John Evans over at Syntagma has just posted a short Interview with Jason Calacanis of Weblogs Inc (well done John – Jason is a hard man to tie down for an interview of any length – I gave up a year ago :-) ).
John asked Jason ‘what’s the single most effective monetization step for a blog network?’ Jason answers:
‘Create world-class content every day for a year. Folks get one to three months into blogging and they’re like “I don’t have an audience.” Uhhh…. well, it’s only been three months.
If you’re going to make it in blogging today you have really be willing to invest a decent amount of time (or money).’
Read the full interview here.