of printed publications available, the graphics and design are extremely high quality.

  18. ederic says:

    This is an interesting bit of info. Here in the Philippines, I think most bloggers blog in English. Among the early bloggers like me, only a few use the native language Filipino (or Tagalog).

  19. The Japaneese blogging community is so much on the rise because Japan is very succesful economically. One of the key factors in economic success is communication. This is an innert factor to economic prosperity. With thought or concious, this has migrated into the culture of the citizens and spills into the blogging as another outlet for communications.

    Thank you,
    Roger.

    PC Remote Control Over the Web.

  20. The Japaneese blogging community is so much on the rise because Japan is very succesful economically. One of the key factors in economic success is communication. This is an innert factor to economic prosperity. With thought or concious, this has migrated into the culture of the citizens and spills into the blogging as another outlet for communications.

    Thank you,
    Roger.

    Remote Desktop Control Over the Web

  21. jiayinte says:

    We are the language bridge, which help you understand China.
    Beijing Giant Company is a professional translation company, which has devoted itself for the industry for about ten years. We offer professional service of document translation and interpretation, aiming at serving of economy & culture between China and all over the world
    By our work you get the first step to entering into Chinese market and acquainting yourself with Chinese culture. At present, our company has been ranked ahead in the Chinese translation company for its convenient service to the clients in China and abroad. Giant Translation Company is able to carry on 70 kinds of languages including English, Russian, French, German, Spanish, Japanese, Arabic, Korean, Thai and Italian etc. if you have any question, don’t hesitate to contact us as soon as possible.
    Welcome to China
    [http://www.jiayinte.cn]
    [http://www.jiayinte.net/fygs]
    [http://www.jiayinte.net/fyjd/]

  22. led display says:

    How can inproof this statistic is noerror?

  23. Bradleyjames says:

    Thanks a lot, this is really helpful. Really well for me and I’m not going back to the proprietary guys! If You Need More Information Please Visit us :- eTranslate is an international company specialising in the provision of Internationalization and Globalization Solutions.

  24. 翻译公司 says:

    to the proprietary guys! If You Need More Information Please Visit us :- eTranslate is an international company specialising in the provision of Internationalization and Globalization Solutions.

  25. 翻译公司 says:

    useful to remind ourselves that English isn’t the main blogging languag

  26. That’s what my company does: we translate blog posts and other new media.

    Our theory is that bloggers are the world’s new publishers, and that publishers need the service of translators, editors, and project managers who understand the translation process.

    Thanks for the fascinating post!

Trackbacks

  1. SouthAsiaBiz says:

    Not many blogs in South Asian languages

    These days, Indian companies, Indian professionals and Indian students are creating havoc in the outsourcing world. Still, in the blogging world, South Asian languages are hardly visible.

  2. [...] I just read an interesting post over at Problogger about the most common language used by bloggers: [...]

  3. [...] وبلاگنویسان ژاپنی زبان از انگلیسی نویسها هم بیشتر می‌نویسند [...]

  4. Viva La Blog says:

    Not many blogs in South Asian languages

    Post featured from SouthAsiaBiz:When I read the entry ‘Non English Posts make up over Two Thirds of Total Blog Posting’
    at ProBlogger of Darren Rowse, the first thing that came to my mind is
    that why there were not many blogs in South Asian languag…

  5. [...] This probably won’t mean anything to most bloggers, but it’s always useful to remind ourselves that English isn’t the main blogging language, and hasn’t been for many months now. Like Darren Rowse asked in May, does anyone want to translate this blog into Japanese? [...]