Google Automat

Interesting post over at Inside Google on a patent that Google has filed for a product called Google Automat which looks like an extension to their AdWords program where advertisers can not only place an AdWords ad but can get their own free standing page to serve as a product description.

Inside Google have some pictures of Automat from the Patent which uses an example of someone trying to sell their Digital Camera (see below – click to enlarge).

So what we’re seeing here seems to be a system for smaller advertisers who don’t have their own web pages. It’ll be interesting to see if and how this develops and what impact it will have not only on publishers using AdSense but also on sites like eBay who could stand to loose by Google getting into more of a classifieds type industry with their ads.

61668600 8D9B050E15 O

About Darren Rowse

Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn. runs on the Genesis Framework

Genesis Framework

The Genesis Framework empowers you to quickly and easily build incredible websites with WordPress. Genesis provides the secure and search-engine-optimized foundation that takes WordPress to places you never thought it could go.

Check out the incredible features and the selection of designs. It's that simple - start using Genesis now!


  1. Gilad says:

    Indeed, this seems like a killer idea. Google ‘funnels’ the majority of the traffic on the Internet, and this is a great way to recycle it’s traffic and power.
    If this is really going to be implemented across the board, I wonder what will happen with eBay’s ads which currently populate almost every search…

  2. Tom says:

    Perhaps this could be linked to Google Base?

  3. Tom, I thought the same thing and blogged about that on my blog yesterday! I thought that when I heard Steve Gilmore and his crew on Attention Tech talk about Google Base a week or so ago.

    My entry is here:


  4. Felipe says:

    So we could have the very same links in normal answers on the left and in commercial links on the right? What a mix, I thought Google didn’t do and didn’t want to do that.