The poll I’ve been running this week on which Advertising system you find ‘essential’ has just been closed with some predictable results and some that are perhaps a little surprising. The question asked was:
If you could only have one – which Advertising System would you use?
The unsurprising results were that Adsense came through as a clear winner with 66% of the 597 votes. Adsense has long established itself as being a quality ad system that many many bloggers use as the primary income stream for their blogs.
The surprising element of the results is the dominance of Chitika’s eMiniMalls in the race for second place with 23% of the vote.
This could be partially explained by my own love for this ad system (I know a lot of you have taken them up on my recommendation and this might have skewed the results a little). But for an ad system that has only recently become quite popular with Bloggers I’m surprised by how many would be willing to give up Adsense over it if it came down to an either/or choice (which thankfully shouldn’t ever happen).
It will also be interesting to see how these results change in the new year after YPN comes out of beta (hopefully) and when MSN rolls out their publishing network.
Thanks to all who participated in this week’s Poll. If you have a suggestion for the next poll let me know.