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How to Write Compelling Blog Posts

There is a good basic post on How to Write Compelling Blog Posts over at Marketing Profs. Nothing particularly new about it but a good place to start if you’re new to blogging and want to have a primer on how to write more effectively. Here is a taster.

‘Writing blog posts and comments on blogs is actually very simple. The basic guidelines: keep your copy lively, factual, tight, clear, short and search engine optimized.

Here are basic blog style guidelines to follow:

Adopt a direct style. Declarative sentences are good. Web readers demand them.

Link like crazy. One thing that distinguishes blog posts from dead-tree journalism is that bloggers link prodigiously….’

Read more at How to Write Compelling Blog Posts

About Darren Rowse

Darren Rowse is the founder and editor of ProBlogger Blog Tips and Digital Photography School. Learn more about him here and connect with him on Twitter, Facebook, Google+ and LinkedIn.

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