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	<title>Comments on: Chitika answers Audit Questions.</title>
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		<title>By: &#187; Finger-pointing over the Chitika fiasco @ Ambot ah! [ technology news and reviews ]</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-175986</link>
		<dc:creator>&#187; Finger-pointing over the Chitika fiasco @ Ambot ah! [ technology news and reviews ]</dc:creator>
		<pubDate>Tue, 06 Dec 2005 21:49:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-175986</guid>
		<description>[...] Frankly, there&#8217;s no one to be blame here but those who got so fanatical with it head on, even to the point of leaving AdSense over Chitika (only to be disappointed later on). Ahh yes, big brother blogger have been raving about it and hence, the bandwagon effect (isn&#8217;t blogging about bandwagons?). So blame them for pointing you to the wrong direction? [...]</description>
		<content:encoded><![CDATA[<p>[...] Frankly, there&#8217;s no one to be blame here but those who got so fanatical with it head on, even to the point of leaving AdSense over Chitika (only to be disappointed later on). Ahh yes, big brother blogger have been raving about it and hence, the bandwagon effect (isn&#8217;t blogging about bandwagons?). So blame them for pointing you to the wrong direction? [...]</p>
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		<title>By: Qumana Investor Blog</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-174607</link>
		<dc:creator>Qumana Investor Blog</dc:creator>
		<pubDate>Mon, 05 Dec 2005 06:46:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-174607</guid>
		<description>&lt;strong&gt;Chitika&#039;s auditing PR problem&lt;/strong&gt;

Ouch.&#160; Boy Chitika has certainly taken it on the chin this week.&#160; I&#039;m not going to revel in their woe.&#160; ...</description>
		<content:encoded><![CDATA[<p><strong>Chitika&#8217;s auditing PR problem</strong></p>
<p>Ouch.&nbsp; Boy Chitika has certainly taken it on the chin this week.&nbsp; I&#8217;m not going to revel in their woe.&nbsp; &#8230;</p>
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		<title>By: Qumana Blog</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-174605</link>
		<dc:creator>Qumana Blog</dc:creator>
		<pubDate>Mon, 05 Dec 2005 06:45:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-174605</guid>
		<description>&lt;strong&gt;Chitika&#039;s auditing PR problem&lt;/strong&gt;

Ouch.&#160; Boy Chitika has certainly taken it on the chin this week.&#160; I&#039;m not going to revel in their woe.&#160; ...</description>
		<content:encoded><![CDATA[<p><strong>Chitika&#8217;s auditing PR problem</strong></p>
<p>Ouch.&nbsp; Boy Chitika has certainly taken it on the chin this week.&nbsp; I&#8217;m not going to revel in their woe.&nbsp; &#8230;</p>
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		<title>By: spud</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-173261</link>
		<dc:creator>spud</dc:creator>
		<pubDate>Sat, 03 Dec 2005 18:36:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-173261</guid>
		<description>&quot;Only explanation I can think of is a lot of people clicking two or more ads pretty quickly&quot;

Quite possibly, I do run multiple Chitika ad units. 

While I understand that multiple clicks from the same person might be flagged as fraud, there are situations where this isn&#039;t the case. For example, the same person may click multiple units that display different products as they browse a site. 

If the timeout is too long (i.e longer thna the average site visit) then we are only getting paid for the first Chitika click per visitor? 

I hope that isn&#039;t the case.</description>
		<content:encoded><![CDATA[<p>&#8220;Only explanation I can think of is a lot of people clicking two or more ads pretty quickly&#8221;</p>
<p>Quite possibly, I do run multiple Chitika ad units. </p>
<p>While I understand that multiple clicks from the same person might be flagged as fraud, there are situations where this isn&#8217;t the case. For example, the same person may click multiple units that display different products as they browse a site. </p>
<p>If the timeout is too long (i.e longer thna the average site visit) then we are only getting paid for the first Chitika click per visitor? </p>
<p>I hope that isn&#8217;t the case.</p>
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		<title>By: Michael</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-173058</link>
		<dc:creator>Michael</dc:creator>
		<pubDate>Sat, 03 Dec 2005 15:36:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-173058</guid>
		<description>Bob,

Site your source...</description>
		<content:encoded><![CDATA[<p>Bob,</p>
<p>Site your source&#8230;</p>
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		<title>By: Bob</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-173041</link>
		<dc:creator>Bob</dc:creator>
		<pubDate>Sat, 03 Dec 2005 14:29:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-173041</guid>
		<description>Apparently shopping.com have been getting alot of complaints from advertisers about chikita, they are 

1)They are not getting the conversion rates for there advertising like they did before chikita came along.
2)fraud is rampant as the chikta site has accepted all soughts of sites with low  traffic and qualtiy and it is hard to determine if the clicks are fraud or not

3)The advertisers seem to be disallusioned with shopping.com for letting this happen and they are dashing to pricegrabber as we speak and thus revenues will be smaller.</description>
		<content:encoded><![CDATA[<p>Apparently shopping.com have been getting alot of complaints from advertisers about chikita, they are </p>
<p>1)They are not getting the conversion rates for there advertising like they did before chikita came along.<br />
2)fraud is rampant as the chikta site has accepted all soughts of sites with low  traffic and qualtiy and it is hard to determine if the clicks are fraud or not</p>
<p>3)The advertisers seem to be disallusioned with shopping.com for letting this happen and they are dashing to pricegrabber as we speak and thus revenues will be smaller.</p>
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		<title>By: Paulo</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-173040</link>
		<dc:creator>Paulo</dc:creator>
		<pubDate>Sat, 03 Dec 2005 14:00:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-173040</guid>
		<description>I lost nothing from my meager earnings in the October audit, so I&#039;m going to keep their ads on and wait and see what November brings me -- but if it takes too long, and if they dally on fixing that horrible interface of 20 days per page with no month view, and they don&#039;t speed up the whole filtering process, I&#039;m out of there by the turn of next year. That&#039;s being generous.</description>
		<content:encoded><![CDATA[<p>I lost nothing from my meager earnings in the October audit, so I&#8217;m going to keep their ads on and wait and see what November brings me &#8212; but if it takes too long, and if they dally on fixing that horrible interface of 20 days per page with no month view, and they don&#8217;t speed up the whole filtering process, I&#8217;m out of there by the turn of next year. That&#8217;s being generous.</p>
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		<title>By: Darren Rowse</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-173033</link>
		<dc:creator>Darren Rowse</dc:creator>
		<pubDate>Sat, 03 Dec 2005 11:53:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-173033</guid>
		<description>Good point Spud - that is odd. Only explanation I can think of is a lot of people clicking two or more ads pretty quickly... it&#039;s odd though.</description>
		<content:encoded><![CDATA[<p>Good point Spud &#8211; that is odd. Only explanation I can think of is a lot of people clicking two or more ads pretty quickly&#8230; it&#8217;s odd though.</p>
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		<title>By: John</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-173032</link>
		<dc:creator>John</dc:creator>
		<pubDate>Sat, 03 Dec 2005 11:48:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-173032</guid>
		<description>I agree with the comments above that this basic functionality (alternate URLs) should have been there from the start. Their system is much inferior to the other networks, and if they really want to compete with the big boys, they need to have a quality system. Their system is more like what a 5-year old would conjure. 

I&#039;m sick of reading FAQs on their blog that don&#039;t actually offer any answers, but are filled with marketing and PR rubbish instead. They are off my sites till I hear something --- anything --- good about them, not from them.</description>
		<content:encoded><![CDATA[<p>I agree with the comments above that this basic functionality (alternate URLs) should have been there from the start. Their system is much inferior to the other networks, and if they really want to compete with the big boys, they need to have a quality system. Their system is more like what a 5-year old would conjure. </p>
<p>I&#8217;m sick of reading FAQs on their blog that don&#8217;t actually offer any answers, but are filled with marketing and PR rubbish instead. They are off my sites till I hear something &#8212; anything &#8212; good about them, not from them.</p>
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		<title>By: spud</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-173029</link>
		<dc:creator>spud</dc:creator>
		<pubDate>Sat, 03 Dec 2005 09:55:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-173029</guid>
		<description>&quot;discount potentially fradulent clicks (i.e., clicks generated by bots, automated scripts etc) and clicks from countries currently not supported&quot;

This is the point that concerns me most. 

My Chitika test site has 100% US traffic. There is no traffic from any other region. I monitor user behaviour closely as I undertake a lot of split/run testing to determine optimal layouts. In short, I know a lot about the quality of my traffic - where it comes from, and where it exits. If there are any bots, they are very, very clever. I think it&#039;s safe to say there are no bots. 

I&#039;m down 30% on the October audit. 

Needless to say, I&#039;m concerned about the November audit. 

For me, the figures do not add up.</description>
		<content:encoded><![CDATA[<p>&#8220;discount potentially fradulent clicks (i.e., clicks generated by bots, automated scripts etc) and clicks from countries currently not supported&#8221;</p>
<p>This is the point that concerns me most. </p>
<p>My Chitika test site has 100% US traffic. There is no traffic from any other region. I monitor user behaviour closely as I undertake a lot of split/run testing to determine optimal layouts. In short, I know a lot about the quality of my traffic &#8211; where it comes from, and where it exits. If there are any bots, they are very, very clever. I think it&#8217;s safe to say there are no bots. </p>
<p>I&#8217;m down 30% on the October audit. </p>
<p>Needless to say, I&#8217;m concerned about the November audit. </p>
<p>For me, the figures do not add up.</p>
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		<title>By: SEO Consultant Esoos Bobnar</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-173025</link>
		<dc:creator>SEO Consultant Esoos Bobnar</dc:creator>
		<pubDate>Sat, 03 Dec 2005 08:47:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-173025</guid>
		<description>&lt;strong&gt;Chitika Audits Kinda Shitika&lt;/strong&gt;

I&#039;ve hung back from experimenting with Chitika, the hip new contextual advertising program, so this info is all second hand, but a lot of people are reporting heavy earnings cuts over the past few days, as Chitica has begun auditing revenue: Jensense ...</description>
		<content:encoded><![CDATA[<p><strong>Chitika Audits Kinda Shitika</strong></p>
<p>I&#8217;ve hung back from experimenting with Chitika, the hip new contextual advertising program, so this info is all second hand, but a lot of people are reporting heavy earnings cuts over the past few days, as Chitica has begun auditing revenue: Jensense &#8230;</p>
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		<title>By: james</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172953</link>
		<dc:creator>james</dc:creator>
		<pubDate>Sat, 03 Dec 2005 05:44:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172953</guid>
		<description>I just checked and my Chikita revenues have been reduced by about 10% across the board. Quite honestly, it seems like these guys just aren&#039;t ready to play in the big leagues -- These sort of kinks should have been worked out in extensive limited beta tests, along with their awkward keyword rotation scheme. It boggles my mind that they didn&#039;t anticipate &quot;illegitimate&quot; clicks from countries other than their target markets. Given the global nature of the Internet, that concern should have come up in their first brainstorming session. [In case this sounds a bit too harsh, I&#039;ve worked for software startups and sandboxed these sort of issues. It&#039;s hard work, but it needs to be done before going live or you end up with bad PR and a massive support headache].</description>
		<content:encoded><![CDATA[<p>I just checked and my Chikita revenues have been reduced by about 10% across the board. Quite honestly, it seems like these guys just aren&#8217;t ready to play in the big leagues &#8212; These sort of kinks should have been worked out in extensive limited beta tests, along with their awkward keyword rotation scheme. It boggles my mind that they didn&#8217;t anticipate &#8220;illegitimate&#8221; clicks from countries other than their target markets. Given the global nature of the Internet, that concern should have come up in their first brainstorming session. [In case this sounds a bit too harsh, I've worked for software startups and sandboxed these sort of issues. It's hard work, but it needs to be done before going live or you end up with bad PR and a massive support headache].</p>
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		<title>By: Stephen</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172896</link>
		<dc:creator>Stephen</dc:creator>
		<pubDate>Sat, 03 Dec 2005 04:29:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172896</guid>
		<description>Maybe I wasn&#039;t clear.  The above method should WORK for Adsense, I just don&#039;t know if it breaks Google TOS.</description>
		<content:encoded><![CDATA[<p>Maybe I wasn&#8217;t clear.  The above method should WORK for Adsense, I just don&#8217;t know if it breaks Google TOS.</p>
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		<title>By: MySchizoBuddy</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172895</link>
		<dc:creator>MySchizoBuddy</dc:creator>
		<pubDate>Sat, 03 Dec 2005 04:28:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172895</guid>
		<description>does anyone know of any banner ad network that doesn&#039;t require 3000 pageloads a day.</description>
		<content:encoded><![CDATA[<p>does anyone know of any banner ad network that doesn&#8217;t require 3000 pageloads a day.</p>
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		<title>By: MySchizoBuddy</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172892</link>
		<dc:creator>MySchizoBuddy</dc:creator>
		<pubDate>Sat, 03 Dec 2005 04:24:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172892</guid>
		<description>we definetly need alternate script feature, rather than alternate url so adsense will work</description>
		<content:encoded><![CDATA[<p>we definetly need alternate script feature, rather than alternate url so adsense will work</p>
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		<title>By: MySchizoBuddy</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172888</link>
		<dc:creator>MySchizoBuddy</dc:creator>
		<pubDate>Sat, 03 Dec 2005 04:15:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172888</guid>
		<description>Hey Stephan thanks for the answer. Now its clear.
Now have to worry about if chitika is replaced by adsense then it should not be more than 3 adsense. else google will ban me.</description>
		<content:encoded><![CDATA[<p>Hey Stephan thanks for the answer. Now its clear.<br />
Now have to worry about if chitika is replaced by adsense then it should not be more than 3 adsense. else google will ban me.</p>
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		<title>By: Stephen</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172882</link>
		<dc:creator>Stephen</dc:creator>
		<pubDate>Sat, 03 Dec 2005 04:10:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172882</guid>
		<description>The url in the above comment won&#039;t work because Darren has some weird NO FOLLOW script in place, so you&#039;ll have to type it in manually.  The &quot;x&quot; between 468x60 changes if you click it directly.  Sigh.</description>
		<content:encoded><![CDATA[<p>The url in the above comment won&#8217;t work because Darren has some weird NO FOLLOW script in place, so you&#8217;ll have to type it in manually.  The &#8220;x&#8221; between 468&#215;60 changes if you click it directly.  Sigh.</p>
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		<title>By: Stephen</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172875</link>
		<dc:creator>Stephen</dc:creator>
		<pubDate>Sat, 03 Dec 2005 04:06:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172875</guid>
		<description>here&#039;s one suggestion.  Create a html page on your server, with a simple html header and footer, and body tags.  Inbetween the body tags, put the code for your alternate banner - so the html for an image or flash banner, or the javascript to call a javascript banner (like Google).  Name it something like &quot;468x60.html&quot;.  Save it on the server.  Then use the full url of the that html page as your alternate.  (I use Moveable Type for my blogs, and I actually created that page as a special index template.)

Here&#039;s an example.  I set this url as my adsense alternative, and then when no adsense is available, it shows a chitika, themed to the site (which is video iPod related):

http://www.podguide.tv/advertising/468x60.html

Take a look at the source.  Should be easy to understand.  One caveat - I&#039;m not using these chitika as contextual, as that would break adsense TOS.  If you do this the other way around, and use Google as an alternative to chitika, that MAY break Google TOS, because technically the Google ad itself would be on a non-content page, even though it only ever appears in the context of a content page.  Also, it seems like Google would have nothing to contexualize against.  So I&#039;d be tempted to find a non-contextual system for chitika alternatives, such as a CPM ad network (hence my question a couple of comments above).

Another caveat: I&#039;m no expert, so all the above could be wrong :)</description>
		<content:encoded><![CDATA[<p>here&#8217;s one suggestion.  Create a html page on your server, with a simple html header and footer, and body tags.  Inbetween the body tags, put the code for your alternate banner &#8211; so the html for an image or flash banner, or the javascript to call a javascript banner (like Google).  Name it something like &#8220;468&#215;60.html&#8221;.  Save it on the server.  Then use the full url of the that html page as your alternate.  (I use Moveable Type for my blogs, and I actually created that page as a special index template.)</p>
<p>Here&#8217;s an example.  I set this url as my adsense alternative, and then when no adsense is available, it shows a chitika, themed to the site (which is video iPod related):</p>
<p><a href="http://www.podguide.tv/advertising/468x60.html" rel="nofollow">http://www.podguide.tv/advertising/468&#215;60.html</a></p>
<p>Take a look at the source.  Should be easy to understand.  One caveat &#8211; I&#8217;m not using these chitika as contextual, as that would break adsense TOS.  If you do this the other way around, and use Google as an alternative to chitika, that MAY break Google TOS, because technically the Google ad itself would be on a non-content page, even though it only ever appears in the context of a content page.  Also, it seems like Google would have nothing to contexualize against.  So I&#8217;d be tempted to find a non-contextual system for chitika alternatives, such as a CPM ad network (hence my question a couple of comments above).</p>
<p>Another caveat: I&#8217;m no expert, so all the above could be wrong :)</p>
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		<title>By: MySchizoBuddy</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172864</link>
		<dc:creator>MySchizoBuddy</dc:creator>
		<pubDate>Sat, 03 Dec 2005 03:50:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172864</guid>
		<description>no one has explanied how the alternate url work.
I have to use a alternate &#039;url&#039;, not alternate &#039;script&#039;. Can I use it to show adsense instead of chitika.</description>
		<content:encoded><![CDATA[<p>no one has explanied how the alternate url work.<br />
I have to use a alternate &#8216;url&#8217;, not alternate &#8217;script&#8217;. Can I use it to show adsense instead of chitika.</p>
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		<title>By: &#187; Chitika answers Audit Questions The Blog Herald: more blog news more often</title>
		<link>http://www.problogger.net/archives/2005/12/03/chitika-answers-audit-questions/comment-page-1/#comment-172756</link>
		<dc:creator>&#187; Chitika answers Audit Questions The Blog Herald: more blog news more often</dc:creator>
		<pubDate>Sat, 03 Dec 2005 01:48:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.problogger.net/?p=1881#comment-172756</guid>
		<description>[...] 2nd, 2005 and is filed under News Brief. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently notallowed. [...]</description>
		<content:encoded><![CDATA[<p>[...] 2nd, 2005 and is filed under News Brief. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently notallowed. [...]</p>
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