Comments on: Adsense – Blended Ads

By: Ka Webspy

Ka Webspy — Tue, 07 Jun 2005 05:35:19 +0000

To Mario: Adsense Ads’ font style is influenced by the CSS of your site, except for the font size.

By: Ka Webspy

Ka Webspy — Tue, 07 Jun 2005 05:33:03 +0000

well, I am applying it to my adsense ads and it works better.

By: Darren Rowse

Darren Rowse — Sat, 04 Jun 2005 22:21:12 +0000

that’s not allowed Mario.

You can only change the colors as specified in their rules

By: Mario

Mario — Sat, 04 Jun 2005 17:25:35 +0000

Does anyone know any trick to change the style of the Google Ads more precisely? E.g. to change the font or the font size? Any CSS related tricks? Alltough i don’t know if this meets with the Google guidelines…

By: Chris Abraham

Chris Abraham — Fri, 03 Jun 2005 18:59:42 +0000

On my site, esp the index, I try to make the ads looks more like the content than the content does… and on the index page I only support text ads because people hate banners in general.

By: Danger Stevens

Danger Stevens — Fri, 03 Jun 2005 18:30:50 +0000

My biggest earner is a site that’s less content focused and more entertaining. On this site I found it necessary to make my page links conservative but highlight my ad links in a bright blue. This has rocketed the CTR well above what I’ve ever seen.
Upon reading this though, I’m reminded that that may not always be the best approach and I should consider altering my strategy for my content sites.

By: Aimee

Aimee — Fri, 03 Jun 2005 16:25:33 +0000

The transparent ad sensibility brings me back to my days as a direct marketer in B2B publishing. The rationale is that the more your ad looks part of the editorial, the more likely readers will be to respond. It always worked for me then — and from what I understand, the formula does apply online. In fact, many online publishers (and marketers) still go this route, opting for well-blended text ads over rich media banners.

By: Jon

Jon — Fri, 03 Jun 2005 16:24:07 +0000

CTR doubled for me when I matched the ad title color to the link color on my site. Placement is also just as important.

By: colbert

colbert — Fri, 03 Jun 2005 16:15:53 +0000

multi. cool. maybe you should try..

By: Heat

Heat — Fri, 03 Jun 2005 16:03:31 +0000

I do go for “flashy” ads and have bright colors, i wonder how good is MULTI colored ads, each place get’s its’ own ad…

Heat