Over the past few weeks I’ve been a part of a beta testing program of a new ad format for Chitika’s eMiniMalls.
They are a new type of ad that many of you will find quite beneficial for your blogs – I know I have. You’ve probably seen them around. They come in a range of sizes but usually have a picture of a product and then some tabs running across the top that say ‘Description’, ‘Best Deals’, ‘Reviews’ and ‘Search’. As you put the cursor over the top of these tabs they change what the ad shows.
I’ve added one to the sidebar here at ProBlogger so you can see what I’m talking about in the flesh and have added a screen capture of another sized one below.
How do they work?
- ads pay on a per click basis. The value of the clicks depends upon the product being featured.
- left in default mode – mini-malls are contextual ads (ie they look at your content and try to find ads that are relevant with it)
- ads can be set to be non contextual and to target specific keywords (this is helpful when it comes to running them in conjunction with Adsense – more information on this below).
How Profitable are they?