Written on May 2nd, 2005 at 03:05 pm by Darren Rowse
Creating A Search Engine Copywriting Plan
Karon Thackston wrote a good piece recently over at WebProNews that I’ve been meaning to link to. She breaks down the posting process into 9 elements for writing posts and articles that will rank well in Search Engines. They are good, basic, non technical tips for bloggers wanting a simple starting point for thinking about SEO. It is easy to get caught up in the technicalities of SEO – but if you at least start with these tips you’ll be on the right track.
1) Use Three Keyphrases Per Page
2) Have 250 or More Words of Copy
3) Write In Natural Language
4) Use Keyword Phrases In Headlines and Sub-headlines
5) Use Keyword Phrases Once or Twice Per Paragraph
6) Use Keyword Phrases In Bold, Italic or Bulleted Lists
7) Do NOT Use Keyword Phrases As Substitutes For Generic Terms
8) Use Keyword Phrases As Anchor Text In Links
9) Test and Track
Found via Learning SEO
2 Responses to “Creating A Search Engine Copywriting Plan” - Add Yours
colbert
May 2nd, 2005 8:29 pm
hi darren. thanks for the tips.. its good
Wayne Hurlbert
May 3rd, 2005 6:14 am
Karon Thackston is one of the best and most accessible website copywriting experts in the business. I recommend her information very highly. Everyone would do well to take her ideas to heart. Her advice is very sound indeed.
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