Blog Manager II

Peter has continued his thinking about the Blog Manager concept:

‘Instead of trying to market myself, I’d try to form an alliance with a brand name blogger. Someone who’s doing well, who people know. Someone with a demonstrated history of generating a buck from his or her blog. How would I do that? Very good question, given how busy these uber-bloggers are. I’d make them an offer they can’t refuse.

“Let’s form a partnership,” I’d say. “50/50. You supply the credibility and expertise, and I’ll do the work.” If there’s one thing a problogger loves its making money from blogging. This would be a hard opportunity to pass up. “What, you mean I talk to you on the phone for 10 minutes describing what I’d do, and you give me a couple of hundred bucks? Yeah, ok, let’s do it.”’

Read more at The Blog Studio

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  1. Rose Tacher says:

    Hah, this is just like the problem that un-published writers (book/movie/tv) are facing. “I provide script and you do the rest” – who would actually risk their name for content that they are not associated with? I would say that uber-bloggers will follow the trend of starting their own networks that way they can maintain the control.