Keywords in URLs and AdSense

Interesting post over at ipears (love the name) on The importance of a good ‘post slug’ where Jan reflects upon the impact that changing URLs of individual posts from number extensions to content related keyword extensions had on AdSense ads.

‘I left all titles as is, but started renaming all post-slugs from numbers to content related (yeah, now I know it is meant for that) slugs. While doing so and saving I saw the immediate reflection in the google ads. Quite amazing and quite stupid that never before I paid enough attention to it. ‘

This is a good observation – often we talk about the importance of keywords in URLs for SEO purposes and forget ads. I would add to this that I’ve found that meta tags can also have an impact upon your AdSense ads. While most people believe they don’t have much impact upon SEO in Google these days it’s one of the first things I look at when people tell me they are getting irrelevant ads on their blog.

Keep in mind that AdSense is reliant upon keywords in a very similar way to SEO draws on them – work on one and you might just work on the other without knowing it.

Yahoo Answers to add YPN to Allow Users to Earn Income

Very interesting news today out of the YPN camp that Yahoo Answers have a feature ‘coming soon’ that will allow those contributing to it to add their YPN ID in order to earn money off the ads on pages that they contribute to. Jen has the scoop on this writing:

‘There is no word yet on how exactly this will work, other than it is tied to those who answer questions. And there are currently no ads running on Yahoo! Answers, so it is unclear if ads will be added, and clicks on ads would be shared with answer contributors. Yahoo! Answers also works on a point system, so earnings could potentially be earned in accordance to the number of points earned in the system.’

In a sense this is very similar to what systems like Squidoo and Gather are doing – inviting people to create content on their sites in return for income.

ProBlogger in Chicago – Would you Come?

One of the strange things about blogging is that it leads you into an amazing variety of relationships that you would never have dreamed of finding yourself in before. Sometimes I have to pinch myself when I think about the people that I’ve ‘met’ and have daily contact with as a result of my blogs. My friends are staggered (as am I) that I’m actually in a business partnership with 3 other people that I’ve never physically met before in b5media and that I have similar relationships with numerous other people. Add to this the 40,000+ other people that read my blogs each day and it all makes my head hurt a little to think about.

On the flip side of all of the plus sides of this is the fact that I live on the opposite side of the world to the vast majority of you reading this right now. While I love Australia and the lifestyle of Melbourne it can be very frustrating not to be able to have a coffee and get to know people on a face to face level.

As a result I’ve been wanting to get across to the US (where the majority of ProBlogger readers live) for some time now to put some faces to names and now it looks like there is an opportunity for a short visit opening up later in the year.

While part of the trip I’ll be on a conference I’m hoping to have a week available either before or after it to dedicate to spending time with readers and partners.

I’d like to float an idea by those of you in the US to see if it has any traction for anyone.

Andy Wibbels and I have been dreaming of doing a live face to face course similar in style to SixFigureBlogging for a while now and we’re thinking that this might be an opportunity to do so.

We’ve started brainstorming on what it’d look like and here’s what we’re thinking so far:

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From Corporate America to Professional Blogging – Becoming a Hired Blogger

Last week Jackie Willey (from Discover Walking and Amore Travel) left a comment on one of my posts as follows:

‘I own and market two blogs. As a result of my writing for these two blogs I was hired to write for two other blogs. In one case I bartered for services and in the other I was paid. There are opportunities out there once you can demonstrate your writing abilities.’


While this blog is about the broad topic of making money from blogs I’m aware that I tend to gravitate towards advertising and affiliate programs as this is how I make the majority of my own money blogging. I know that this is only one approach and that many others, like Jackie, are professional bloggers in other ways.

As a result I emailed Jackie and asked if she’d be interested in writing a post to share her experiences of becoming a hired blogger. Jackie went above and beyond my request for a short post on the topic and has put together the following guide on the topic which shares some of her own experiences of becoming a hired blogger.

From Corporate America to Professional Blogging

My career has been a magnet for corporate layoffs from mergers, consolidations and business closings. You would think that being an executive with Fortune 500 companies such as Citibank, Prudential and Digital Equipment would be a safe haven.

Unfortunately, this has not been the case. In key corporate finance and project management positions, my only saving grace is that I am usually one of the last employees out the door.

The good news, I can state from vast experience that the overwhelming majority of displaced co-workers found better jobs. In fact, many of my friends have taken the opportunity to find their dream jobs.

This last corporate layoff, I decided it was time to design my own dream job. After researching web-based businesses, blogs appeared to be an opportunity I could not resist. ProBlogger has been an enormous help getting me started. Reading the articles and comments became part of my “how to” guide.

My first step was to create one website to feed my traveling passion and another website to encourage people to walk. Both are subjects I enjoy writing about and having two subjects added diversity to my income stream.

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Title Tags and SEO

Wayne over at Blog Business World has put together a good post on Title Tags and SEO which contains good advice if you’re looking to climb search engine rankings.

I’ve written on the same topic at The Importance of Title Tags in Search Engine Optimization.

Voting Open at 2006 Bloggies Awards – ProBlogger Nominated

Voting for this year’s Bloggies Annual Weblog Awards is open.

Check out the best web development weblog section for some great blogs – including a little one called ProBlogger.

Of course 50% of you detest blog awards so you’re excused from voting ;-)

Blogonomics Blog Cruise

 Content Images Port Port Sequence Carib Carib Caw Fll 42C977F LgThe last few years have seen quite a few blog conferences but here’s one with a twist – Blogonomics – the world’s first floating blog conference!

I’ve been hearing about this one for a little while now and it’s just gone public – they’re actually running a Blog Cruise which takes off from Fort Lauderdale in Florida and sails to Mexico!

Confirmed speakers so far include Jeremy Wright, Jim Turner, Scott Goldblatt, Tris Hussey and B.L Ochman all of whom are great value bloggers.

The overall focus of the conference is Business blogging and the more details sub-topics include:

* Choosing and Developing Content
* Blog Metrics
* Return on Investment (ROI)
* Blog Marketing
* Using a Blog for a specific campaign
* Business Applications and RSS
* Search Engine Optimization (SEO) and Monetization
* A Study in Real Life Business Blog Success

Sounds like a fun few days!

Money Blog Network Launches

Top Personal Finance Bloggers Unite to Launch MoneyBlogNetwork

I’ve just received the following press release announcing that 5 personal finance blogs have just banded together in a new blog network – the MoneyBlogNetwork.

The five blogs forming the new network are:

* JLP of AllThingsFinancial
* Jim of Blueprint for Financial Prosperity
* Flexo of Consumerism Commentary
* Nickel of Five Cent Nickel
* FMF of Free Money Finance

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How Not to Launch a Blog – The story of an Amateur Blogger

I’ve been a little hesitant to talk about this on ProBlogger but in the last two hours I’ve had 30 emails about it so thought rather than responding to each one personally I should make a statement before things go much further.

The story is that a blog called AmBlogger.net has started a blog that until I woke up this morning looked virtually exactly like ProBlogger.net (except what you see here as Orange was blue, some names were changed and there were a few poorly formatted bits and pieces).

If you go have a look now you’ll notice that Vince Chan the blogger concerned has now deleted the three menu boxes at the top of the blog so it is a little different – but the similarities are pretty obvious. update: You can see a screen cap here of his design (now changed) after the three boxes were deleted.

I saw this blog a few days ago and shot Vince Chan an email raising my concern. I didn’t demand he stop using the design but made it clear I was not happy with it. Previously when people have stolen designs from me an email like this has been replied to with an apology and a commitment to change the blog design immediately.

Amblogger-1

In this case no apology was forthcoming and Vince replied with an email saying he didn’t have time to reply adequately at that time but that he’d come back to me within 48 hours. His response came within that time but rather that coming via email it appeared on his blog with an excerpt from my email to him.

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