Comments on: Site Targeted Ads Will Bring Innovative Advertising http://www.problogger.net/archives/2005/04/26/site-targeted-ads-will-bring-innovative-advertising/ Make Money Online Sun, 22 Nov 2009 15:49:14 -0500 http://wordpress.org/?v=2.8.5 hourly 1 By: Tom Hanna http://www.problogger.net/archives/2005/04/26/site-targeted-ads-will-bring-innovative-advertising/comment-page-1/#comment-7350 Tom Hanna Wed, 27 Apr 2005 09:34:29 +0000 http://www.problogger.net/archives/2005/04/26/site-targeted-ads-will-bring-innovative-advertising/#comment-7350 I expect this will be fairly useful to big companies (think Coke, McDonalds, Wal-Mart) wanting to do institutional advertising where a click-thru may not be as important as making sure the ad is only displayed on the highest quality sites. Traffic levels will have to be high enough to attract ad managers attention, but not necessarily huge as it's paid on a CPM basis. I'd expect this to be more of an additional revenue stream than a replacement for context sensitive CPC ads. I expect this will be fairly useful to big companies (think Coke, McDonalds, Wal-Mart) wanting to do institutional advertising where a click-thru may not be as important as making sure the ad is only displayed on the highest quality sites. Traffic levels will have to be high enough to attract ad managers attention, but not necessarily huge as it’s paid on a CPM basis. I’d expect this to be more of an additional revenue stream than a replacement for context sensitive CPC ads.

]]> By: Surfarama http://www.problogger.net/archives/2005/04/26/site-targeted-ads-will-bring-innovative-advertising/comment-page-1/#comment-7092 Surfarama Tue, 26 Apr 2005 01:50:22 +0000 http://www.problogger.net/archives/2005/04/26/site-targeted-ads-will-bring-innovative-advertising/#comment-7092 <strong>Google AdSense in RSS! (Chris Pirillo)</strong> Chris Pirillo has posted a link to an example of Google Adsense in an RSS feed. This is BIG news, bigger than the other news about various changes to Adsense. Just what del.icio.us needs to moentise its considerable RSS traffic. And I bet Jason Calc... Google AdSense in RSS! (Chris Pirillo)
Chris Pirillo has posted a link to an example of Google Adsense in an RSS feed. This is BIG news, bigger than the other news about various changes to Adsense.

Just what del.icio.us needs to moentise its considerable RSS traffic. And I bet Jason Calc…

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