Jennifer Rice over at What’s Your Brand Mantra? posts a good article on her Link Policy and Building Traffic that is worth a read. The phrase that got my attention though was this – ‘Maintaining a blog is a lot like having a child’. She qualifies it by stating that she doesn’t have one (a child guess – cause she definitely has a blog – sorry, I couldn’t resist). Its an interesting analogy and one that has triggered a whole thought process for me!
A whole number of images came to my mind when letting my brain get a little creative with her statement. Here are a few (this could get ugly):
– ‘It takes a lot of time, nurturing and care.’ This was Jennifer’s one but I concur! Building a blog takes time, energy, sweat, tears and dedication. I’ve heard all that helps with children too. You don’t just suddenly have a fully developed child who can speak, walk, pay its own way and live as an adult – all of these things take time. Don’t expect your new blog to suddenly be everything you dream it to be – let it evolve and grow up in its own time. Sure you can encourage it along the way – but give it space to grow. I see it like gardening – Gardeners don’t actually make plants grow – they create an environment that is conducive to growth. No matter what you do you can’t make your blog grow – but you can create an environment that gives it every chance possible for it to happen. I guess in many ways thats what this blog is about – I’m hoping to provide bloggers with some techniques that help create futile blogging ground.
– Pregnancy – before I start a new blog I often feel like I’ve got something growing inside of me that just wants to get out. It can all happen very quickly or it can take quite a bit of time – but the ideas percolate away, developing and growing til that day when the time comes to actually do something with them.