Comments on: AdSense to Vary Number of Text ads in Ad Units

By: The Investor's Journal

The Investor's Journal — Fri, 28 Dec 2007 05:41:04 +0000

I wish I could know which ad format is getting the most clicks, the reduced ad units or maximum ad units format. I notice that on my site the ad units shift between 2-3 ads between most pages (I’m using the 250×250 ad block).

The 2 ad unit format uses a larger font, but I think it looks more obviously like an ad.

Whereas the 3 ad unit format uses a smaller font but it looks less like an ad and more like a list of links with a short description to them.

By: Adsense Centered Text Ads: Blog Tips - ProBlogger

Adsense Centered Text Ads: Blog Tips - ProBlogger — Fri, 12 Aug 2005 09:18:22 +0000

[...] Perhaps connected to the Adsense move to vary the number of text ads in an ad unit is this new centered design of Adsense ad that I spotted today on my digital camera review blog. It’s in a 468 x 60 ad block and is actually quite striking on the page. [...]

By: Roaring Tiger

Roaring Tiger — Sat, 06 Aug 2005 22:04:49 +0000

As an advertiser, I’m glad Google is extending the length of its allowable ads. It’s one advantage Yahoo has had. Business.com too.

By: Broke

Broke — Sat, 06 Aug 2005 05:52:54 +0000

I’ve noticed this already, though google seems to do it on a block by block basis.

My prime spot delivered one ad instead of two, but the skyscraper (which you need to scroll to see all of it) was still full.