Finding readers for your blog can be one of the hardest and most frustrating parts of blogging. You slave over your content, writing witty, clever, insightful, humorous posts and check your stats at the end of your day and barely anyone has taken any notice – it can be downright depressing. I’m always on the lookout for new and fresh ways to expose potential readers to blogs and love to check out how others do it.
So if you’re into the show you can participate in the poll by posting it like this
Whilst not every blogger is going to want to put this poll on their site – some definitely will. Bloggers love gimmicky free stuff to put on their sidebars. The beauty is that the poll links back to the site bringing readers but also potentially helping its Google ranking by providing Google Juice. It is a very virus like promotion and a pretty smart move. Not only that their polls become more and more useful as more people vote in them.
Where did this idea come from? The people behind idolblog are the same people that I partnered with in the Athens Olympic Games blog last year. We ran a similar program there whereby we offered bloggers and webmasters a free mini Medal Table for their sidebars.
Was it worth the effort of coding the table and updating it around the clock so that the results were accurate? You betcha! We still don’t exactly know how many sites used the table – but it was in the hundreds. Hundreds of sites promoting our site for free. Not only that – they had 13 links on that table back to our blogs! Some of those tables are still online today and still referring traffic to us. In reflecting upon the success of our Olympic Blog (we had over 2 million readers in two weeks) we realized that these mini tables were probably one of the main reasons for achieving what we did.